Is It Worth It?
Claim This Podcastby mikew6
Podcast Overview
<p>Asking and discussing the questions that small business leaders ask themselves. Mike Williams, CEO/President of The H&H Group, sits with a guest and they discuss the pros and cons, the timing of, and the moral implications of questions that small businesses have to answer all the time. </p>
Language
🇺🇲
Publishing Since
11/17/2025
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Recent Episodes
February 23, 2026
Are Google Ads Worth It? | A discussion about the ROI of Google Ads and the cost of clicks with Tom Malesic
Is Google Ads a gold mine or just a money pit for your marketing budget? Every small business owner feels the pressure to "be on Page 1," but at what cost? In this episode of Is it WORTH it?, Tom Malesic from EZ Marketing joins the conversation to pull back the curtain on the world of Pay-Per-Click (PPC) advertising. This isn't a sales pitch for Google—it's a raw, high-energy discussion about the volatility of the auction system. We dive into the "whens" and "when-nots" of search engine marketing, exploring the tension between instant leads and rising costs. Does your business actually need to be at the top of the search results, or are there better ways to spend your hard-earned dollars?
February 9, 2026
Is Defining Core Values WORTH It? | Culture vs. Corporate Fluff with Nick Paulakow
Are your core values the heartbeat of your company or just expensive wallpaper? 🚀 Every leadership book screams that you need them, but for a small business, the process can feel like a distraction from the "real" work. In this episode of Is it WORTH it?, Nick Paulakow from One2One in Lancaster, PA, joins the conversation to dissect the high-stakes world of organizational culture. This discussion isn't a lecture on "best" practices—it's a deep dive into the messy reality of defining what a business stands for. Does a list of values actually drive profit and retention, or is it a time-sink that ends up forgotten in an employee handbook? We explore the "whens" and "when-nots" of the process, looking at the seasons when a business needs a compass and the moments when it just needs to get the job done. Is it worth it podcast, core values, company culture, Nick Paulakow, One2One, Lancaster PA business, defining core values, organizational health, small business strategy, business values, leadership development, mission statement, entrepreneurship discussion, company vision.
January 26, 2026
Is Training From Scratch Worth It? | discussion for the small business who is hiring.
Every small business eventually hits this crossroad: Do you pay a premium for a "plug-and-play" expert, or do you bet on a diamond in the rough and build them from the ground up? In this episode of Is it WORTH it?, we are joined by Elspeth Moffatt, Director of Communications for the Lancaster City Alliance, to tear down the myths of the hiring process. We’re diving into the "Will vs. Skill" debate and asking the hard questions about the situation your business is in right now. Is a training period a luxury you can afford, or is an expert the only way to survive your current growth spurt?
13 total episodes available
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- What is Is It Worth It??
<p>Asking and discussing the questions that small business leaders ask themselves. Mike Williams, CEO/President of The H&H Group, sits with a guest and they discuss the pros and cons, the timing of, and the moral implications of questions that small businesses have to answer all the time. </p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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