Insurance, Life, and Everything In Between

About Insurance, Life, and Everything In Between

Built Simple is the podcast for insurance agents seeking clarity in a complex field. Hosted by Adam Brsan, it delivers practical training, simplifying sales, client management, and growth strategies. Learn to master policies, boost efficiency, and thrive with actionable tips and real-world insights. Plus, discover how a simple approach to life enhances your work. Tune in to build a sharper, more successful career

Publisher

Adam Brsan

Category

business

Language

en

Explicit

No

First episode

27 Oct 2023

Latest episode

19 Jul 2025

Latest episodes

173 episodes in the feed.

1. 

   19 Jul 2025

   Million Dollar Milestone: Insurance Agent's 18-month journey to One Million Dollars! | Ep. 165

   In this inspiring episode of the Built Simple Podcast, host Adam Brsan sits down with Cesar Rodriguez, a veteran of the Final Expense insurance industry who’s now crushing it with over $600,000 in monthly sales at Senior Life. Cesar shares his journey from a high-flying Wall Street stockbroker to a journeyman agent navigating the challenges of the broker world, where he faced chargebacks, disloyal agents, and the chaos of managing multiple carriers. After years of hopping between companies, Cesar found his home at Senior Life, where simplicity, robust systems, and a focus on serving clients transformed his career. Discover how Cesar leveraged Senior Life’s streamlined system to scale his agency from $200,000 to $655,000 in just four months, using a disciplined free lead program and a culture of accountability. He opens up about the pitfalls of the broker model, the power of focusing on one carrier, and the leadership principles—transparency, integrity, and loyalty—that drive his success. With a goal to hit $1 million in deposits in under two years, Cesar’s story is a testament to hard work, resilience, and staying focused amidst industry noise. Whether you’re an aspiring agent, a seasoned producer, or simply curious about building a thriving business, this episode is packed with actionable insights on leadership, simplifying your approach, and achieving life-changing results in the Final Expense industry. Tune in to hear Cesar’s strategies, his vision for building leaders, and why he’s all-in with Senior Life.

2. 

   1 May 2025

   Lincoln Heritage, Senior Life, and how NOT to lose your RENEWALS! | Ep. 172

   In this episode of the Built Simple Podcast, host Adam Brsan dives into the critical topics of contracts, transparency, and the importance of asking questions in the final expense insurance industry. Inspired by a recent podcast featuring an ex-Senior Life agent who lost her renewals after leaving the company, Adam reflects on his own 11.5 years with Lincoln Heritage and the similarities between these semi-captive carriers. He discusses the do’s and don’ts of agency contracts, the consequences of recruiting agents to new carriers, and why understanding the fine print is essential for protecting your renewals and building a sustainable business. Adam shares personal insights from his career, including an email exchange with Lincoln Heritage about safeguarding his renewals, and emphasizes the need for uplines to be transparent with their agents. Whether you’re an agent or agency owner, this episode offers valuable advice on navigating the complexities of insurance contracts and avoiding costly mistakes. Key Takeaways: •  Why Senior Life and Lincoln Heritage operate as semi-captive carriers and what it means for agents. •  The importance of understanding contract terms to protect your renewals. •  How transparency from uplines can prevent misunderstandings and financial losses. •  Adam’s personal experiences with renewals and agency-building at Lincoln Heritage. Connect with Us: •  Like, share, and comment to join the conversation! •  Subscribe to the Built Simple Podcast for more insights on the insurance industry. •  Have questions or topics you’d like us to cover? Let us know in the comments! Timestamps: •  0:00 Introduction •  1:30 The Senior Life agent’s story and lost renewals •  5:00 Comparing Senior Life and Lincoln Heritage •  10:15 The role of TV leads and semi-captive models •  15:00 Adam’s experience building an agency at Lincoln Heritage •  20:30 Understanding contract rules and renewals •  25:45 Transparency and the upline’s responsibility •  30:00 Final thoughts and advice for agents #Insurance #FinalExpense #BusinessTips #Transparency #AgencyBuilding #BuiltSimplePodcast

3. 

   9 Apr 2025

   Lessons on Ice: Balancing Priorities with Agents and Tasks

   In this episode of "Built Simple", I share a personal story from a day ice skating with three of my kids and how it mirrors the challenges of working with insurance agents. My oldest child, a confident skater, tempted me to focus on fun, while my middle child needed occasional help, and my youngest required constant support to stay upright. This experience sparked a realization about prioritization: just like on the ice, we can’t only focus on the top performers—those “easy wins”—at the expense of the team members who need guidance most. Drawing parallels to managing agents, I explore how to balance attention between rockstar performers, steady-but-wobbly middle players, and struggling newbies. The bigger lesson? Tackling the hardest tasks first—whether it’s coaching a rookie agent or diving into a tough project—sets the stage for long-term success, rather than procrastinating with quick fixes. Tune in for a practical takeaway to rethink your focus, ensuring your whole “rink”—team or task list—moves forward together.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

45,951

Score snapshot 15 Sept 2025

Apple Podcasts (US)

5.0 / 5

7 ratings

Spotify

3.0 / 5

2 ratings

Podcast Authority Score: 71 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

98

Social presence

0

YouTube

76

Engagement

32

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.