Podcast thumbnail for Indie Game Movement - The podcast about the business and marketing of indie games.

Indie Game Movement - The podcast about the business and marketing of indie games.

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by Andrew Pappas, Game Marketing Strategist and Consultant

4.8(9 reviews)
265 episodes
Updated Daily
Accepts GuestsHas Sponsors
65

Podcast Authority

Beta
GoodBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality96
Social0
YouTube0
Engagement85

Podcast Overview

Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing. Regardless if you're an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applying his knowledge by empowering and educating the indie dev community. Between the years of his experience and interviews with respected industry veterans, you'll learn about online marketing, email marketing, crowdfunding, paid advertising, community development, social media, community outreach, project management, and much more. All episodes are packed with helpful information and actionable steps that can give you the confidence you need when it comes to your business and indie game marketing. Hit subscribe and get ready to become part of the indie game movement.

Language

🇺🇲

Publishing Since

1/21/2018

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65

Podcast Authority

Beta
GoodBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality96
Social0
YouTube0
Engagement85
8
Excellent Areas
2
Good Performance
9
Growth Opportunities
excellent
Episode Length
58 minutes
Performing excellently!
good
Publishing Consistency
Every 12 days

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Recent Episodes

Episode thumbnail for Ep 458 - How the Indie Marketing Playbook Is Broken with Buddy Sola

June 16, 2026

Ep 458 - How the Indie Marketing Playbook Is Broken with Buddy Sola

Indie game marketing advice spreads fast but much of it is rooted in conditions that have quietly changed, and in some cases, no longer apply. The problem? Most developers haven't noticed yet. In this episode, we break down why the strategies studios have relied on are losing effectiveness, what's driving that shift, and what a smarter, more adaptive approach looks like for reaching players in today's market. Episode Shownotes Link: https://rengenmarketing.com/458

Episode thumbnail for Ep 457 - The Audio Mistake Most Studios Don't Know They're Making with François Fripiat

June 9, 2026

Ep 457 - The Audio Mistake Most Studios Don't Know They're Making with François Fripiat

Most teams treat audio exclusively as polish, leaving it until right before launch. The problem is, sound influences player decisions, pacing, and emotional impact well before a single level is finished. Today, we explore why isolating audio creates friction and missed opportunities, and how treating sound as a core layer from the start leads to a stronger, more cohesive player experience. Episode Shownotes Link: https://rengenmarketing.com/457

Episode thumbnail for Ep 456 - Running an Indie Studio Beyond the First Game with Greg Lane

June 2, 2026

Ep 456 - Running an Indie Studio Beyond the First Game with Greg Lane

Most conversations around indie development focus on getting a game out the door, but what happens after that? So today, we're digging into what it actually takes to run a studio beyond the first release. Everything from the decisions, trade offs, and even the mindset shifts that determine whether a studio grows or quietly fades out. Because building something that lasts requires thinking beyond game one. Episode Shownotes Link: https://rengenmarketing.com/456

265 total episodes available

Recent guests on Indie Game Movement - The podcast about the business and marketing of indie games.

Guests from recent episodes — sign up to see every guest that has ever appeared on this show.

Angela Mejia

Guest

Rob Kay

Guest

Julien Ramette

Guest

Nate Purkeypile

Guest

Andrew Pappas

Guest

Kate Edwards

Guest

Josh Hirshfield

Guest

Martijn van Zwieten

Guest

Rytis Jadzevičius

Guest

Maru Kake

Guest

The Gaming Playbook

Guest

Ray Willmott

Guest

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Frequently asked questions

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What is Indie Game Movement - The podcast about the business and marketing of indie games.?

Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing.

Regardless if you're an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applying his knowledge by empowering and educating the indie dev community.

Between the years of his experience and interviews with respected industry veterans, you'll learn about online marketing, email marketing, crowdfunding, paid advertising, community development, social media, community outreach, project management, and much more.

All episodes are packed with helpful information and actionable steps that can give you the confidence you need when it comes to your business and indie game marketing. Hit subscribe and get ready to become part of the indie game movement.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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