Huge is an independent design and technology company that partners with the world’s most ambitious brands to bring what's next and drive growth. In this podcast, we explore the ideas our thought leaders are bringing forward to continue our history of firsts. The Intelligent Experiences Podcast is hosted by José Manuel Simián and produced by Justin Wallace.
Language
🇺🇲
Publishing Since
6/25/2024
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May 11, 2026
<p>Are algorithms changing not only what we see digitally, but our identities? And what are brand supposed to do about it? That was the starting point of <a href="https://www.hugeinc.com/perspectives/identity-as-algorithm/" target="_blank" rel="noopener noreferer">a piece</a> written by Huge's Senior Director of Strategy, Kima Sargsyan, published earlier this year and that we discussed at length in this episode, along with the connection digital identity has with taste—another topic that Kima has touched upon in her personal Substack, Perceptio.</p><p><br></p><p><br></p><p>Kima is one of the best writers at Huge (also a competitive field). This year, we published a brilliant piece she wrote on the impact that our current algorithmic reality is having on the identities of consumers, and what brands should do about it — a piece we discussed at length in this conversation.</p><p>But Kima also writes a Substack called Perceptio, with very thoughtful pieces, including one on taste and curation in the digital era that really caught my attention, and that we also weaved into the conversation.</p><p><br></p>
April 2, 2026
<p>Tax Day is around the corner, and for those who invest in digital assets (or, as most people would say, “crypto”) it’s a special one. </p><p>That’s because the 2025 tax year (reported this April) is the first time in which brokers of digital assets are required to report proceeds from the sale, exchange, or disposal of digital assets.</p><p>And for those who trade in crypto that means a potential new source of stress.</p><p>That’s why CoinTracker, a leading crypto tax software and portfolio tracking platform, decided to launch a campaign educating and giving reassurance about filing this year.</p><p>The partner they chose for creating this work (as you probably can imagine at this point) was Huge, and the result, a campaign fully created with AI that features Tommy Coyne, a fictional character with guru vibes.</p><p>To understand what went behind creating the campaign, the partnership between Huge and CoinTracker, and the possibilities of AI-powered storytelling, we talked to Ez Blaine, Chief Creative Officer at Huge, and Thom Sweeney, Head of Growth at CoinTracker.</p><p><br /></p>
March 25, 2026
<p>A conversation with Luis Caballero, Senior VP of Data at Huge, on what it means for brands to be discoverable in the Age of Intention, the future of data and search, and the proprietary tools his team has built.</p><p><br></p><p>Further reading: "<a href="https://www.hugeinc.com/perspectives/discoverability-in-the-age-of-intention/" target="_blank" rel="noopener noreferer">Discoverability in the Age of Intention</a>" by Luis Caballero.</p><p><br></p>
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Huge is an independent design and technology company that partners with the world’s most ambitious brands to bring what's next and drive growth.
In this podcast, we explore the ideas our thought leaders are bringing forward to continue our history of firsts.
The Intelligent Experiences Podcast is hosted by José Manuel Simián and produced by Justin Wallace.
This podcast updates daily.
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