If I had a crystal ball

About If I had a crystal ball

Magnolia is a full service, award-winning Vancouver B2B agency that focuses on public relations and digital marketing campaigns. We are excited to launch our first podcast series where we look to the future and discuss how marketing communications will be changed with the new normal.

Publisher

Magnolia Marketing Communications

Category

business

Language

en

Explicit

No

First episode

19 May 2020

Latest episode

19 Oct 2020

Latest episodes

3 episodes in the feed.

1. 

   19 Oct 2020

   Suffering from Digital Fatigue? Here are ways to cope

   Are you experiencing digital fatigue? James Alexander, Registered Clinical Counsellor shares tips and ways to cope with the stress and anxiety resulting from digital fatigue. With the increasing impact of the digital world, there are no doubts that our senses are being overloaded. However, acknowledging it and addressing the impact that it has on our daily lives are two different things. The reality is, most of us do not have the time to deal with it, instead we live with it. Due to the world-wide pandemic, working from home and taking online classes have become the new normal. For parents that are now working from home, the additional load of taking care of kids that are now being home-schooled, can become overbearing. But let’s suck it up, butter cup, and let’s just live with it. Do we just live with it? At what point does the water boil over and we result in high levels of stress, anxiety and irritability? In this episode of the “If I had a Crystal Ball Podcast Series”, James Alexander, CD, MA, Registered Clinical Counsellor (RCC), Clinic Director of Aster Wellness Centre discusses the impact that digital fatigue is having on us, and ways that we can reduce the impact, as well as overcome these pressures. James Alexander, CD, MA, Registered Clinical Counsellor (RCC), Clinic Director of Aster Wellness Centre James was born and raised in Vancouver, a vibrant city with beautiful land and water. He holds a Bachelor’s Degree in Psychology from Simon Fraser University, as well as a Master’s Degree in Counselling Psychology from the University of British Columbia. James is passionate about clinical counselling, with his areas of expertise in anxiety and stress management, as well as trauma and grief recovery. In 2017, James and his wife, Lynn founded Aster Wellness Centre which was born out of a natural collaboration and progression in their pursuit of happiness, fulfillment and a life of authenticity. Today, he is the Clinic Director with his practice, Associate Therapist for clinical centres in downtown Vancouver. Additionally, James provides consultation to groups such as the Royal Canadian Legion, the Vancouver Police Department, UBC’s Faculty of Medicine, and various small businesses and schools across the Lower Mainland.

2. 

   19 Jun 2020

   TIME TO REIMAGINE AND TAKE ACTION

   Join us for Episode 2 of If I had a Crystal Ball, where Kristina Lee, GM of Magnolia Communications Ltd., and Sandy Chen, Solutions Specialist for Microsoft discuss key learnings and insights on the latest trends impacting businesses across industries in Canada and how the responsibilities of business leaders and employees have evolved in a disruptive and ever-shifting landscape. KEY LEARNINGS Explore how like-minded business leaders are setting the pace for the digitalization of their industry Discover the concerns that are top of mind and keeping business leaders up at night – From a tech stack perspective and from a marketer’s perspective. What Sandy and Kristina are hearing from B2B businesses across Canada AI and machine learning are leading the way for enterprises who have digital transformation at the forefront of their business continuity strategies The time for recalibrating and having a distant roadmap can always be revisited. It’s now time to take action and start methodically investing into turning those plans into action.

3. 

   19 May 2020

   How to Recalibrate Your Content

   “As we explore how Covid-19 has affected marketing, Magnolia MC’s Phoebe Yong speaks with Lisa Wallace, National Key Accounts Director at Content4Demand. Lisa describes how Content4Demand has continued to build trust with their clients, the conversations that are breaking down silos and encouraging recalibrating during this new reality, and what lessons they have learned during this time of change.” Bios: About Phoebe Yong Phoebe Yong is the Founder and President of Magnolia Communications, an award-winning agency that offers PR and marketing communications services. Phoebe founded Magnolia Communications in 2009, focused on PR and marketing services to financial services and technology companies. The clientele expanded to include the cleantech, fintech and manufacturing sectors across Canada and into the US. Over the last decade, the Company has evolved and embraced digital transformation, now offering demand generation with Engage. Nurture. Convert.™ (ENC) services for B2B companies needing targeted market attraction and retention. Phoebe enjoys travel adventures with her family, and sneaking in a good round of golf where possible. Phoebe is best reached at phoebe@magnoliamc.com or 604-760-3085. About Lisa Wallace: Lisa Wallace is Content4Demand's National Director, Key Accounts. She develops client strategies and content marketing output unique to each client's needs and situation. Her extensive career in business development, publishing, marketing highlights expertise and tenure in Information Technology, Retail, Marketing. Lisa is happiest helping her clients shine and realizing amazing content marketing programs. When not working, Lisa can be found in the gardens with her dogs and other pets or out on the water enjoying the beauty Florida offers. Lisa is best reached at lisaw@content4demand.com and 904.614.6763.

Contact If I had a crystal ball

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.