In The Comments is the podcast where social media meets real business growth.
Hosted by James Urquhart, this podcast dives deep into the strategies, challenges, and successes behind building a thriving online presence.
From mastering customer engagement head-on, we explore what it takes to grow authentically in today’s social landscape. Featuring honest conversations with Social Media Managers and Brand Owners.
In The Comments is for brands ready to level up and make a lasting impact on their audience.
Join us, and let’s transform the way you approach social media—one comment at a time.
🎧 New episodes every week! Subscribe now and don’t miss out.
Health Coach's Meta Ads Are In Crisis | In The Comments
In this episode of In The Comments, we are joined by Alex, founder of Lunaire, a women's health coaching and support group. We talk about batching and repurposing content, whether scheduling does affect reach, building a community and helpful tools for business owners using social. We also look at Alex's new paid campaigns and offer tips and words of advice to those seeking to run ads or work with an agency. This episode is packed with value so let's get into it! If you would like to appear ...
7 Feb 2025
Race Director Doesn't Utilise YouTube | In The Comments
In this episode of In The Comments, we're joined by Paul Albon of Big Bear Events. We dive into the highs and lows of putting yourself out there on YouTube from self-doubt to creative breakthroughs, the hosts discuss the real impact of audience feedback—both constructive and ruthless. Should you show your face more? Is criticism always valuable? And how do you navigate the fine line between improvement and staying true to yourself? Tune in for candid conversations, unfiltered reactions, and a...
29 Jan 2025
Photographer Won't Niche Down | In The Comments
In this episode of In The Comments, James meets Cristina, a photography solopreneur. We dive into the art of niching down, overcoming creative doubts, and pushing past perfectionism. From social media strategies to embracing discomfort, we challenge each other to take bold steps—like cold-emailing every agency in sight. If you’ve ever felt stuck or second-guessed your content, this one’s for you! If you would like to appear on the show, you can fill in our application form here: https://demo...
22 Jan 2025
Recruiter's Messaging Is A Mess | In the Comments
In this episode of In The Comments, James is joined by recruiter Ben Goodwin, who is looking for guidance on how to use social media effectively to reach out to both clients and candidates. James breaks down some ideas for future content such as polls, the importance of authenticity and knowing who your audience is as well as why some content may be actually more detrimental for your brand than helpful if done incorrectly. Whether you're a marketer, content creator, or job seeker, this episod...
15 Jan 2025
Breathing Coach Doesn't Understand Social Media | In The Comments
Welcome to episode 1 of 'In The Comments' where we sit down with brand owners and social media managers to discuss where they are going wrong on social and actionable advice on how to fix it. In today's episode, James talks with Gordon Moffat (a running and breathing coach) who is early on in his social media journey. We talk about the power of evergreen content, how to build a consistent content plan and tips and tricks to save time while still pumping out content. Gordon's links: https://w...
2 Jan 2025
Welcome to 'In The Comments!
Welcome to this new podcast series called 'In The Comments'! In this podcast, James will sit down with social media managers, brand owners and marketing managers to discuss what is going right for them on social media and where they can improve. We will offer them real, actionable advice on how to build their online presence and give them the tips and tools they need to succeed on social. If you are a social media manager, business owner or marketing manager and looking for help...
Podcast Authority Score: 11 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
22
Social presence
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YouTube
0
Engagement
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