Welcome to in the LOOP Podcast hosted by; Jordan Jo Hollabaugh, a Professional Rodeo Athlete , an entrepreneur, a wife, a daughter, and a full time cowgirl. This podcast is cultivated from a place that promotes the western industry and the sport of rodeo! These episodes will bring you the raw, real, truth and stories highlighting the western industry, people, places, and all things rodeo!

In The LOOP Podcast with Jordan Jo
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Podcast Overview
Welcome to in the LOOP Podcast hosted by; Jordan Jo Hollabaugh, a Professional Rodeo Athlete , an entrepreneur, a wife, a daughter, and a full time cowgirl. This podcast is cultivated from a place that promotes the western industry and the sport of rodeo! These episodes will bring you the raw, real, truth and stories highlighting the western industry, people, places, and all things rodeo!
Language
🇺🇲
Publishing Since
2/10/2021
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Recent Episodes

July 9, 2026
Investing for the Self Employed Rodeo Athlete—Money, Habits, and Providing for Your Future and Family | Neil Shultz | #288
In this episode of In The LOOP, Jordan Jo sits down with Neil Shultz—a financial advisor turned trusted friend—for a conversation rooted in ownership, discipline, and building a life beyond the rodeo arena. What started as a simple phone call with “$2,000 to invest” turned into something much bigger… a full shift in mindset around money, priorities, and the future. Neil brings a perspective that most in the rodeo world don’t always have access to—one that challenges the way we think about income, debt, and what happens when the rodeo road slows down. They talk about paying yourself first, understanding good versus bad debt, and why having a plan matters more than how much money you start with. At the core of it all is a simple belief: If you don’t have a plan… you’re already behind. This episode is a reminder that success isn’t just about what you win in the arena… it’s about what you build after it. 🎧 Tune in to hear how Neil Shultz is helping rodeo athletes take control of their future—one decision at a time.

June 18, 2026
The Horses, the Heritage, and the Gratitude Behind Sherry Cervi’s Career | Sherry Cervi | #287
In this episode of In The LOOP Podcast, Jordan Jo Hollabaugh sits down with one of barrel racing’s most respected champions, Sherry Cervi. A 19-time NFR qualifier and four-time world champion, Sherry has built a career defined by great horses, quiet confidence, deep faith, and the people who helped shape her along the way. From growing up on Potter Ranch with rodeo in her blood, to learning horsemanship from her mom and mental toughness from her dad, Sherry reflects on the foundation that carried her through decades of competition. She shares stories behind some of the legendary horses that changed her life, including Troubles, Hawk, De Niro, and Stingray, while also opening up about the breeding program her father believed in so deeply. From De Niro’s lasting influence to Stingray’s next generation, Sherry talks about what it means to carry on a legacy through horses that continue to impact the industry. This conversation also goes far beyond gold buckles. Sherry talks about the importance of appreciating the small moments, staying grateful for the people who help you along the way, and using your story to give hope to someone else. Through loss, purpose, faith, and the western industry that has surrounded her, she shares what it means to keep showing up, keep learning, and keep giving back.

June 11, 2026
The Mental Game of Rodeo: How to Get Ready for Summer | Paige Lawrence Champion | #286
In this episode of In The LOOP Podcast, Jordan Jo sits down with retired Olympic figure skater, high performance coach, entrepreneur, wife, and mom Paige Lawrence Champion for a conversation about mindset, confidence, resilience, identity, and what it truly takes to perform at your highest level. They dive into topics every athlete can relate to, including confidence versus self belief, handling criticism, learning from mistakes, creating flow state, and separating your identity from your performance. Paige also shares practical strategies for managing pressure, building resilience, and showing up as your best self both inside and outside the arena. Beyond competition, the conversation explores motherhood, entrepreneurship, intentional living, and why having it all is less about balance and more about being clear on your priorities. At the heart of the episode is a powerful reminder that success is not about perfection. It is about consistently investing in your growth, trusting the process, and realizing you are capable of far more than you give yourself credit for. 🎧 Watch now. Available on the Official YouTube Channel of RodeoLive and all podcast platforms.
297 total episodes available
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Frequently asked questions
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- What is In The LOOP Podcast with Jordan Jo?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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