Welcome to Icelantis, where basketball meets marketing. Join host Javon Snow as we dive into the strategies and stories behind sports marketing success. Each episode features expert insights and career lessons from the industry's top minds.
In this episode, we sit down with Darius Snow, a linebacker at Michigan State and designer, to talk about graphic design and branding. Darius shares his journey to becoming a seasoned freelancer in sports. We’ll speak on his approach to his craft, lessons learned from mentors, and the evolution of his personal brand.
Featured in this episode
Darius’ Portfolio - https://www.behance.net/dariussnow (https://www.behance.net/dariussnow)
The Snow Brand - https://snowbrandco.com/ (https://snowbrandco.com/)
Darius’ Twitter - https://x.com/realdsnow?lang=en (https://x.com/realdsnow?lang=en)
9 May 2024
01: Marketing is Storytelling | Kevin Cottrell
In the show’s debut, we sit down with Kevin Cottrell to speak about the art of storytelling in sports marketing. Kevin shares his journey of working at NBA TV, Thursday Night Football, and the process of writing his book “Ball Don’t Lie”. Tune in for expert advice from somebody well respected in the field.
Featured in this episode
Ball Don’t Lie - https://www.amazon.com/Ball-Dont-Lie-Kevin-Cottrell/dp/172835157X (https://www.amazon.com/Ball-Dont-Lie-Kevin-Cottrell/dp/172835157X)
Kevin's Twitter - https://x.com/KCJ_Swish/status/1257701756424855554
Wemby Nike Launch - https://x.com/nikebasketball/status/1777405428470587649 (https://x.com/nikebasketball/status/1777405428470587649)
Harden Vol 8 Design - https://www.youtube.com/watch?v=vtSJ5jO1KX4 (https://www.youtube.com/watch?v=vtSJ5jO1KX4)
19 Apr 2024
Icelantis Season 1 Trailer
Welcome to Icelantis, where basketball meets marketing. Join host Javon Snow as we dive into the strategies and stories behind sports marketing success. Tune in for insights and career lessons from the industry's top minds.
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