How To Print Money: For Online Coaches in High Ticket Sales & Digital Marketing

About How To Print Money: For Online Coaches in High Ticket Sales & Digital Marketing

"How To Print Money: Strategic Marketing for High Growth Businesses" skips general marketing fluff and focuses entirely on using webinars and live events to fill your pipeline with high-paying clients on repeat. Terence Tam, founder of Radical Marketing and author of Lead Surge, hosts the show to share what actually drives results in webinar strategy today. Over the last decade, Terence and his team have generated more than 1.5 million leads while building funnels for high-ticket coaches, course creators, and B2B SaaS founders. Each episode dives straight into the mechanics of running a profitable campaign. You will learn how to boost show-up rates so more people attend your live presentations, build registration pages that convert complete strangers, and set up 30-day follow-up sequences that close extra sales long after the Zoom call finishes. The show stays completely free of vague theories and filler, giving you real client numbers, transparent campaign breakdowns, and practical steps you can test on your own offer right away. You can pick up a free copy of Terence's book, Lead Surge, by visiting leadsurgebook.com. 🌐Website: https://www.radical-marketing.com/ 📘Facebook: https://www.facebook.com/RadicalWebMarketing/ 📸Instagram: https://www.instagram.com/radicalmarketingguy/

Publisher

Terence Tam

Category

business · business · business

Language

en

Explicit

No

First episode

6 Jan 2025

Latest episode

21 Oct 2026

Latest episodes

64 episodes in the feed.

1. 

   21 Oct 2026

   #64 How To Get Clients Every Month With One Webinar (Step by Step)

   Some months, your webinar does great. Other months, it flops. And you have no idea why... Here are the mistakes we see all the time: 1) a new topic every month 2) new slides 3) new angle. When it flops, you can’t tell which one went wrong. The clients getting steady results do the OPPOSITE. They run the SAME webinar week after week, month after month. One of our clients has run the same webinar for over 8 years. What changes is who sees it. New people, brought in with ads. In this episode, you’ll learn: Why changing your webinar topic every month makes it impossible to find out what’s working How to choose which webinar to keep How to keep the same webinar feeling fresh Where to look when attendance, drop-off, the pitch or sales are low, so you know what to fix The 10-80-10 RULE This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars. With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches! Download Terence’s book, Lead Surge for free here: (https://www.leadsurgebook.com)www.leadsurgebook.com (https://www.leadsurgebook.com) Find out more about Terence’s marketing agency Radical Marketing here: (https://www.radical-marketing.com)www.radical-marketing.com (https://www.radical-marketing.com)

2. 

   20 Oct 2026

   #63 The Easiest Way To Sell High-Ticket Webinars

   Think about why you started doing sales calls in the first place... Someone sees your ad and lands on your page. They don’t know if they can trust you yet. So they get on a call with you, and ask whether you can deliver what you promised. That call was there to build trust. Now think about what a 60 to 90 minute webinar does. You teach, tell your story, show results and answer questions live. All in front of hundreds of people at the same time. So for a lot of offers, the webinar can now do that trust-building job, and people buy straight from the sales page without ever speaking to you. Does that mean you should ditch the call? Not always. In this episode, Terence shows you how to tell the difference. In this episode, you’ll learn: Why your webinar can do the trust-building job a sales call used to do, and when you should keep the call anyway Why PROFIT PER ATTENDEE is a better number than close rate when you compare webinars and calls The one thing your webinar has to do first How to pitch without a calendar link, and handle objections before they build What to do about the 80% who don’t buy This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars. With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches! Download Terence’s book, Lead Surge for free here: (https://www.leadsurgebook.com)www.leadsurgebook.com (http://www.leadsurgebook.com) Find out more about Terence’s marketing agency Radical Marketing here: (https://www.radical-marketing.com)www.radical-marketing.com (https://www.radical-marketing.com)

3. 

   19 Oct 2026

   #62 How To Make Profitable Webinars With Cold Traffic (No Audience Needed)

   Running a webinar on cold traffic means you pay for every single person in that room. Every one of them. So if you run one live session and hope it pays for itself, it’s easy to lose money. And plenty of people do, then decide webinars just aren’t for them. But the money isn’t in the live session itself. It’s in what happens around it…. Such as: getting more people to show up and following up with the ones who didn’t. That’s how one of our clients’ encore webinars OUTSOLD his main event. Yes, the replay, mostly for the people who didn’t show up the first time, made more than the live one. In this episode, you’ll learn: Why SHOW-UP RATE is the highest leverage step on cold traffic (moving it from 20% to 30% cuts your cost per attendee by a third) The 5 levers we use to get more registrants into the room, starting with 3 simple texts that took one client from 11% to 19% Why the no-shows are the group most agencies write off, and how to follow up with them How to find your IDEAL CUSTOMER by looking at your best buyers, so you don’t pay for cheap leads who never invest Why you don’t need an audience to run a webinar, and how running one regularly builds a list over time This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars. With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches! Download Terence’s book, Lead Surge for free here: (https://www.leadsurgebook.com)www.leadsurgebook.com (https://www.leadsurgebook.com) Find out more about Terence’s marketing agency Radical Marketing here: (https://www.radical-marketing.com)www.radical-marketing.com (https://www.radical-marketing.com)

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