Welcome to Innovate & Elevate, the ultimate podcast for startup founders and entrepreneurs looking to disrupt the market and bring their groundbreaking ideas to life. Each episode, in just 10 minutes, delivers punchy, actionable marketing insights tailored to the unique challenges of launching an innovative product.Taking an innovation to market isn't easy—your potential customers aren't even aware they need what you're offering. You're battling the status quo, and traditional marketing strategies just don't cut it for trailblazers like you.Tune in to Innovate & Elevate for sharp, no-nonsense
Innovate & Elevate with Fractal
Claim This Podcastby Gerard Doyle
98 episodes
Updated Weekly
Accepts GuestsHas SponsorsLocation 🇦🇺
Podcast Overview
Welcome to Innovate & Elevate, the ultimate podcast for startup founders and entrepreneurs looking to disrupt the market and bring their groundbreaking ideas to life. Each episode, in just 10 minutes, delivers punchy, actionable marketing insights tailored to the unique challenges of launching an innovative product.Taking an innovation to market isn't easy—your potential customers aren't even aware they need what you're offering. You're battling the status quo, and traditional marketing strategies just don't cut it for trailblazers like you.Tune in to Innovate & Elevate for sharp, no-nonsense
Language
🇺🇲
Publishing Since
3/29/2018
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Recent Episodes
July 18, 2024
Clear to Convert: Fixing Your Positioning Problem
<p>Do your current customers love you, but new customers are struggling to figure out exactly what you're selling? Well, you might just have a positioning problem.</p>
July 12, 2024
Competing on Price: Why It's a Marketing Fail and What to Do Instead
<p>If you're competing on price, you've probably failed in marketing.</p> <p>Price is a variable that is easy to compare, and cheap is a terrible strategy where only one business wins, and that'll be the business that's best at cutting costs. </p> <p><br></p> <p>If you're a business founder, I bet that's not the kind of business you want to build. </p> <p><br></p>
June 25, 2024
Avoiding the Trap of the False Positive Turning Engagement into Sales
<p> </p> <p>Is your startup falling into the false positive trap? You’re not alone. Many startups see huge engagement from creative campaigns, but if that interest doesn’t lead to sales, it’s a false positive.</p> <p>In this episode, we dive into how Fractal helps startups avoid this common pitfall. Discover the importance of problem-focused messaging, sales-driven strategies, and creating meaningful connections that turn interest into action.</p> <p>Don't just generate buzz—generate sales! Tune in to learn how to make your marketing efforts truly impactful.</p>
98 total episodes available with 3 transcripts
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Frequently asked questions
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- What is Innovate & Elevate with Fractal?
- How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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