Bringing the voices of small-business owners to the radio waves is the goal of The Inkandescent Entrepreneur Show, which launched in the fall of 2012. In each episode, Hope interviews the leaders who have built million-dollar businesses and sold their companies to one of the Fortune 500, or took a tiny idea and turned it into a social enterprise that is impacting the masses. What’s your story? If you’d like to be interviewed on The Inkandescent Entrepreneur Show on inkandescentradio.com, send Hope Katz Gibbs an email: hope@hopegibbs.com.
Inkandescent Entrepreneur Show
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10 episodes
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Podcast Overview
Bringing the voices of small-business owners to the radio waves is the goal of The Inkandescent Entrepreneur Show, which launched in the fall of 2012. In each episode, Hope interviews the leaders who have built million-dollar businesses and sold their companies to one of the Fortune 500, or took a tiny idea and turned it into a social enterprise that is impacting the masses. What’s your story? If you’d like to be interviewed on The Inkandescent Entrepreneur Show on inkandescentradio.com, send Hope Katz Gibbs an email: hope@hopegibbs.com.
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Publishing Since
1/27/2014
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Recent Episodes
July 1, 2021
Marketing Expert Guy Kawasaki Teaches Us To Be Enchanting
We first met Guy Kawasaki at the Empowered Women’s conference in Miami soon after he published his 2011 book, Enchantment: The Art of Changing Hearts, Minds, and Actions. In it, he explains: “Enchantment transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes skeptics and cynics into believers and the undecided into the loyal.” An enchanting premise, for sure. Indeed, “Enchantment” charmed millions and hit three bestseller lists: The New York Times, Wall Street Journal, and Publisher’s Weekly. So we were keen to share his insights with our readers and thrilled when Guy agreed to be our Entrepreneur of the Month in the August 2011 issue of our national business magazine for entrepreneurs, Be Inkandescent. Since then, we have reviewed another one of his fascinating books, Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition, which was our Book of the Month in July 2012. With this tome, which was originally published in 2008, Guy said hits the mark on what he said was his mission for the book—to provide “hardcore information to hardcore people who want to kick ass.” Amen to that. And these are some of the topics we’ll talk to Guy about today, and also feature in our upcoming book, “PR Rules: The Playbook.” We were thrilled to interview Kawasaki, who explains: What marketing really is. When it comes to marketing his books, and there have been a dozen of them published, what has worked best—and what hasn’t worked very well? Does he think marketing books is similar to marketing any product or service? Or does the marketing campaign change depending on what you are selling? Kawasaki worked for Apple in its early days. Clearly, they have launched some of the best marketing campaigns in decades. What do he think is the secret to their marketing success? His book, Reality Check, is an encyclopedia of essential marketing information — and a must-read for every entrepreneur—including this useful 10-step checklist that includes important questions for business owners to ask themselves (see below). Kawasaki explains how answering these essential questions can help you create a powerful marketing campaign. The most realistic, enchanting marketing tip that he can offer our listeners and readers. Don’t miss this exciting podcast! Download it, at right. Click here to read more about our interview with Kawasaki in 2011 when he published Enchantment: The Art of Changing Hearts, Minds, and Actions. Click here to read our review of Reality Check Here’s Kawasaki’s 10-step checklist: Are you making meaning? Does your project jump to, or create, the next curve? Is your product Deep, Intelligent, Complete, Elegant, and Emotive? Do you have a mantra for what you do? Do you have a 10-slide pitch with no font smaller than 30 points that you can give in 20 minutes? Have you figured out a way to take your product to market with no budget? Are you helping people who cannot help you? Can you blow away any audience with a demo of your product? Would you hire “imperfect” job candidates who love what you do, as well as people who are better than you are? Are you only asking people to do things that you would do, too?
March 18, 2021
Visual WOW: Podcaster and DC photojournalist Jack Harzman interviews Hope Katz Gibbs
A Note from Hope Katz Gibbs, publisher, Inkandescent Radio — I am a big fan of the Daily Om, a website that offers inspirational thoughts for a happy, happy, and fulfilling day. I often print these out and always put them into an email folder for future reference. When the topic, the Flow of the Universe, popped up this month, I took it as a good omen for I learned a long time ago that anything worth building has a rhythm and flow of its own. It is the job of the creators to tap into it as this entry teaches: Many people live their lives struggling against the current, while others use the flow like a mighty wind: The flow of the universe moves through everything. It’s in the rocks that form, get pounded into dust, and are blown away, the sprouting of a summer flower born from a seed planted in the spring, the growth cycle that every human being goes through, and the current that takes us down our life’s paths. When we move with the flow, rather than resisting it, we are riding on the universal current that allows us to flow with life. I invite you to take the ride! That is what I did when I received an invitation to be on the Visual WOW podcast show from Jack Harzman, a fabulous (and quite famous) photographer in Washington, DC. “After more than 30 years as a professional photographer in the live events industry, I have learned all of the tricks and tips of the trade,” he shares and invites us to follow along each week as he discusses topics such as relationship building, scaling your business, and adjusting with the changing industry. “No matter your place in the live events world, we all have a Visual WOW moment to share.” Stream our interview here! Click here to listen to our 30-minute interview on Visual WOW Find more podcast interviews by Jack at visualwow.simplecast.com
April 10, 2018
Entrepreneur Anik Signal Opens the First Lurn Center for Small Business Owners in Rockville, April 14-15, 2018
What do entrepreneurs need most? “They need to jump on that flash moment— a brief window of time when something shifts and the door to opportunity swings wide open,” insists Anik Singal, 34, who on the weekend of April 14-15 will host the grand opening of the first state-of-the-art Lurn Center. This expansive 26,000-square-foot entrepreneurship training and community center provides shared workspace, in-person and distance courses, camaraderie, community, and more. “Every entrepreneur has two choices when they feel the flash: Jump in and seize the day, or stand still and watch the door close — with you on the wrong side,” explains Singal, who since launching Lurn, Inc., in 2002, has helped thousands of entrepreneurs find success by utilizing his training courses that focus on digital advertising, social media marketing, email marketing, and consulting. For his work, BusinessWeek recognized him as one of the Best U.S. Entrepreneurs Under 25. Click here to watch our video interview with this truly amazing entrepreneur on Inkandescent.TV Come Lurn — for free — April 14-15, 2018 From 10am-5pm both days, guests will tour the center’s 140-seat lecture hall, training classrooms, audio and video studio, and other areas to meet-up in the sociable high-tech environment. Throughout the weekend, speakers will share tips on supersizing a small business, including Kevin Harrington, founder of As Seen on TV; Kevin Strawbridge, CEO of Clickbank; Gina Schaefer, owner of a dozen ACE Hardware stores, and Laura Lee Williams, founder of the fashion firm Laura Lee Designs. On Sunday evening, attendees will meet the winner of the $50,000 prize from LurnVestor — the organization’s “Shark Tank” type event to help early-stage startups get off the ground. Get your free ticket today at LurnCenter.com. For more information, call 240-762-6155. Become a fan at facebook.com/lurninc
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