The I am Northwest Arkansas Podcast covers the intersection of Business, Culture, Entrepreneurship, and Life in Benton and Washington County Arkansas. If you are thinking about moving here or already live here, we've got great inspiring stories, ideas, things to do, places to see, people to meet, and food to eat. Learn why we are one of the fastest-growing metropolitan areas of the US.
I am Northwest Arkansas
Claim This Podcastby Randy Wilburn
4.6(18 reviews)
415 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
65
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality96
Social0
YouTube0
Engagement85
Podcast Overview
The I am Northwest Arkansas Podcast covers the intersection of Business, Culture, Entrepreneurship, and Life in Benton and Washington County Arkansas. If you are thinking about moving here or already live here, we've got great inspiring stories, ideas, things to do, places to see, people to meet, and food to eat. Learn why we are one of the fastest-growing metropolitan areas of the US.
Language
🇺🇲
Publishing Since
3/22/2019
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65
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality96
Social0
YouTube0
Engagement85
8
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2
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9
Growth Opportunities
excellent
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Every 6 days
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60%
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Recent Episodes
August 3, 2026
Building a Music Ecosystem: Robyn Jordan and the HerSetHerSound Movement in NWA
<h2>About the Show:</h2><p><strong>"I want the people that I work with and who I represent and who I inspire to know that it's worth it, that they're worth it, that they're valuable."</strong></p><p><strong> – Robyn Jordan</strong></p><p>In this episode of I Am Northwest Arkansas®, host Randy Wilburn sits down with DJ, cultural facilitator, and HerSetHerSound founder Robyn Jordan to talk about the work she's doing to build greater economic opportunity, representation, and joy for women, people of color, and gender-diverse creatives in our region's music scene.</p><p>Robyn shares how HerSetHerSound grew from a single festival into a year-round ecosystem—188 bookings, 55+ artists, and over $100,000 injected into the local creative economy. She talks about her own journey, why mentorship and intentional space-making matter, and why real empowerment means more than just "exposure."</p><p>This one's for anyone who loves music, makes it, or cares about the people quietly shaping Northwest Arkansas's cultural life.</p><p><strong>Key Takeaways</strong>:</p><ul><li><strong>Empowerment Through Action: </strong>HerSetHerSound has created real economic impact, paying artists fairly and centering women, people of color, and gender-diverse creatives both on and off the stage.</li><li><strong>Building Community, Not Just Events: </strong>Robyn emphasizes hospitality, intentional curation, and intersectionality, crafting spaces where every guest, artist, and vendor belongs and feels seen.</li><li><strong>The Power of Local Roots: </strong>Robyn’s journey from party-goer to business leader is rooted in family legacy, mentorship, and a belief in bringing big possibilities to communities outside major cities.</li><li><strong>Challenging Industry Norms: </strong>The conversation highlights persistent wage gaps and barriers in the creative industry, calling for accountability, credit, and investment in those who make our culture thrive.</li><li><strong>Vision for the Future: </strong>With ambitions for more venues, year-round programming, and continued partnership with groups like NWA Pride and Juneteenth, HerSetHerSound models what inclusive growth in Northwest Arkansas music and nightlife can look like.</li></ul><br/><p>All this and more on this episode of the I Am Northwest Arkansas® podcast</p><h2>Important Links and Mentions on the Show*</h2><ul><li><u><a href="https://www.hersethersound.com/" rel="noopener noreferrer" target="_blank">Her Set Her Sound Website</a></u></li><li><u><a href="https://www.instagram.com/herset.hersound/?hl=en" rel="noopener noreferrer" target="_blank">Her Set Her Sound on Instagram</a></u></li><li><u><a href="https://www.hersethersound.com/bookings" rel="noopener noreferrer" target="_blank">Booking Her Set Her Sound</a></u></li><li>Tickets & Festival Info: <u><a href="https://www.hersethersound.com/festival" rel="noopener noreferrer" target="_blank">FESTIVAL | Empower Change Today — Join the Movement — HER SET HER SOUND</a></u></li><li>A<u><a href="https://argotsoul.com/" rel="noopener noreferrer" target="_blank">rkansas Soul — Outlet amplifying Black and Brown voices</a></u></li><li><u><a href="https://deltadirtdistillery.com/" rel="noopener noreferrer" target="_blank">Delta Dirt Distillery — Black-owned, Helena, AR</a></u></li><li>Indigo Road Hospitality Group:<a href="https://theindigoroad.com" rel="noopener noreferrer" target="_blank"> </a><u><a href="https://theindigoroad.com" rel="noopener noreferrer" target="_blank">theindigoroad.com</a></u></li><li>Cousins Lounge (shoutout):<a href="https://www.facebook.com/CousinsBentonville/" rel="noopener noreferrer" target="_blank"> </a><u><a href="https://www.facebook.com/CousinsBentonville/" rel="noopener noreferrer" target="_blank">Cousins Bentonville on Facebook</a></u></li><li>NWA Juneteenth:<a href="https://www.facebook.com/nwajuneteenth/" rel="noopener noreferrer" target="_blank"> </a><u><a href="https://www.facebook.com/nwajuneteenth/" rel="noopener noreferrer" target="_blank">NWA Juneteenth Facebook</a></u></li><li>NWA Pride / NWA Equality:<a href="https://nwapride.org" rel="noopener noreferrer" target="_blank"> </a><u><a href="https://nwapride.org" rel="noopener noreferrer" target="_blank">nwapride.org</a></u></li><li>DJ Afrosia (mentioned local artist):<a href="https://instagram.com/djafrosia" rel="noopener noreferrer" target="_blank"> </a><u><a href="https://instagram.com/djafrosia" rel="noopener noreferrer" target="_blank">DJ Afrosia Instagram</a></u></li><li><u><a href="http://finditnwa.com" rel="noopener noreferrer" target="_blank">FindItNWA.com</a></u> NWA’s Hyperlocal Business Directory</li></ul><br/><h2>This episode is sponsored by*</h2><p><a href="https://i-am-northwest-arkansas.captivate.fm/signaturebank">Signature Bank of Arkansas "Community Banking at its Best!"</a></p><p>*Note: some of the resources mentioned may be affiliate links. This means we get paid a commission (at no extra cost to you) if you use that link to make a purchase.</p><h2>Connect more with I am Northwest Arkansas:</h2><ul><li>Grab our <a href="https://newsletter.iamnorthwestarkansas.com/subscribe" rel="noopener noreferrer" target="_blank">Newsletter </a></li><li>Email Us at <a href="mailto:hello@iamnorthwestarkansas.com" rel="noopener noreferrer" target="_blank">hello@iamnorthwestarkansas.com</a></li><li>Connect With Our <a href="https://www.facebook.com/iamnorthwestarkansas" rel="noopener noreferrer" target="_blank">Facebook Page</a> </li><li>Connect With Us on <a href="https://www.threads.net/@iamnorthwestarkansas" rel="noopener noreferrer" target="_blank">Threads </a></li><li>Connect With Our<a href="https://www.instagram.com/iamnorthwestarkansas" rel="noopener noreferrer" target="_blank"> Instagram </a></li><li>Connect With Our <a href="https://www.linkedin.com/company/iamnorthwestarkansas/" rel="noopener noreferrer" target="_blank">LinkedIn Page</a></li><li>Join The<a href="https://www.facebook.com/groups/iamnorthwestarkansas" rel="noopener noreferrer" target="_blank"> Facebook Group</a> </li><li>Connect with our Fearless Host,<a href="https://www.linkedin.com/in/randywilburn/" rel="noopener noreferrer" target="_blank"> Randy Wilburn on LinkedIn</a></li></ul><br/><p>Thank you for listening to this I am Northwest Arkansas podcast episode. We showcase businesses, culture, entrepreneurship, and life in the Ozarks.</p><p>Consider donating to our production team to keep this podcast running smoothly. <a href="https://i-am-northwest-arkansas.captivate.fm/donate-ianwa">Donate to I Am Northwest Arkansas</a></p><p>Mentioned in this episode:</p><p><a href="https://i-am-northwest-arkansas.captivate.fm/signaturebank">Signature Bank of Arkansas "Community Banking at its Best!"</a></p><p><strong>FindItNWA.com</strong></p><p>Looking to discover the best local businesses in Northwest Arkansas? 🌟 From cozy cafes to essential services, FindItNWA.com has got you covered. Connect with your local community with just one click and explore something great. Visit finditnwa.com today! #LocalBusiness #CommunitySupport"</p><p><a href="https://i-am-northwest-arkansas.captivate.fm/finwa">FindItNWA.com</a></p>
July 20, 2026
Best of IANWA: Repair, Don't Replace: Upkept.io's Mission to Transform Fashion's Environmental Footprint
Host Randy interviews Robin Wallis Atkinson, founder and CEO of Upkept, about transforming fashion's environmental footprint by making clothing repair simple and climate-friendly.
July 13, 2026
Best of IANWA: It's Never Too Late to Do the Thing You Were Called to Do
Host John Holleman interviews himself about embracing reinvention and pursuing passions at any age, sharing personal stories and a reflection process.
415 total episodes available with 130 transcripts
Recent guests on I am Northwest Arkansas
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Robin Wallis Atkinson
Guest
Lynn Wong
Guest
Mike Thompson
Guest
Danielle Keller
Guest
Jasmine Hudson
Guest
Sam Walker
Guest
Alfred Milan
Guest
Pedro Garza
Guest
Jose Romero
Guest
Coleman Warren
Guest
Cherie Clark
Guest
Jose Socorro
Guest
Deep-dive analytics for I am Northwest Arkansas
Frequently asked questions
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- What is I am Northwest Arkansas?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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