Imperfect Marketing

About Imperfect Marketing

Join Kendra Corman and her guests as they provide small business owners and solopreneurs actionable tips and insights about how to do more effective and efficient marketing that drives results.

Publisher

Kendra Corman

Category

business · business · business

Language

en

Explicit

No

First episode

16 Apr 2022

Latest episode

8 Oct 2026

Latest episodes

78 of 363 episodes have a transcript.

1. 

   8 Oct 2026

   Is PR the Same as Marketing? Here's the Real Difference

   Kendra Corman interviews PR expert Lauren Cockerell to clarify the distinct roles of public relations and marketing in building business reputation and driving sales.

2. 

   24 Sept 2026

   How Do You Find Out What Your Customers Really Buy?

   Jillian Reece and Jordan Truster, founders of Lovely Loops, share with host Kendra Corman how listening to customers reshaped their business and offerings.

3. 

   17 Sept 2026

   Why Is Your Business Profitable but Always Short on Cash?

   Kendra Corman interviews Emily Bowie, partner at Thorn Advisors, about the crucial distinction between business profit and available cash flow, offering insights into why your bank account may feel empty despite profitability.

Inside a recent episode

Define "Done" Before You Touch Anything

Published 10 Sept 2026 · Transcript excerpt

[…] You know, the we'll wait to get to it after summer list that has officially become the okay, it's now after summer list. So today I want to talk to you about the one thing that quietly decides whether any of those projects actually get finished. And it's not effort. It's not talent. It's not even having the right tools. And I love tools. It's really defining what success looks like before you start. So here's what got me thinking about this. I have a small team and I have been delegating a lot. I have watched more than once a perfectly capable person. probably even more than capable, right? Just not start something I handed them, not because they were lazy, not because they didn't want to, but because they genuinely didn't know what I was asking them to produce. […]

Who has been a guest on Imperfect Marketing

Names identified in recent episode analyses. Showing up to five guests.

• Lauren Cockerell
• Jillian Reece
• Jordan Truster
• Emily Bowie
• Matt Raminick

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

40,018

Score snapshot 15 Sept 2025

Apple Podcasts (US)

5.0 / 5

22 ratings

Spotify

5.0 / 5

7 ratings

Podcast Authority Score: 80 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

98

Social presence

0

YouTube

85

Engagement

71

Contact Imperfect Marketing

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Imperfect Marketing