Welcome to the I Created That Podcast. This podcast is for those looking to be inspired to start an online business, marketing your business, and learn more about Shopify. I’m your host, Sarah Jansel, a former 20 year corporate veteran and executive turned creative entrepreneur. Today I'm CEO of Jansel & Co where we help clients build, brand and grow awesome Shopify stores. My guests and I are excited to share some exclusive tips about how to start a business, grow a business, and feature some super cool entrepreneurs and business partners who can help you do it too.
#123 - Maximize Your Exposure Getting Into Digital Gift Guides with Nora Wolf
Gift guides provide a huge opportunity for those in the product based business - exciting news for Shopify store owners! I sat down with Nora Wolf, owner of Wolf PR and Wolf-Craft to talk about why gift guides are an incredible way to build your audience, brand, and sell more of your products.
In this episode, you will learn:
- Who are gift guides for
- Why gift guides a great way to expand your brand recognition and sales
- What product owners should consider if they want to be in gift guides
- Where you can find more information about gift guides
FREE Gift Guide Workshop: https://mailchi.mp/wolf-craft/pitching-holiday-gift-gudies-jansel
Tune into this episode to learn more!
Website - Wolf Craft: https://wolf-craft.com/
Website - Wolf PR: https://wolf-pr.com/
Follow Wolf Craft: https://www.instagram.com/go.wolf.craft/
Follow Sarah on Instagram (https://www.instagram.com/sarahjansel/%20)
Follow Sarah on LinkedIn (https://www.linkedin.com/in/sarah-jansel/%20)
Follow Jansel & Co on Instagram (https://www.instagram.com/janselandco/)
Visit Jansel & Co's Website (https://www.janselandco.com)
Free download - 3 Steps You Need To Take Before Building a Shopify store (https://www.janselandco.com/freeguide)
21 Jul 2024
#122 - Building a Strong Fashion Community Expert Tips with Meredith Dew
When it comes to building a strong Shopify business and following - you need to spend time building your community! Community can help you gather input and feedback, become a strong referral source, and earn you consistent, growing revenue! I sat down with Meredith Dew, CEO of Wild Melon a western Canadian fashion boutique, to talk about how she’s cultivated a strong community that’s been the basis of her success.
In this episode, you will learn:
- What 23 years in the retail industry has taught Meredith
- How to connect with your customers and build a strong community
- How to use Facebook groups to engage your audience and increase your success
- Best practices for building a strong brand and finding your tribe
Tune into this episode to learn more!
Follow Wild Melon: https://www.instagram.com/wildmelonclothing/
Website: https://wildmelon.ca/ (https://wildmelon.ca/)
Facebook Group: https://www.facebook.com/wildmelonclothing (https://www.facebook.com/wildmelonclothing)
Follow Sarah on Instagram (https://www.instagram.com/sarahjansel/%20)
Follow Sarah on LinkedIn (https://www.linkedin.com/in/sarah-jansel/%20)
Follow Jansel & Co on Instagram (https://www.instagram.com/janselandco/)
Visit Jansel & Co's Website (https://www.janselandco.com)
Free download - 3 Steps You Need To Take Before Building a Shopify store (https://www.janselandco.com/freeguide)
14 Jul 2024
#121 - Streamline Your Content Strategy: Tips from Lindsay Smith
When we think of creating content, we often immediately think of social media. However, there are so many other forms of content you can use to market and connect with others for your business. I sat down with Lindsay Smith, Creative Marketing & Content Expert, to talk about the many forums and ways that you can create content that connects for your business.
In this episode, you will learn:
- How Lindsay helps with content and why she’s so passionate about it
- The types of content you can use and why you would use it
- How to show up authentically and show vulnerability
- Ways to get inspired to create cool content that connects (outside your office!)
Tune into this episode to learn more!
Follow Lindsay: https://www.instagram.com/lindsaysmithcreative/ (https://www.instagram.com/lindsaysmithcreative/)
Follow Sarah on Instagram (https://www.instagram.com/sarahjansel/%20)
Follow Sarah on LinkedIn (https://www.linkedin.com/in/sarah-jansel/%20)
Follow Jansel & Co on Instagram (https://www.instagram.com/janselandco/)
Visit Jansel & Co's Website (https://www.janselandco.com)
Free download - 3 Steps You Need To Take Before Building a Shopify store (https://www.janselandco.com/freeguide)
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Apple Podcasts (US)
5.0 / 5
6 ratings
Spotify
5.0 / 5
6 ratings
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