Influence Weekly

About Influence Weekly

Join us as we dive deeper into the latest trends, insights, and stories from the world of influencer marketing and the creator economy. Our podcast brings you exclusive interviews with industry leaders, in-depth analysis of key topics, and a behind-the-scenes look at the stories that matter most to our community.

Publisher

New Monaco Media, Inc.

Category

business · news

Language

en

Explicit

No

First episode

9 Sept 2023

Latest episode

9 Oct 2026

Latest episodes

98 episodes in the feed.

1. 

   9 Oct 2026

   The Creator Economy Is Not a PR Tactic, with Gregory Curtis from Empower Media

   Your shoppers are not browsing anymore. They are following one person who eats, breathes and posts a single subject, and they buy what she tells them to buy. Your deck still ranks that person by follower count, because that is the column your agency sends you. Here is the part that should keep you up. Your creator money is sitting in the wrong line item. It is filed as publicity, as social, as a nice moment, which means when finance pulls the report there is no media plan to point at. You are...

2. 

   5 Oct 2026

   The One Number Worth Judging a Creator On Does Not Exist Yet. With Kristen Wiley (Statusphere)

   Your customers are not asking you how they found the product. They saw a video from someone with 500 followers, trusted her, and bought. Then Google took the credit for the sale, and the number sitting on your brief, the one your agency keeps optimizing against, had nothing to do with it. Here is the part that should land in your budget review. There is no agreed price for any of this. Kristen Wiley, founder and CEO of Statusphere, has spent fifteen years watching the range stretch past anyt...

3. 

   1 Oct 2026

   October 2026 Creator Economy News Recap: 5 Million Views, Nothing to Show for It

   In this October episode, hosts Ceci Carloni and Nii Ahene break down three stories that together show what brands are actually paying for in creator marketing right now: what a view is worth, what a fee is buying, and who owns the content after the campaign ends. Your UGC is dead by Thursday. Not underperforming. Dead. Most creator posts stop moving two days after they go up, and the next batch does the same thing, and the line item keeps getting approved because nobody has said it out loud ...

Who has been a guest on Influence Weekly

Names identified in recent episode analyses. Showing up to five guests.

• George Mani
• Alex Dahan
• Evan Stanfield

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

1 ratings

Spotify

5.0 / 5

4 ratings

Podcast Authority Score: 45 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

66

Social presence

0

YouTube

0

Engagement

60

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

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