In this podcast series, host Brian Hirman blends with numerous business leaders discussing marketing & technology related topics picked up at the iO Table Talks. Oh, in this case blending with Brian has a real connection with drinks as well...:-) iO is a blended agency specialised in marketing & technology solutions.

iO Table Talks
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Podcast Overview
In this podcast series, host Brian Hirman blends with numerous business leaders discussing marketing & technology related topics picked up at the iO Table Talks. Oh, in this case blending with Brian has a real connection with drinks as well...:-) iO is a blended agency specialised in marketing & technology solutions.
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Publishing Since
9/25/2023
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Recent Episodes

January 29, 2025
S2. Episode 14 – Steven Van Belleghem, global keynote speaker - bestselling author
<p>Brian gaat in gesprek met Steven Van Belleghem, global keynote speaker, bestselling author en ondernemer, over de AI gegenereerde Pasta City commercial met Amazon Nova Reel*, over de contentexplosie van gemiddelde kwaliteit, over de optelsom van GenAI en Agentic AI naar personal agents, over de transitie van apps naar agents op je mobiele telefoon, over de ‘one person Unicorn’, over toevoegen van emotie in de klantreis, over structurele ‘acts of kindness’, over waar een klantcentrische cultuur door bepaald wordt, over de innovatiekracht van Disney en dat voor break-through innovaties op een andere manier naar de businesscase gekeken moet worden.</p> <p>Brian blendt -virtueel- een klassieke Margarita cocktail voor Steven: bestrijk rand Margarita-glas met limoen en zout, doe 45ml tequila, 2ml triple sec, 30ml limoensap en ijsblokjes in shaker, flink shaken en uitschenken, voeg optioneel scheutje suikersiroop toe en garneer met schijfje limoen.</p> <p><br></p> <p>* Bekijk Pasta City Commercial hier: <a href="https://youtu.be/g87NaWcszq0?si=pASd6kvbRFuEbZ4U" target="_blank" rel="ugc noopener noreferrer">https://youtu.be/g87NaWcszq0?si=pASd6kvbRFuEbZ4U</a></p>

January 29, 2025
S2. Episode 13 – Johan Van den Neste, CEO – Coöperatie Univé
<p>Brian gaat in gesprek met Johan Van den Neste, CEO van Coöperatie Univé, over de unieke kenmerken van een coöperatie, de invloed van AI op het verzekeringsmodel, de importantie van goed werkende selfservice, de uitdagingen om first party data te kunnen benutten voor gepersonaliseerde content op álle touchpoints, de zegen van AI binnen customer service en mogelijke toekomstige businessmodellen.</p> <p>Brian blendt een Ipanema Mocktail voor Johan: limoen in partjes, vruchtvlees van halve passievrucht en 1 of 2 schepjes suiker in tumbler glas, glas vullen met crushed ijs en aftoppen met gembierbier.</p>

January 6, 2025
S2. Episode 12 - Sylvie Irzi, VP Tribe Lead Telenet Commercial Tribe - Telenet
Telenet's Sylvie Irzi discusses the pivotal role of GenAI, predictive modeling scalability, first-party data utilization, and delivering top-notch entertainment experiences in Belgium, while emphasizing the importance of closing the loop in testing and leveraging the 'Check and Smile' platform.
31 total episodes available
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Sylvie Irzi
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Frequently asked questions
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- What is iO Table Talks?
- How often does this podcast release new episodes?
This podcast updates bi-weekly.
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This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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