Welcome to Intralogistics Insiders (https://suitbro.com/intralogistics-insiders), the podcast where industry experts and practitioners come together to explore the biggest trends, discuss challenges, and share tips or simply provide new perspectives. Hosted and produced by Suitbro, and sponsored by Synaos in its first season, this show provides a platform for practitioners and thought leaders in operations, logistics and mobile robotics to share their experiences.
Join us as we dive deep into the whys, hows and ifs around automation, robotics, successes and failures, and sector-specific challenges in industries such as automotive, pharma, and food & beverage. Whether you're a seasoned professional or just starting out, "Intralogistics Insiders" offers valuable perspectives to help you navigate and future-proof your operations.
Each episode is designed to be engaging and informative, with conversations that go beyond surface-level discussions. Tune in for candid interviews, expert advice, and actionable takeaways that you can implement in your own work.
Never miss an episode—subscribe on Apple Podcasts, Spotify, or your favorite podcast platform and stay informed in the fast-paced world of intralogistics.
Lear more about us on the Intralogistics Insiders Official Website. (https://suitbro.com/intralogistics-insiders)
Challenges in Robot Development with Magí Sanchón from Beta Robots
Beta Robots COO Magí Sanchón discusses the challenges and innovations in mobile robot development for intralogistics, highlighting the role of AI and safety standards in this interview.
14 May 2025
Inside Mercedes-Benz Vitoria: Custom Vans, No Stock, Full Automation
Can a factory build thousands of custom vehicles—with zero inventory?
In this episode of Intralogistics Insiders, we speak with Iván Caño and Antonio Real, the engineers behind automation at Mercedes-Benz Vitoria. They explain how the plant runs high-mix production with just-in-sequence intralogistics, real-time coordination, and fully standardized robotic systems—while keeping flexibility and human expertise at the core.
🔍 Inside the episode:
✅ How intralogistics enables stock-free, made-to-order manufacturing
✅ The logic behind standardizing automation across operations
✅ Why AGVs and synchronized flows improve both speed and safety
✅ What Mercedes-Benz values most in automation partners
✅ How new technologies are tested and validated before go-live
Mercedes-Benz Vitoria is proving that precision and adaptability can scale—when automation is designed to move with the factory, not around it.
🎧 Listen now to learn how intralogistics, robotics, and strategy come together to power next-generation manufacturing.
14 Apr 2025
Synchronizing Chaos: The Future of Scalable Intralogistics
Is intralogistics finally ready to scale? Dr. Lennart Bochmann, Co-founder and CPO at SYNAOS, joins Intralogistics Insiders to talk about why most factories still run on reactive, manual systems—and what it takes to bring true orchestration to the shop floor.
💡 “It’s not about the robot—it’s about the system that tells it what to do.”
🔍 Key topics we cover:
✅ Why intralogistics is still a major bottleneck in modern factories.
✅ The real blockers to AMR adoption—and why software is the missing link.
✅ How SYNAOS synchronizes robots, forklifts, and people in real time.
✅ The power of digital twins to test, simulate, and scale operations faster.
✅ Why standards like VDA 5050 are key to future-proofing automation.
SYNAOS is helping manufacturers across Europe move from disconnected operations to fully integrated logistics systems—without adding complexity.
💬 Want to know how smart orchestration is changing the rules of intralogistics? Drop a comment and we’ll send you the episode link!
#SmartLogistics #FactoryAutomation #AMRs #SYNAOS #ManufacturingTech #Intralogistics #Industry40
17 Mar 2025
Scaling Warehouse Automation: Insights from Geek+
Is warehouse automation moving fast enough? Simon Houghton, Director of Sales, Northern Europe at Geek+, joins Intralogistics Insiders to discuss the challenges, misconceptions, and massive opportunities in logistics automation.
💡 “Most warehouses are still running on outdated processes. If you’re not automating, you’re already falling behind.”
🔍 Key topics we cover:
✅ Why most warehouses are still 80% manual and what needs to change. ✅ The real impact of AMRs—beyond just moving boxes. ✅ How goods-to-person systems can reduce labor needs by 80-90%. ✅ The ROI of automation—and why it’s now under two years in most of Europe. ✅ The future of mobile robotics—from VSLAM to humanoid robots.
Geek+ has already deployed over 700 customers in 40 countries—helping companies like Next, Tesco, and Marks & Spencer stay ahead.
💬 Want to hear how leading companies are scaling automation? Drop a comment, and we’ll send you the link!
#Logistics #Automation #SupplyChain #GeekPlus #WarehouseAutomation #Industry40
Automation in logistics is growing—but not as fast as you might think. Javier Ortiz, CEO at Orbel Grupo, shares insights on why companies struggle with automation, how to integrate AMRs and AGVs with manual operations, and why software—not hardware—will define the future of intralogistics.
Key topics: ✅ Overcoming challenges in automation adoption ✅ The ROI debate: How long should automation take to pay off? ✅ The critical role of software integration ✅ How to future-proof logistics with scalability and flexibility
With 42+ years of experience, Orbel Grupo is leading the transformation of logistics in the tile, manufacturing, and distribution sectors.
🎧 Listen now to learn how to optimize logistics automation effectively!
13 Jan 2025
Transforming Intralogistics with Dr. Wolfgang Hackenberg, CEO at SYNAOS
Dr. Wolfgang Hackenberg, CEO of SYNAOS, shares his expertise on transforming intralogistics with Industry 4.0, software-first approaches, and cutting-edge SaaS solutions to overcome supply chain challenges and drive innovation.
13 Nov 2024
Breaking Barriers in Automation with Tobias Ortmaier, Co-Founder of Voraus Robotik
In this episode of Intralogistics Insiders, we sit down with Tobias Ortmaier, Co-Founder of Voraus Robotik GmbH, to uncover how their innovative middleware is transforming the world of automation by bridging the gap between IT (Information Technology) and OT (Operational Technology).
Tobias shares insights on:
How Voraus Robotik simplifies complex automation systems with open, flexible solutions.
Why empowering Python programmers to tackle automation challenges is a game changer.
The importance of simulation and digital twins in optimizing workflows.
Key trends like Time-Sensitive Networking (TSN) and large language models for automation.
He also delves into the challenges of integrating new technologies, overcoming resistance to change, and addressing skilled labor shortages in intralogistics. With a focus on incremental, scalable solutions, Voraus Robotik is setting the stage for the future of industrial automation.
Tune in to discover how IT and OT integration is shaping a smarter, more efficient intralogistics ecosystem.
🎧 Listen now on Spotify, Apple Podcasts, or your favorite platform!
This podcast is brought to you by Synaos, the all-in-one platform for orchestrating people, vehicles, and robots in your warehouse. Visit synaos.com (http://synaos.com) to learn more.
14 Oct 2024
The Future of Intralogistics: Automation, Standards, and Fleet Management with Philipp Schäfers of Synaos
In this episode of Intralogistics Insiders, Xavier Alonso sits down with Philipp Schäfers, Head of Partners and Business Development Manager at Synaos. Philipp shares his journey from his beginnings as a mechanical engineer to his current role at a leading company in intralogistics automation solutions.
They discuss how the COVID-19 pandemic accelerated the adoption of automation and the importance of efficient processes to meet the growing demands of e-commerce. Philipp guides us through the journey towards automation, from data collection in manual processes to the implementation of heterogeneous fleets of mobile robots.
Explore the crucial role of fleet management software and how standards like VDA 5050 enable interoperability between different robots and systems. Philipp also offers insights into future trends in intralogistics, including the impact of artificial intelligence and cloud technology.
If you're interested in how automation is transforming intralogistics and what the future holds for internal operations, this episode is a must-listen!
16 Sept 2024
The biggest automation roadblock with Javier Miguélez
Welcome to the Intralogistics Insiders podcast by SYNAOS! In this episode, join us as we delve into the world of intralogistics with industry expert Javier Miguelez, President of ARME and consultant at Moving Robots. We explore Spain's ambition to become a global leader in mobile robotics, the necessity and impact of automation in intralogistics, and the challenges companies face in integrating new technologies. Discover the importance of proper application design, the role of AI in future automation, and much more. Don't miss this insightful conversation filled with valuable insights into the future of intralogistics and mobile robotics!
16 Jul 2024
From Automotive to Airports with Jaume Graells
Welcome to another episode of Intralogistics Insiders, brought to you by Synaos. In this episode, we are joined by Jaume Graells, General Manager at Movvo. Jaume provides an overview of Movvo, explaining how the company improves intralogistics by optimizing processes through both manual machines and AGVs/AMRs.
Jaume delves into Movvo's history, originating from three different companies that managed manual machines and built metallic structures, eventually evolving into Movvo Robotics. The discussion covers the challenges and benefits of working with large companies like SEAT, highlighting the need for continuous technological advancement and the pressure to meet production demands.
Key topics include the economic benefits of process automation, the balance between manual and automated processes, and the complexities of integrating flexible automation solutions. Jaume emphasizes the importance of understanding and managing the interactions between human workers and mobile robots to ensure smooth operations.
He also discusses the future of mobile robots in optimizing material flows, the significance of digitalization, and the role of standards like VDA 5050 in facilitating the integration of different robot fleets. Jaume shares insights into the challenges Movvo has faced, such as coordinating with other robot fleets and solving specific logistical problems in demanding environments like the automotive and meat industries.
Tune in to learn about the critical role of digitalization in intralogistics, the ongoing evolution of mobile robot technologies, and Movvo's vision for the future. This episode is packed with valuable insights for anyone interested in the intersection of robotics and logistics.
Subscribe to Intralogistics Insiders on Apple Podcasts, Spotify, or your preferred platform for more episodes exploring the latest trends and innovations in the industry.
15 Jul 2024
Human Robot Interaction with Dr. Jana Jost
Welcome to another episode of Intralogistics Insiders, brought to you by Synaos. In this installment, we are joined by Jana, the Head of Robotics Department and Cognitive Systems at Fraunhofer IML. We delve into Jana's journey into the world of intralogistics, starting from her studies in informatics with a focus on robotics at the Technical University in Dortmund to her current role.
Jana shares insights on the research areas her department is currently focusing on, including mobile robots, sensors, and human-technology interaction. Listeners will learn about the challenges of managing fleets of heterogeneous robots, integrating sensors for better perception and interaction, and the importance of adapting robots to human needs.
We discuss the evolution of mobile robots, from slow-moving units to advanced systems capable of handling dynamic environments and tasks in industries ranging from hospitals to airports. Jana also touches on the significance of improving human-robot interactions, emphasizing the design and acceptance of robots in factory settings.
Tune in to explore the future of collaboration between humans and robots, the impact of AI in intralogistics, and the importance of diversity in engineering teams. From developing teleoperation systems to enhancing worker safety and efficiency, this episode is packed with valuable insights for anyone interested in the intersection of robotics and logistics.
Subscribe to Intralogistics Insiders on Apple Podcasts, Spotify, or your preferred platform for more episodes exploring the latest trends and innovations in the industry.
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