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"In The Blue Zone" Real Estate Marketing Podcast

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by "In The Blue Zone" Marketing Podcast

5.0(5 reviews)
14 episodes
Updated Weekly
Accepts GuestsHas SponsorsLocation 🇺🇸
14

Podcast Authority

Beta
PoorBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality15
Social0
YouTube0
Engagement32

Podcast Overview

Welcome to "In the Blue Zone", the real estate marketing podcast where difference makers and influencers from around Coldwell Banker discuss how to enjoy success, find inspiration, earn more money and have fun building a business. Your hosts Jeff Geoghan and Betsy Stecz from Coldwell Banker Realty marketing will be bringing fun and engaging interviews from around our amazing company - and beyond - to help you grow your marketing savvy and be a better businessperson! __ The views, thoughts, and opinions expressed are the speakers' own and do not represent the views, thoughts, and opinions of

Language

🇺🇲

Publishing Since

9/29/2022

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14

Podcast Authority

Beta
PoorBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality15
Social0
YouTube0
Engagement32
5
Excellent Areas
3
Good Performance
11
Growth Opportunities
excellent
Episode Length
23 minutes
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good
Show Notes Quality
3.0/5

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Every 84 days

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Recent Episodes

Episode thumbnail for Ep.27 Mastering the 6 Channels of Communication to Stay Top of Mind - With Sean Carpenter

June 2, 2026

Ep.27 Mastering the 6 Channels of Communication to Stay Top of Mind - With Sean Carpenter

<p>What does it really take to stay top of mind in today’s noisy market—especially when your clients already know multiple agents?</p><p>In this episode of In the Blue Zone, returning guest Sean Carpenter breaks down the simple, proven habits that keep you visible, relevant—and most importantly, trusted. From his “6 Channels of Communication” framework to the balance between earning attention and building trust, Sean shares practical strategies you can start using immediately.</p><p>We also dive into why consistency beats complexity, how everyday conversations turn into real opportunities, and what it takes to make sure your name is the one that comes up when it matters most.</p><p>If you’re looking to generate more conversations, strengthen relationships, and turn your network into business—this episode is your blueprint.</p>

Episode thumbnail for Ep.26 AI in Real Estate: Blueprint for Innovation with Ryan Bruen

December 4, 2025

Ep.26 AI in Real Estate: Blueprint for Innovation with Ryan Bruen

<p>If you’ve ever wondered how to move beyond gimmicks andtruly integrate AI into your business, this conversation is packed with insights, practical advice, and a glimpse into the future of real estate tech. In this episode of In the Blue Zone, your hosts Jeff Geoghan and Betsy Stecz talk with Ryan Bruen of Coldwell Banker Realty, Morristown, NJ. Ryan was a finalist at the national GenBlue conference for &quot;AI Innovator of theYear&quot; in 2025. He shares his journey from accounting and entertainment to leading a family real estate team, and how AI became a game-changer for his business. Topics include:</p><p>• Ryan’s career path and lessons learned from family in real estate.</p><p>• Why adaptability matters more than ever in today’s market.</p><p>• How Ryan uses AI beyond social media—building custom tools and transaction platforms.</p><p>• Practical advice for agents: identifying opportunities, experimenting with AI, and avoiding “shortcut thinking.”</p><p>• The rise of specialized AI tools for video, virtual staging, and client engagement.</p><p>• Predictions for AI’s role in real estate over the next year.</p><p><strong>Resources &amp; Links:</strong>• Follow Ryan on Instagram: <a href="https://instagram.com/BruenRealEstate" target="_blank" rel="noopener noreferer">https://instagram.com/BruenRealEstate</a></p><p>• Related article:<a href="https://blog.coldwellbanker.com/coldwell-banker-real-estate-announces-ai-innovator-of-the-year/" target="_blank" rel="noopener noreferer"> AI Innovator of the Year Finalists on Blue Matter Blog</a></p><p>• Recommended podcasts by Ryan: <a href="https://stevenbartlett.com/doac/" target="_blank" rel="noopener noreferer">Diary of a CEO</a>, <a href="https://nowbam.com/knowledge-brokers/" target="_blank" rel="noopener noreferer">Knowledge Brokers Podcast</a>, <a href="https://www.youtube.com/c/TheBrokeAgentRealEstateComedyHumor" target="_blank" rel="noopener noreferer">Broke Agent Media</a></p>

Episode thumbnail for Ep.25 AI-Enhanced Engagement - Realscout with Seth Price

July 2, 2025

Ep.25 AI-Enhanced Engagement - Realscout with Seth Price

Seth Price, Chief Marketing Officer of Realscout, discusses how AI and automation enhance real estate engagement and cultivate buyers and sellers, offering insights into the future of AI in the industry in this interview.

14 total episodes available

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Frequently asked questions

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What is "In The Blue Zone" Real Estate Marketing Podcast?

Welcome to "In the Blue Zone", the real estate marketing podcast where difference makers and influencers from around Coldwell Banker discuss how to enjoy success, find inspiration, earn more money and have fun building a business.

Your hosts Jeff Geoghan and Betsy Stecz from Coldwell Banker Realty marketing will be bringing fun and engaging interviews from around our amazing company - and beyond - to help you grow your marketing savvy and be a better businessperson!

__

The views, thoughts, and opinions expressed are the speakers' own and do not represent the views, thoughts, and opinions of

How often does this podcast release new episodes?

This podcast updates weekly.

Where can I listen to this podcast?

This podcast is available on 6 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

No, this podcast does not typically feature guests.

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