Podcast thumbnail for In the Key of D: Using Digital to Transform Your Business

In the Key of D: Using Digital to Transform Your Business

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by Kathy Hollenhorst, Gino Giovannelli

16 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸

Podcast Overview

What can Digital do for you? A show that explores why digital matters and how it helps entrepreneurs, business leaders and digital/marketing professionals make their businesses better. Featuring conversations with top Twin Cities business leaders and digital experts. Sponsored by Creatis.

Language

🇺🇲

Publishing Since

7/16/2020

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Recent Episodes

Episode thumbnail for Making the Change From the Middle with Jim Cuene

December 21, 2021

Making the Change From the Middle with Jim Cuene

One primary goal of digital transformation is to streamline the consumer experience. And while technology is the key enabler, real change often happens at the cultural center of an organization. The marketers and leaders in the middle might need an outside champion to unlock digital’s full potential within a company. Jim Cuene is the Founder & CEO at Fahren, a consultancy that offers expert talent, guidance and advising to large organizations that are seeking digital transformation. In this episode, Jim lends his wealth of digital knowledge to incisive conversations around making cultural shifts, balancing slow leadership with fast action, adhering to the leadership stack, and why there’s never been a better time to be a marketer than right now.

Episode thumbnail for Stand It Up, See What Happens with Jake Miller

November 30, 2021

Stand It Up, See What Happens with Jake Miller

Jake Miller is a human mission statement. The Founder and CEO of Fellow embodies his company’s mission to help people brew ridiculously good coffee by offering the best gear and guidance on the market. Fellow has seen incredible growth in part because of Jake’s steadfast belief in human-centered design and valuing relationships over transactions. Digital has enabled entrepreneurs like Jake an opportunity to start conversations directly with customers and it’s transforming almost every industry. He joins the podcast to discuss getting as close to your customer as you can, using digital to creatively market and sell physical products, and how taking the right risks can pay off.

Episode thumbnail for How Understanding POEMs Drives Digital Integration with Adam Dince

February 1, 2021

How Understanding POEMs Drives Digital Integration with Adam Dince

Can you hear that? It’s your data speaking, and Adam Dince wants you to listen. From the early days of building websites to leading digital experience teams, Adam’s career spans over 20 years of digital marketing evolution, with a focus on using organic and paid search to reach the right person at the right time with the right content. Adam is a lifelong student of data who wants to know what can be learned about the customer through search behavior and history. Adam joins the podcast to discuss the necessity of an omnichannel digital marketing strategy, best practices for reaching customers online; the evolution of paid, owned and earned media (P.O.E.M.); and his pivotal 80/20 social listening rule to help grow your audience.

16 total episodes available with 3 transcripts

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Frequently asked questions

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What is In the Key of D: Using Digital to Transform Your Business?

What can Digital do for you? A show that explores why digital matters and how it helps entrepreneurs, business leaders and digital/marketing professionals make their businesses better. Featuring conversations with top Twin Cities business leaders and digital experts. Sponsored by Creatis.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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