Illuminate Greatness explores the latest trends in marketing and public relations and highlights the most positively powerful brands and people who are making a difference in our world. By illuminating greatness on this program, we are going to give people access to information that will improve their lives daily, information that will support them in growing their businesses and also to take time to celebrate the people who are up to wonderful things.
In this episode, Jennifer interviews Beth Bowen, an incredible artist who took her art from YouTube to the Louvre. In just four years, she has showcased in every major art festival including Art Basel, and at the one-year anniversary of her career, Beth was asked to showcase at Carrousel du Louvre, Paris 2019 as a modern art master. A Mom of four in Southern California, this fearless woman has leveraged her courage and confidence to break down barriers and now she wants to help other women do the same. Beth shares her story and what’s next.
12 Oct 2022
Dave Oates: Illuminating Crisis PR
In this episode, Jennifer reconnects with Dave Oates, the CEO of PR Security Service. Dave has 30 years of strategic public relations experience dealing with a wide array of adverse public events. Starting as a U.S. Navy Public Affairs Officer and later as a Corporate Chief Marketing Officer and Non-Profit President, he excels in expertly addressing a myriad of crises that span sports/entertainment, non-profit, military, government, corporate, education, charity, and start-up environments. In this conversation, Dave shares best practices for navigating crisis in business.
27 Sept 2022
Bonnie Shaw: Illuminating B2B PR
In this episode, Jennifer interviews Bonnie Shaw, the co-founder and president of Clearpoint Agency, a public relations and marcomm firm with offices in San Diego and Massachusetts. She has led award-winning brand positioning and PR strategies for companies such as Toshiba, Beyond Meat, UBS, Eddie Bauer, Zodiac, and dozens of companies in healthcare, technology, financial services, commercial real estate, and ecommerce. Shaw uses her broad experience to craft objective-driven PR strategies and create an authentic voice for her clients that differentiates, engages target audiences, and builds trust. In this interview, she illuminates the current state of B2B pr and where businesses should maintain their focus to stay on the cutting edge.
13 Sept 2022
Larisa Medina and Matthew Van Court: Illuminating the Changes in Public Relations
In this episode, Jennifer von Stauffenberg returns to relaunch the podcast with Season 2 after an intense two and a half years. She interviews Olive Senior Account Executives Larisa Medina and Matthew Van Court to discuss the changes in the public relations and marketing industry after all the world has experienced through the pandemic and more.
25 Feb 2020
Sara Harvey: Illuminating the Power of Leadership
In this episode, Jennifer interviews Sara Harvey, a Gallup Certified CliftonStrengths Coach specializing in leadership development and the founder of innertelligence. Sara shares insights from her years working with the Chopra Center and the path that lead her to founding innertelligence. This episode illuminates the power of leadership and shines a light on how Sara helps people learn to tap into their own power and begin to uncover and express a leadership style that is powerful and unique to them.
11 Feb 2020
Tonya Mantooth: Illuminating the Power of Storytelling Through Film
10-time Regional Emmy award winner with more than 60 international awards, Tonya is a highly regarded San Diego film producer. Today, Tonya is Co-Founder and President of The Dakota Group—an esteemed film and post-production company in Southern California. Tonya has produced a plethora of National TV Campaigns and award-winning documentaries for Fortune 500 companies but in 2007, she launched Mantooth Studios and expanded her production scope to include CGI and Entertainment Projects. Under Mantooth Films, Tonya Executively Produced four feature films—including Grave Secrets which became the pilot to the Nickelodeon Series, Dead Time Stories. In 2012, Tonya and several colleagues took over the San Diego International Film Festival with a two-fold vision: To bring international cinema to America’s finest city and grow the International Film Festival as a significant contributor to the city’s economy. San Diego International Film Festival has grown by over 500% and the spectacular six-day Festival features 120+ film screenings, parties and a red-carpet Celebrity Tribute—honoring actors such as Adrian Brody, Sir Patrick Stewart and countless others. She believes that cinematic storytelling gives us the opportunity to find common ground through shared human experiences in our increasingly complex world.
5 Dec 2019
Samantha Anderson: Illuminating Digital & Experiences
In this episode, Jennifer interviews Samantha (Sam) Anderson, the co-founder of 41 Orange. 41 Orange is venture-backed and a HubSpot Platinum Partner, currently ranked in the top 15 digital marketing providers in all of North America. They help companies modernize their sales and marketing programs to reach their goals. This episode illuminates the digital marketing shift that is starting to take place and the importance of in-person event experiences.
26 Nov 2019
David Oates: Illuminating Crisis Communication
12 Nov 2019
Sandi Cottrell: Illuminating the Arts
In this episode Jennifer interviews Co-Director of ArtWalk San Diego, Sandi Cottrell. Sandi has been planning events professionally since the age of 19 when she began working in destination management throughout Southern California. In 2004 she started directing ArtWalk San Diego. This episode illuminates the importance of art education, the logistics behind a large production like Mission Federal ArtWalk, and the role marketing and PR plays in executing a successful event.
22 Oct 2019
Kim Bauman: Illuminating Impact
In this episode, Jennifer interviews yoga teacher and founder of One Love Movement, Kim Bauman. Bauman is an advocate for social justice for kids who don’t have a voice. She has taught yoga at events upwards of 600+ in attendance. In 2015, she was invited to speak at Deepak Chopra’s Global Meditation for Compassion and lead the yoga class after Deepak’s meditation. In 2018, she was invited to tour with Kerri Walsh Jenning’s p1440 event series as the event’s yoga teacher. This episode illuminates the importance of playing big, sharing your story and making an impact.
15 Oct 2019
Sarah Daoust: Illuminating Print Journalism
In this episode, Jennifer flips the script and interviews seasoned magazine editor, book editor, writer and public relations pro of 17 years, Sarah Daoust. Sarah serves as the editor at WHERE Traveler Magazine and WHERE Guestbook, which boasts publications in 60-plus cities worldwide. She is also the editor of Performances Magazine, which covers art, culture, performing arts and dining in San Diego; as well as wine, travel and book reviews. This episode illuminates the power of travel publications and the impact she has had on San Diego tourism and visitors from around the world. Sarah also discusses best practices for business owners and publicists when it comes to pitching editors.
8 Oct 2019
Meryl Klemow: Illuminating Radio
In this episode, Jennifer interviews on-air morning radio show host, podcaster, writer and performer Meryl Klemow. By mornings, she is the co-host of San Diego’s The Cantore Show on 100.7 with radio legend Chris Cantore, and afternoons she spends writing for more than 9 different podcasts through Podfly Productions and working on her own podcast, Campfire Sht Show with co-host Beau Hufford. This episode illuminates the reality of radio and the future of podcasts. Jennifer and Meryl discuss how these mediums play an important role in the marketing and media landscape and best practices for public relations professionals.
1 Oct 2019
Sarah Stieber: Illuminating Expression
In this episode, Jennifer chats with contemporary artist, Sarah Stieber. Stieber’s artwork was spotlighted at the “San Diego Dreaming” exhibition at the Oceanside Museum of Art and she was featured during Art Basel at Spectrum Miami in 2017, 2016, and 2014. Stieber was awarded “Best in Show” at the La Jolla Art Festival and was the featured artist of ArtWalk San Diego 2016. This episode illuminates the process behind Sarah’s incredible work, her latest project “Face It” and the role public relations and marketing play in her success.
24 Sept 2019
Digitopia: Illuminating Digital Marketing
In this episode, Jennifer sits down with digital marketing experts Julien Brandt, President of Digitopia and Krystina Gillenwater Sr. New Business Strategist at Digitopia to illuminate what works and what doesn't when it comes to digital marketing and what is on the horizon for this rapidly changing industry.
17 Sept 2019
Chantal Sicile-Kira : Illuminating Activism
In this episode, Jennifer interviews Chantal Sicile-Kira, autism consultant, an award-winning author, speaker, and leader in the field of autism, adolescence and transition to adulthood. This episode illuminates the gifts, challenges, tools available to families with autism and Chantal’s powerful story of her own son, artist Jeremy Sicile-Kira.
4 Sept 2019
Greg Bledsoe: Illuminating Storytelling
In this episode Jennifer interviews 24-time Emmy award-winning journalist and Morning Anchor for NBC 7/39 San Diego, Greg Bledsoe. This episode illuminates the power of storytelling, what’s next for news, and how PR professionals and businesses can better serve the media.
4 Sept 2019
Welcome to Illuminate Greatness
Welcome to the first episode of Illuminate Greatness. In this episode, you'll learn the background and story of your host, - entrepreneur, marketing and public relations expert, advocate, spiritual explorer, mother and founder of Olive Creative Strategies – Jennifer Borba von Stauffenberg.
4 Sept 2019
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