Huntress On Analytics explores the future of admissions for career and technical colleges. Created by Katherine R. Lieber of Huntress Analytics and TitaniumBlue Insights, this podcast offers expert insights and actionable strategies to modernize admissions. Join Lila, our voiceover host, as we uncover how data and predictive analytics can transform prospect engagement, helping colleges attract, nurture, and enroll students. Tune in to discover how analytics can build stronger class cohorts and drive enrollment success.
S1E21: The Ghost Funnel: What Happens to Students After They Inquire—and Why You Don’t See It
A student fills out your inquiry form—and then? Silence. But don’t be fooled. That silence isn’t disinterest. It’s the start of a new funnel most schools never see.
In this episode, Lila exposes the blind spots in post-inquiry behavior that traditional CRMs fail to capture—and how you can surface hidden intent signals before the student disappears for good.
Here’s what you’ll learn:
— Why most students don’t vanish after inquiring—they just fall into your system’s blind spot
— How to track post-inquiry engagement that reveals real intent
— What to change in your outreach when students are hovering—but not converting
If your funnel doesn’t account for what happens after the form, it’s not a real funnel—it’s a tracking illusion.
Huntress on Analytics is created, written, and produced by Katherine R. Lieber of TitaniumBlue LLC.
About the Author
Katherine R. Lieber is the creator of Huntress on Analytics and the founder of TitaniumBlue LLC.
With deep experience in admissions, analytics, and AI-driven platforms, Katherine helps institutions move beyond outdated reporting into real-time, human-centered intelligence. Her work blends data science, systems thinking, and strategy to close the gap between data collection and actual decision-making.
2 Apr 2025
S1E20: The Omnichannel Attribution Myth: Why Tracking Prospects is Harder Than It Sounds
“Omnichannel” sounds impressive—until you try to actually track a student across five platforms, two form fills, and one broken attribution model. In this episode, we unpack the myth of seamless tracking and explains why most admissions teams are stuck with fragmented data that doesn’t tell the real story.
Here’s what you’ll learn:
Why most omnichannel reporting breaks down before it even begins
How first-party data gives you better visibility than any marketing dashboard
What actionable steps to take when your platforms don’t sync
If your funnel feels more like a black box than a data pipeline, this one’s for you.
🎧 Listen now to learn how to ditch the myth and build a smarter admissions data strategy.
Huntress on Analytics is created, written, and produced by Katherine R. Lieber of TitaniumBlue LLC.
About the Author
Katherine R. Lieber is the creator of Huntress on Analytics and the founder of TitaniumBlue LLC.
With deep experience in admissions, analytics, and AI-driven platforms, Katherine helps institutions move beyond outdated reporting into real-time, human-centered intelligence. Her work blends data science, systems thinking, and strategy to close the gap between data collection and actual decision-making.
24 Mar 2025
S1E19: The Hidden Cost of Bad Analytics: The Data You’re Collecting That’s Wasting Your Time
Admissions teams track everything—CRMs, marketing reports, financial aid data, application trends. But here’s the problem: most of it isn’t driving decisions.
Schools are flooded with data, but how much of it actually shapes strategy? How much of it is just taking up space in dashboards and reports?
In this episode, we break down:
How to instantly tell if a data point is useful or just noise
Why some of the most commonly tracked admissions metrics are a waste of time
Where your most valuable underutilized data is hiding—and how to start using it
If your reports aren’t changing how you recruit and enroll students, you’re not doing analytics—you’re just collecting numbers.
🎧 Listen now to start tracking what actually matters.
About the Author ✍️
Katherine R. Lieber is a strategist and systems thinker who helps professionals uncover what their data is really saying—and what it’s quietly hiding. She teaches people to move like a huntress in the world of analytics: sharp-eyed, clear-minded, and always one insight ahead.
With expertise in enrollment technology, business systems, and data storytelling, she helps high performers break through noise, extract meaning, and use analytics as a strategic advantage.
This podcast is voice-hosted by AI, with all content written and produced by Katherine R. Lieber of TitaniumBlue LLC.
Reach and audience
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Apple Podcasts (US)
5.0 / 5
2 ratings
Spotify
5.0 / 5
2 ratings
Podcast Authority Score: 49 / 100
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Quality
85
Social presence
0
YouTube
0
Engagement
32
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