Strategies, tactics and insights for the Inner Sircle at Sircle Media
Inner Sircle
Claim This Podcastby Adam Brown
5.0(3 reviews)
689 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
62
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality91
Social0
YouTube0
Engagement82
Podcast Overview
Strategies, tactics and insights for the Inner Sircle at Sircle Media
Language
🇺🇲
Publishing Since
1/4/2018
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62
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality91
Social0
YouTube0
Engagement82
7
Excellent Areas
1
Good Performance
11
Growth Opportunities
excellent
Publishing Consistency
Every 4 days
Performing excellently!
good
Show Notes Quality
3.0/5
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Recent Episodes
May 27, 2026
Social media drives consumer discovery, per Meta
<p><strong>Meta recently published a report focused on the rise of “social search” </strong>and how platforms like Meta believe discovery behavior is shifting away from traditional search engines and more toward social platforms. Link the article can be found <a href="https://www.socialmediatoday.com/news/social-media-drives-consumer-discovery-per-meta/820437/" target="_blank" rel="noopener noreferer">here.</a></p>
January 23, 2026
Confused about Instagram hashtags and whether you should still be using them? Let’s clear it up.
<p>Confused about Instagram hashtags and whether you should still be using them? Let’s clear it up.</p><p>In 2025, Adam Mosseri shared that Instagram was prioritizing SEO keywords over hashtags. Instead, keywords in captions, bios, and especially on-screen text started playing a much bigger role in discoverability.</p><p>Fast forward to 2026, and Instagram made another update that’s important to understand.</p><p>Hashtags are back — but with guardrails.</p><p>You can now use up to <strong>five hashtags per post</strong>, and they’re meant to support SEO, not replace it. They only work if they’re highly intentional.</p><p>Why this works is pretty simple.</p><ul><li><p>It guarantees keyword coverage, so you’re not relying only on captions.</p></li><li><p>It reinforces SEO discipline without cluttering the actual caption.</p></li><li><p>And it creates consistency across posts and across accounts.</p></li></ul><p>It is also important to note that Instagram content is now Google-searchable.</p><p>Public posts from Business and Creator accounts can show up in Google Search. That includes static posts, carousels, Reels, and captions.</p><p>This unlocks reach beyond the Instagram feed.</p><ul><li><p>It increases discoverability through Google.</p></li><li><p>It gives content a longer shelf life.</p></li><li><p>And it strengthens your brand’s overall SEO footprint.</p></li></ul><p>The takeaway is that Instagram isn’t just a social platform anymore — it’s part of your search strategy.</p>
January 19, 2026
Social strategies > one off, trending tactics of the time.
<p>Many brands are too focused on current tactics, and they get too myopic and lose sight of the broader goal. It is not about chasing any type of en vogue content style. It is about understanding the bigger goal, and then banking wins that are in service of that goal. </p>
689 total episodes available
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Frequently asked questions
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- What is Inner Sircle?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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