This podcast takes you through the world of all things influencer marketing. Hosted by four college students, Gracie, Elana, Katie, and Sophie have a special guest feature on each episode with some expertise in influencer marketing. Helpful tips, tricks, and strategies are shared and memories are made in this fun, engaging social media-driven podcast!
Episode 7: Running a University's Social Media (feat. Luke Verdeur)
In this episode hosts Katie Smith and Gracie Davis sit down and talk with Luke Verdeur, one of the faces behind all of High Point University's social media accounts. Luke discusses all his tips and tricks to successfully running and growing University-based social media platforms. Listen now to hear from Luke about strategies, metrics tips, and how to reach the correct target audience!
18 Apr 2023
Episode 6: Promoting Music on Social Media (Feat. Zach Shimberg)
On this episode of the Insights & Influencers podcast, hosts Sophie Stazzone and Elana Kaminsky talk to High Point University student Zach Shimberg aka Zshim. Zach talks about how he got his start with music, how he uses social media to promote it and where he plans to take his career in the future. Listen for some great tips and advice from Zach on how he navigates the music industry.
12 Apr 2023
Episode 5 : Growing Your Business Via Social Media (Feat. Jake Lagana)
On this episode of the Insights & Influencers podcast, hosts Katie Smith and Gracie Davis phone in with business owner Jake Lagana. Jake talks about how he got started as a business owner and how social media has helped him get to where he is today. Jake explains how he's used influencers in his business to gain traction and build a successful brand both on social media and in-person. Listen for more tips and tricks from Picnic Club owner Jake Lagana!
11 Apr 2023
Episode 4: Being a Business Owner and Influencer in the Health Industry (Feat. Healthillie)
On this episode of the Insights & Influencers podcast, hosts Sophie Stazzone and Elana Kaminsky talk to health influencer, health coach, personal trainer and business owner Illarina (Illie) Balaj also known as Healthillie. Illie gives us insights into how she accidentally became an influencer, the importance of finding a niche, how she handles the negativity online in the health industry, and how she uses her platforms to expand and grow her business. Listen for some great tips and advice from Illie on how she navigates the crazy world of influencing with a following of over 100k.
3 Apr 2023
Episode 3: Rebranding Your Socials (Feat. Jordyn Horstman)
On this episode of the Insights & Influencers podcast, hosts Sophie Stazzone and Elana Kaminsky talk with fellow High Point University student and influencer, Jordyn Horstman. Jordyn discusses how she got started with influencing during the pandemic and how she gained a following of over 2.5 million. She explains how she is currently working to rebrand her socials and what her plans are moving forward in the influencing world. Listen for some great tips and advice from Jordyn!
20 Mar 2023
Episode 2: The Ins and Outs of Influencing (Feat. Hillary Grandstaff)
On this episode of the Insights & Influencers podcast, hosts Katie Smith and Gracie Davis phone in with lifestyle influencer Hillary Grandstaff! Hillary talks in depth about how she got started with influencing, brands she has worked with, how to stay motivated in a niche where motivation can sometimes be a struggle. Listen for more for some tips and tricks from Hillary who has garnered a following of over 35,000!
21 Feb 2023
Episode 1: Influencing with Kelsey Barker
Welcome to Insights & Influencers Podcast! On today's episode, we sat down with fitness influencer Kelsey Barker and picked her ear on all things influencing. Kelsey walked us through how she got started, how she grew her platforms, and where her career is headed!
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