Impact Us All Business Podcast

About Impact Us All Business Podcast

Welcome to Impact Us All, the business podcast hosted by Jimmy Newson, the Impact Influencer and founder of Moving Forward Small Business. Each episode features an inspiring story about the successes and struggles of business leaders making an impact in their respective fields. Through this podcast, you will gain insight into what motivates these fantastic leaders to start their business and the rewards of it, how they have seen their business make an impact in the world, and strategies used to create this impact.

Publisher

Moving Forward Small Business

Category

business

Language

en

Explicit

No

First episode

20 Feb 2024

Latest episode

4 Mar 2025

Latest episodes

8 episodes in the feed.

1. 

   4 Mar 2025

   Understanding Impact: Beyond Metrics and Vanity

   In this episode of Impact Us All, host Jimmy Newson engages with Brian Wallace, founder of NowSourcing, discussing his unique journey from a technology background to becoming an expert in infographics and storytelling. They explore the concept of impact, the challenges faced in personal and professional growth, and the importance of authenticity in networking and community building. Brian shares insights on the significance of understanding human behavior and the value of being understated in a world obsessed with metrics. The conversation culminates in Brian's proudest moments, including a successful project that transformed a basketball player's career through innovative storytelling. In this engaging conversation, the speakers explore the intersection of storytelling, data, intuition, and creativity in business. They discuss the importance of understanding innovation beyond technology, emphasizing that everyone has the potential to be creative. The dialogue also highlights the significance of building authentic connections and the value of quality relationships over mere numbers. The speakers encourage listeners to take action and make an impact in their personal and professional lives. Chapters 00:00 Introduction to Impact and Personal Journey 08:18 Understanding Impact and Its Meaning 10:48 Challenges and Lessons Learned 17:06 Transitioning to Autonomy and Creativity 24:23 Proud Moments and Success Stories 32:25 The Power of Storytelling and Data 35:49 Intuition vs. Data-Driven Decisions 39:54 Creativity in All Fields 43:01 Defining Innovation 46:42 The Role of Technology in Innovation 48:05 Building Authentic Connections 51:42 The Importance of Quality Relationships 57:41 Final Thoughts on Impact and Action

2. 

   4 Mar 2025

   The Strategy Hacker: Embracing Change

   In this episode, host Jimmy Newson engages with Troy Sandidge, a multifaceted entrepreneur and growth strategist, discussing the essence of impact in business and community. Troy shares his journey from being a premature baby to a successful entrepreneur, emphasizing the importance of leveraging natural talents and experiences to create meaningful change. The conversation delves into the significance of defining impact, navigating career paths, and the role of strategy in achieving business success. Troy also offers practical advice for aspiring entrepreneurs, highlighting the need for clarity and understanding in their business endeavors. In this conversation, the speakers delve into the complexities of entrepreneurship, emphasizing the dual nature of passion, where entrepreneurs can become overly attached to their ideas. They discuss the importance of balancing impact with profitability, highlighting that self-care is essential for making a meaningful impact. The dialogue also touches on the challenges of creating lasting change, the significance of personal growth, and the power of storytelling in marketing. The speakers share proud moments in their careers and conclude with insights on productivity and simplifying complex tasks. Chapters 00:00 The Power of Natural Talent 03:31 Troy Sandidge: A Journey of Impact 08:06 Defining Impact: A Personal Perspective 12:11 Navigating Career Paths and Personal Growth 13:58 The Strategy Hacker: Embracing Change 21:09 Creating Impact in Business and Community 23:53 Practical Advice for Aspiring Entrepreneurs 27:42 The Dual Nature of Entrepreneurial Passion 28:32 Navigating Impact and Profitability 31:09 The Power of Giving Back 34:00 Challenges in Creating Lasting Impact 37:12 Proud Moments and Personal Growth 46:42 Secrets to Productivity and Simplifying Complexity

3. 

   5 Nov 2024

   Building Confidence in Media Appearances

   Summary In this episode of Impact Us All, host Jimmy Newson engages with Neil A. Carousso, an award-winning journalist and entrepreneur. They discuss the essence of impact, emphasizing the importance of creating opportunities for others and the role of digital media in business transformation. Neil shares insights on overcoming challenges, the significance of authenticity in media, and the necessity of adapting to the evolving landscape of traditional and digital media. The conversation also touches on the importance of personal branding, media training, and the power of earned media in establishing thought leadership. Takeaways Impact is about creating opportunities for others. Life is short; spend your time doing well for others. Authenticity is key to connecting with your audience. Business owners must be comfortable in front of the camera. You can't be an expert in everything; focus on your strengths. Communicate in layman's terms to connect with your audience. Building a media kit is essential for personal branding. Earned media can elevate your business presence. Being a thought leader requires consistent effort and visibility. Enjoy what you do; passion drives success. Chapters 00:00 Introduction to Impact Us All 01:02 Meet Neil A. Caruso: Journalist and Entrepreneur 06:21 Defining Impact: Creating Opportunities for Others 08:44 The Digital Pivot: Adapting to Change 10:11 Success Stories: Transforming Businesses 11:36 Balancing Traditional and Digital Media 12:32 The Importance of Authenticity in Media 13:57 Overcoming Camera Fear: Building Confidence 16:20 The Dual Role: Producer and Talent 20:08 The Challenge of Time Constraints in Media 22:01 Navigating Live vs. Pre-Recorded Content 24:32 Challenges in Business: Problem-Solving 26:59 The Minimal Viable Product: Focus on Essentials 30:07 Connecting with Your Audience: The Personal Touch 31:27 New Services for Small Business Owners 34:45 The Power of Earned Media 39:34 Becoming a Thought Leader in Your Industry 40:56 Final Thoughts: Enjoying the Journey

4. 

   29 Aug 2024

   Driving Economic Growth and Community Support: Insights from Small Business Leaders

   This podcast episode features interviews with various individuals and organizations that are making an impact in their communities. The episode highlights the power of small businesses and the importance of tapping into bigger organizations to utilize their impact. The guests discuss the significance of innovation, customer service, and making connections in creating impact. They also emphasize the role of education and workforce development in driving economic impact. The episode showcases the commitment of organizations like Sands New York and Jake's 58 Casino Hotel to support local businesses and create jobs. The guests also discuss the importance of collaboration and building relationships with small businesses. In this part of the conversation, Jimmy Newson interviews various individuals about the impact they are making in their respective fields. He speaks with representatives from the Bureau of Labor Statistics, St. Catherine of Siena Hospital, the Small Business Administration, Long Island African American Chamber of Commerce, and SCORE Long Island. The common theme throughout these interviews is the importance of making a positive impact on businesses and communities. They discuss the role of data and information in decision-making, the significance of collaboration, the challenges faced by small businesses, and the resources available to support their growth and success. In this conversation, Jimmy Newson interviews various guests about their impact strategies and the work they are doing to make a difference. The guests include Abigail and Sajith from the Smithtown Robotics team, Lisa from Assure (a payroll and HR consulting company), Steven from Event Kings (an event decor company), Kadine from Milan Event Experiences (an events decor company), and Bruce from Brack Tub (a bathtub company). Each guest shares their unique perspective on impact and how their organization is making a difference in their respective industries. Chapters 00:00 Introduction and Highlighting the Power of Small Businesses 04:08 Innovation and Reinvention for Impactful Success 07:42 The Importance of Customer Service in Making an Impact 13:11 Education and Workforce Development: Driving Economic Impact 25:37 Supporting Local Businesses: The Ripple Effect of Impact 31:04 Advanced Manufacturing: Impacting the Future 38:37 Building Strong Relationships for Impact 42:09 Buying Locally: Supporting Small Businesses 44:25 Empowering Small Businesses with Information and Data 44:54 Making Informed Decisions with Data and Information 53:32 Collaboration: The Key to Small Business Success 56:19 Challenges and Support for Small Businesses 01:08:56 Proactive Planning and Long-Term Vision 01:14:17 Making a Positive Impact: Show Up and Build Relationships 00:00 Introduction 01:43:17 Leveraging Events and Partnerships for Impact 01:59:28 Innovation and Thinking Differently 02:04:24 Purpose and Passion Driving Impact

5. 

   20 Jun 2024

   The Power of Intentional Impact

   Matt Clunan, VP of Global Brand Marketing at Fiverr, discusses the importance of being intentional and focused when it comes to making an impact. He shares how Fiverr is changing the way people work together by connecting businesses with freelancers and democratizing access to talent. Matt highlights Fiverr's initiatives, such as the Fiverr Future Collective accelerator program for Black-owned businesses, and emphasizes the value of providing not just opportunities, but also support and mentorship to help businesses succeed. He encourages small businesses to start small and be intentional in their impact efforts, focusing on their most loyal customers and unique offerings. Takeaways Being intentional and focused is key to making an impact. Fiverr is changing the way people work together by connecting businesses with freelancers and democratizing access to talent. Providing support and mentorship, in addition to opportunities, is crucial for businesses to succeed. Small businesses should start small and be intentional in their impact efforts, focusing on their most loyal customers and unique offerings. Chapters 00:00 The Power of Intentional Impact 03:10 Changing the Way People Work Together 08:23 Supporting Small Businesses to Succeed

6. 

   20 Jun 2024

   Challenging the Status Quo: Driving Growth and Innovation

   Summary In this episode, Jimmy Newson interviews Zsuzsanna Blau, the Global Head of Digital Demand and Campaigns at Nokia. They discuss the concept of impact and how it is measured in marketing and business. They also explore the role of large enterprises and startups in creating impact, as well as the importance of challenging the status quo. Zsuzsanna shares her experiences working with high-performing teams and the motivation behind her work. They also touch on the impact of Nokia as a brand and its focus on bridging the digital divide and creating meaningful connections. In this conversation, Zsuzsanna discusses the challenges of measuring impact in a B2B organization and the importance of connecting marketing efforts to results. She shares her proudest moments of showing impact on multi-year deals and proving the influence of marketing in a sales-driven environment. Zsuzsanna also introduces the concept of zero-click marketing, which focuses on engagement and creating content that lives directly on platforms like LinkedIn and Facebook. She emphasizes the need for brands to be authentic and build relationships with their audience. Takeaways Impact in marketing and business is about creating meaningful connections and resonating with people on a deeper level. Large enterprises and startups both have the potential to create impact, but the resources and scale may differ. Challenging the status quo is essential for growth and innovation. Building and leading high-performing teams can be extremely rewarding and fulfilling. Nokia's impact extends beyond its products and services, focusing on bridging the digital divide and creating connectivity that transforms lives. Flexibility and clear communication are key in remote work environments to ensure a healthy work-life balance and effective collaboration. Measuring impact in a B2B organization with long sales cycles and large transactions can be challenging, but it's important to connect marketing efforts to results. Proudest moments in marketing come when you can show impact on multi-year deals and prove the influence of marketing in a sales-driven environment. Zero-click marketing focuses on engagement and creating content that lives directly on platforms like LinkedIn and Facebook, without relying on click-through traffic. Authenticity is crucial in marketing, as consumers can easily detect and reject inauthentic brands. Building relationships with your audience is key to creating brand perception and driving business success. Chapters 00:00 Introduction: The Power of Impact 08:07 Chapter 1: Creating Meaningful Connections 14:13 Chapter 2: From Large Enterprises to Startups 25:43 Chapter 4: Building and Leading High-Performing Teams 31:27 Chapter 5: Nokia: Bridging the Digital Divide 32:24 Chapter 6: Remote Work and Flexibility 35:14 Proving Marketing Influence in a Sales-Driven Environment 37:37 The Rise of Zero-Click Marketing 51:44 The Power of Authenticity in Marketing 56:17 Building Relationships for Business Success

7. 

   20 Jun 2024

   Prioritizing Impact from Day One

   In this episode, Jimmy Newson interviews Lisa Routel, Chief Strategy Officer at BioOx and Strategy and Marketing Lead at Verizon. They discuss the concept of impact and how it can be defined in different ways. Lisa shares her journey from being a research scientist to working in the business side of the pharmaceutical industry. She emphasizes the importance of aligning with purpose-driven companies and the value of customer feedback in measuring impact. Lisa also highlights the differences between working with a startup and a major brand, and the need for small businesses to prioritize impact from day one. Takeaways Impact can be defined in different ways, including financial performance, customer loyalty, health and wellness, environmental impact, and cultural impact. Small businesses should prioritize impact from day one by defining their mission and aligning their strategies and actions with their purpose. Customer feedback is crucial in measuring impact and building a community of brand ambassadors. Working with startups offers more opportunities for direct impact and building intimate relationships with customers, while working with major brands allows for larger-scale impact and innovation. Bottom-up impact approaches, such as word-of-mouth marketing and building strong customer relationships, can be effective for small businesses. Chapters 00:00 Introduction and Overview 07:42 Defining Impact: Beyond Financial Performance 29:34 Measuring Impact through Customer Feedback 35:18 Working with Startups vs. Major Brands 41:20 Building Intimate Customer Relationships 44:13 Conclusion and Call to Action

8. 

   20 Feb 2024

   Episode #000 - Podcast Trailer

   Join us for the exciting launch of the "Impact Us All" business podcast, presented by Moving Forward Small Business and hosted by Jimmy Newson, the Impact Influencer. This unique podcast journey invites entrepreneurs, small business owners, and professionals eager to make meaningful impacts through their ventures into a world of transformative stories and insights. Each episode dives deep into the strategies, successes, and setbacks of industry leaders and change-makers, delivering actionable advice and inspiring tales designed to help you amplify your business's influence in your community and beyond. Whether you're seeking to innovate, expand, or make a difference, Impact Us All equips, enlightens, and empowers you to achieve your goals. Tune in to ignite your passion, discover your impact style, and start making waves that truly impact us all. **What You Will Learn:** **Strategies for Meaningful Impact:** Learn the ins and outs of creating a significant difference in your community and beyond through your business endeavors. **Insights from Industry Leaders:** Gain valuable lessons from entrepreneurs and professionals who have successfully navigated the path to making big moves and substantial impacts. **Discover Your Unique Impact Style:** Through an insightful quiz and exploration, find out whether you're a community cultivator, an innovative instigator, or something else entirely, and how to leverage that identity in your business strategies. **Navigating Challenges:** Understand how to face and overcome the adversities and challenges that come with trying to make a substantial impact through the trials and tribulations shared by our guests. **Actionable Advice:** Each episode distills the experiences of our guests into actionable advice that listeners can apply to their businesses and impact-making efforts immediately. Subscribe to the "Impact Us All" business podcast today and be part of a community dedicated to making a difference, one impactful business move at a time.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

896

Score snapshot 15 Sept 2025

Apple Podcasts (US)

5.0 / 5

1 ratings

Podcast Authority Score: 37 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

48

Social presence

0

YouTube

66

Engagement

0

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.