Whether you're an aspiring entrepreneur, a seasoned executive, or simply curious, tune in to the "Indian Business Podcast", where we delve deep into the dynamic world of business, politics, and beyond. In each episode, we bring together thought leaders, entrepreneurs, policymakers, and professionals from diverse backgrounds to engage in candid conversations about the intricacies of the business landscape, to share their insights, experiences, and perspectives on pressing issues shaping India's future.
Indian Business Podcast
Claim This Podcastby Thinkschool
4.8(215 reviews)
93 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇮🇳
63
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality69
Social0
YouTube93
Engagement51
Podcast Overview
Whether you're an aspiring entrepreneur, a seasoned executive, or simply curious, tune in to the "Indian Business Podcast", where we delve deep into the dynamic world of business, politics, and beyond. In each episode, we bring together thought leaders, entrepreneurs, policymakers, and professionals from diverse backgrounds to engage in candid conversations about the intricacies of the business landscape, to share their insights, experiences, and perspectives on pressing issues shaping India's future.
Language
🇺🇲
Publishing Since
4/17/2024
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63
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality69
Social0
YouTube93
Engagement51
7
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10
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excellent
Episode Length
1h 40m
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Every 9 days
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Recent Episodes
July 11, 2026
I burnt 300Cr to teach you this | 6 Powerful Steps to Build a 1000 Cr Beauty Brand.mp4
<p>Check out Oddo: https://www.odoo.com/app/ecommerce?utm_campaign=ecommerce9-thinkschool&utm_source=YouTube-description&utm_medium=influ-mkt 👉Think School’s flagship Communication course with live doubt sessions :https://thethinkschool.com/sp/communication-masterclass/👉 Who would you like to see next on The Indian Business Podcast: https://forms.gle/37daEPEy7mAzhvv29 👉Video Introduction In this episode, we sit down with Tarun Sharma, Co-Founder & CEO of PEP Brands, the company behind two of India's most recognised D2C beauty and personal care brands, mCaffeine and HYPHEN.Over a decade of building, Tarun has seen it all - the capital-efficient grind, the mistakes that cost hundreds of crores, the pressures of a hypergrowth market, and the discipline it takes to come out profitable on the other side.This is one of the most honest, detailed conversations about building a consumer brand in India that we've ever had on this podcast. Tarun has never gone this deep before, and it shows.What you'll learn in this episode:1. Why Capital Doesn't Build Great Consumer Brands and What Does2. The ₹300 crore worth of mistakes PEP Brands made so you don't have to3. How mCaffeine was built to ₹100 crore with just ₹15 crore in capital4. If Tarun had to start a brand from scratch today, what it would be and why5. How to think about brand building vs. marketing spend in BPC6. The unit economics framework every D2C founder needs to understand7. Why India's beauty and personal care market is heading toward ₹50,000 crore and which brands will win8. What Tarun looks for when building teams, culture, and the next generation of leaders at PEP BrandsWhether you're a founder, an operator, an investor, or just someone trying to understand how India's D2C economy really works, this one is for you.Know Our GuestTarun Sharma is the Co-Founder & CEO of PEP Brands, one of India's most consequential D2C founding stories.Under his leadership, PEP Brands built mCaffeine into an experiential and performance-driven personal care brand that started with India's first caffeinated skincare range and grew into one of the country's most loved D2C brands.He also co-founded HYPHEN, a science-backed, solution-oriented skincare brand addressing real skin concerns like pigmentation, acne, and barrier care, which has become one of the fastest-growing D2C skincare brands in the country.A decade into building, PEP Brands has grown over 100% year-on-year, is cash flow positive, and stands among the top D2C face care and body care companies in India.Tarun is widely regarded as one of the definitive voices on what it actually takes to build a consumer brand in India.Check out mCaffeine: https://www.mcaffeine.com Follow them on IG: https://www.instagram.com/mcaffeineofficial?igsh=czZ3b2wwbzAxc2hz Check out HYPHEN: https://letshyphen.com Follow them on IG: https://www.instagram.com/letshyphen?Follow Tarun: Instagram: https://www.instagram.com/tarunsharma88/?hl=en Chapters00:00 Intro03:04 My ₹300 Crore Mistake03:41 Biggest Misunderstanding of the Beauty & Personal Care Category15:01 How Numbers Lie About Growth and Bankrupt You26:14 The Best Method of Market Research33:41 How to Find a Gap in the Hyper-Competitive Beauty & Personal Care Market39:19 How to Validate Your Idea in Under ₹50,00044:48 The Secret to Epic Packaging49:01 The Perfect Pricing Framework58:18 Is Quick Commerce the Worst Channel?1:02:42 When to Kill Your Product1:11:00 The Hidden Trap of Repeat Rate1:13:03 Best Books & Resources for BPC1:16:10 My Honest Confession<br></p>
June 28, 2026
3 Things Killing Your Parents | India's Ageing Crisis Explained
<p>What if India's biggest startup opportunity isn't AI, fintech, or quick commerce, but the country's fastest-growing elderly population?While most brands are busy building products for Gen Z and Millennials, millions of senior citizens with enormous disposable income remain one of the most underserved consumer segments in India.In this episode of the Indian Business Podcast, we sit down with Adarsh, MD and Founder of Primus Senior Living, to uncover India's rapidly growing Silver Economy and why it could become one of the biggest business opportunities of the next decade.We unpack some of the biggest lessons behind building for India's senior citizens, including:• Why the Silver Economy is India's biggest untapped market• The three biggest causes of early mortality among senior citizens• Why most children unknowingly care for their parents the wrong way• Massive startup opportunities in elder care, healthcare, housing, travel, and lifestyle• How to build products that seniors actually want to buy• The science behind Blue Zones and healthy agingWhether you're an entrepreneur, founder, marketer, or simply someone who wants to understand and care for their parents better, this conversation is packed with insights that will completely change the way you think about business, aging, and the future of India.Let's get started.<br></p>
June 28, 2026
Laws of Hype Creation : How Comet engineered Hype to build 167 cr Sneaker brand?
<p>What does it really take to build a brand that can compete with global giants?Most people believe it's all about having deep pockets, celebrity endorsements, or a massive marketing budget. But Utkarsh, Founder of Comet, believes the biggest advantage isn't money. It's understanding your customers better than anyone else.In this episode, we unpack some of the biggest lessons behind building a modern consumer brand, including:• Why global sneaker brands struggle to win over Indian consumers• How Comet built a premium brand from scratch• The psychology behind pricing, branding, and customer loyalty• What founders get wrong while building consumer businesses• The future of Indian brands in a global marketWe also dive into Utkarsh's journey from Bain and Hotstar to Kellogg School of Management, and why he chose to leave a successful corporate career to build Comet.Along the way, he shares practical insights on product design, storytelling, distribution, hiring, and building a brand that customers genuinely love.Whether you're an entrepreneur, marketer, founder, or simply someone interested in business and branding, this conversation is packed with actionable lessons that will change the way you think about building products, brands, and businesses.</p><p><br></p><p><br>Check out Odoo: https://www.odoo.com/r/5bM </p><p><br></p><p>👉Think School’s flagship Communication course with live doubt sessions :https://thethinkschool.com/sp/communication-masterclass/</p><p><br></p><p>👉 Who would you like to see next on The Indian Business Podcast: https://forms.gle/37daEPEy7mAzhvv29Check out Comet: https://www.instagram.com/thecometuniverse/?hl=en </p>
93 total episodes available with 1 transcripts
Recent guests on Indian Business Podcast
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Mark Rober
Guest
Mohit Yadav
Guest
Gaurav Mehta
Guest
Pratham Mittal
Guest
Kishore Biyani
Guest
Industry experts from ASBL
Guest
Viraj Bahl
Guest
Jayen Mehta
Guest
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Frequently asked questions
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- What is Indian Business Podcast?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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