The InGenius Podcast: a snapshot of future B2B marketing trends and use-it-now tips. Do you want to be wildly effective in professional services? Each episode features experts with new ideas for your branding and competitive success.
All things CPA Firm Marketing! Marketers wear a lot of hats. You have to know SEO, email marketing, social, PR and more. With only so much time to plan and execute, what are the top simple to advanced strategies you can prioritize? Listen to this roundtable discussion on our favorite CPA Firm Marketing strategies by Team Ingenuity. Align your marketing with business goals… and keep your sanity.
Stay ‘til the end! We wrap up with some of our favorite “long Minnesota good-byes.”
On this episode: Communications Consultants Shannon Bohnen & Christine Nelson, Design Consultant Robert Wasiluk and Principal Dawn Wagenaar.
Thanks for listening!
Ingenuity Marketing Group – https://ingenuitymarketing.com (https://ingenuitymarketing.com)
17 Nov 2022
Ingenuity Masters Series: Strategies to Use Now with Steve Silverman
In this episode of our Ingenuity Masters Series, Dawn Wagenaar, principal of Ingenuity Marketing Group, chats with Steve Silverman, founder and photographer of SILVERMAN Be Remarkable. Steve travels all over the US and Canada to take professional photos of both commercial properties and headshots for companies. He uses his talents as a photographer to create visual narratives with his photographs. What he creates truly is remarkable.
Listen as Dawn and Steve discuss his tactics for creating images that match the client’s brand story and core values, as well as how he makes people feel at ease in front of the camera. We hope you enjoy this latest episode of our Masters Series!
17 Oct 2022
Ingenuity Masters Series: Pete Machalek on Brand Promise, Confident Presence and First Impressions
In this latest podcast of our Ingenuity Masters Series, Dawn Wagenaar (principal of Ingenuity Marketing Group) interviews Pete Machalek, a founding principal, coach, and facilitator at SagePresence. Pete and his team at SagePresence focus on helping professionals sell their services — with a combination of Authenticity, Story, and Emotion. He has had quite a journey to get to where he is now and has harnessed a plethora of wisdom and tips to help professionals in all fields.
Dawn and Pete discuss many things throughout this podcast, please feel free to use the chapter notes to skip ahead or re-listen to any portion!
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