Making marketing the strength of a manufacturing business begins with centering on the industrial customer and ends with profit. Host James Soto, founder, and CEO of the award-winning agency INDUSTRIAL, brings exclusive interviews with icons of manufacturing, industrial marketing, Martech, and media to deliver insights that help you grow your business.
Industrial Strength Marketing
Claim This Podcastby James Soto
5.0(4 reviews)
45 episodes
Updated Bi-weekly
Accepts GuestsHas SponsorsLocation 🇺🇸
42
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality33
Social0
YouTube76
Engagement51
Podcast Overview
Making marketing the strength of a manufacturing business begins with centering on the industrial customer and ends with profit. Host James Soto, founder, and CEO of the award-winning agency INDUSTRIAL, brings exclusive interviews with icons of manufacturing, industrial marketing, Martech, and media to deliver insights that help you grow your business.
Language
🇺🇲
Publishing Since
8/3/2020
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42
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality33
Social0
YouTube76
Engagement51
7
Excellent Areas
1
Good Performance
11
Growth Opportunities
excellent
Episode Length
10 minutes
Performing excellently!
good
Show Notes Quality
3.0/5
Recommendations available
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poor
Publishing Consistency
Every 36 days
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Recent Episodes
January 15, 2025
Breaking Down the New Trade Show Playbook with Steve Prahalis of SME
Steve Prahalis of SME reveals how the trade show playbook is evolving to meet modern audiences' needs, with strategic partnerships, hybrid models, and tailored experiences driving engagement and success.
October 15, 2024
Maximizing Industry Impact: A Trade Show Marketing Conversation with Ed Youdell, CEO of FMA
In this episode, we talk with Ed Youdell, President and CEO of the Fabricators & Manufacturers Association (FMA), about how trade shows, marketing, data strategies, and automation are transforming the metal fabrication industry. Ed shares insights on the role of first-party data, workforce development, and the future of manufacturing with automation and robotics.Discover how FMA, a key organization behind FABTECH, continues to drive innovation in manufacturing and foster workforce develop...
September 5, 2024
Greg Jones on Workforce Development & Smartforce at IMTS 2024 and Beyond
In this episode of the Industrial Strength Marketing podcast, we’re joined by Greg Jones from SME, a leader in integrating education with industry needs. Greg discusses how trade shows like IMTS are evolving into crucial venues for workforce development, focusing on how these events are transforming recruitment and engagement in the manufacturing industry. This episode is a must-listen for talent-focused marketers and manufacturing recruiters aiming to stay ahead in an ever-changing landscape...
45 total episodes available
Deep-dive analytics for Industrial Strength Marketing
Frequently asked questions
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- What is Industrial Strength Marketing?
- How often does this podcast release new episodes?
This podcast updates bi-weekly.
- Where can I listen to this podcast?
This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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