by Innovator Insights
This podcast celebrates the visionaries, the risk-takers, and the disruptors who are shaping the future of consumer product innovation and e-commerce. We love to spotlight consumer product entrepreneurs, e-commerce titans, and sustainability champions to share their insights and expertise. Think you'd be a great guest on our show? Apply at https://podcast.gembah.com/podcast-guest-home-page.
Language
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Publishing Since
4/12/2024
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July 31, 2026
<p>Ninety percent of new product ideas never hit market expectations. Rolf Biernath spent 30 years at 3M finding out why.</p><p>Henrik Johansson sits down with the founder of Biernath Consulting, inventor on 50+ U.S. patents across adhesives, optical displays, and microreplication. Rolf reviewed roughly fifty programs from his career and asked what question, asked earlier, would have saved each one. The answer became Build What Wins — a screen across viability, defensibility, feasibility, and timing, where every score requires matching evidence. Cost models and letters of intent count. Enthusiasm doesn’t.</p><p>Also covered: how validation differs between B2B and consumer, why companies sit on competing ideas for years, and how a two-week pressure test replaces six months of fractured effort.</p><p>Find Rolf at <a href="buildwhatwins.com" rel="noopener noreferrer" target="_blank">buildwhatwins.com</a> and on LinkedIn, where he writes the Build What Wins newsletter.</p>
June 26, 2026
<p>When her parties kept ending in piles of disposable plates, Pallavi Pande gave herself a new title — “Chief Dishwashing Officer” — then quit it for good. In this episode of Innovator Insights, the DTOCS founder shares how she turned naturally fallen palm leaves into a seven-figure sustainable tableware brand sold across three continents. Drawing on a decade in logistics, Pallavi reveals why she treats her factory partners like co-founders, how she cracked all three of Amazon’s selling platforms to go from $0 to $100K in six months, and the lessons from two failed businesses that shaped her approach. Her advice for founders: start small, set a deadline, and never sell a product you wouldn’t use yourself.</p>
June 12, 2026
<p>What does it take to build a premium, made-in-America knife brand entirely by hand — no overseas factory, no marketing budget, no AI? In this episode of Innovator Insights, we sit down with Morgan Keenan, founder of Cudaway and co-founder of the fast-growing CPG brand Empress of Ghee, to hear how he did exactly that.</p><p>We cover:</p><ul><li>His winding path from a cross-country dirt-bike trip to head knife maker to launching Cudaway in 2020</li><li>Bootstrapping the brand one 20-knife batch at a time, tested and sold at farmers markets</li><li>The craft and minimalist design philosophy behind the flagship Sanrok 7</li><li>The realities of scaling a manufacturing business and managing cash flow</li><li>Why he sees AI as a powerful tool but a dangerous crutch for founders</li><li>How Empress of Ghee grew from a single farmers-market batch into 29 retailers in just over a year</li></ul><br/>
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Jim Schifman
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Melissa Schifman
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Jagath Narayan
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This podcast celebrates the visionaries, the risk-takers, and the disruptors who are shaping the future of consumer product innovation and e-commerce.
We love to spotlight consumer product entrepreneurs, e-commerce titans, and sustainability champions to share their insights and expertise.
Think you'd be a great guest on our show? Apply at https://podcast.gembah.com/podcast-guest-home-page.
This podcast updates weekly.
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Information about guest appearances is not available.
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