In The Making is the podcast arm of the world's first creator accelerator.
Every episode pulls back the curtain on what it actually takes to build a content brand that pays - not the highlight reel, not the overnight success story. The decisions, the pivots, the numbers, and the moments where it almost didn't happen.
ITM works with podcasters and YouTubers across B2B/Business, Sports, and Lifestyle - developing creators from raw talent to fully monetized professionals. The podcast is where that work happens in public.
Okay, it's time to give you guys an update on what's happening with In The Making: The Accelerator. We'll be opening the door soon to this accelerator, and our goal is to make sure that you as a creator can be profitable. Understand that we're building...
19 May 2026
Relationship Podcast Success | Workin Session
What's up, creators? In this episode, we sit down with Byron and Margaret, co-hosts of the "Beyond I Do" relationship podcast. They share insights into their show, which focuses on providing positive marriage advice and relationship tips. We also discu...
16 May 2026
How This Fashion Creator Got Brand Deals With a Small Audience
This episode is for the content creators and influencers who don't have a massive audience but still put the work in. In this video, we welcome Denzel, a rising fashion creator, to discuss his journey into the influencer space. He shares how he started...
13 May 2026
Unlocking Profitability in the Creator Economy: Beyond Content to Contracts
Unlocking Profitability in the Creator Economy: Beyond Content to Contracts In this episode, Chris breaks down his innovative approach to helping content creators shift from simply producing content to building profitable, media-backed brands. He empha...
11 May 2026
How to Build a Podcast Audience From Scratch: Insights from an Expert
In this episode, we dive into practical strategies for growing a podcast audience, monetizing effectively, and building community—based on real-world experience and expert advice. Whether you're starting out or looking to sharpen your content approach,...
6 May 2026
Don't Be a Broke Content Creator
What's up, creators? The creator economy is often misunderstood; merely chasing ad revenue doesn't build a sustainable creator business. This video explains what a truly profitable creator business looks like, helping you navigate the world of online i...
4 May 2026
Starting a Podcast? Here's What You Need to Know
Do you have questions about launching your podcast? Bri joins the show with me to discuss starting a podcast, building and audience and joining the creator economy. If you're a creator and would like a working session, start by completing the form here...
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