It all depends

About It all depends

A podcast where we go beyond theory & offer practical insights directly from experienced CSMs. We explore various aspects of the role, including working collaboratively with Sales teams, daily habits, Inbox/calendar management, overcoming challenges, learning from failures, and more. The goal is to equip CSMs like you with actionable & tactical insights that you can immediately apply and test in your own job.

Publisher

It all depends

Category

business

Language

en

Explicit

No

First episode

26 Jul 2023

Latest episode

20 Dec 2024

Latest episodes

14 episodes in the feed.

1. 

   20 Dec 2024

   Ep #13 | Unlocking Customer Success with JP

   Prash engages with JP, a Customer Success Manager at Posit, to discuss key strategies for achieving customer success through prioritization, collaboration, and effective communication.

2. 

   18 Dec 2024

   Ep #12 | The Art of Prioritization as a CSM

   Customer Success Manager Nabeeda Bakali-Abrar shares her expertise on prioritization, effective communication, and storytelling to achieve balance and prevent burnout in demanding CSM roles.

3. 

   7 Nov 2024

   Ep #11 | The Role of Data in CSMing

   Summary In this episode of the It All Depends podcast, host Prash speaks with Sam Kraus, a Customer Success Manager at Quantiv. They discuss the intricacies of customer success management, including the responsibilities of a CSM, the importance of prioritization, essential skills like diplomacy, and strategies for handling difficult conversations. Sam shares insights on daily habits, effective note-taking, and the significance of collaboration with account executives. The conversation also touches on learning from failures and the importance of formalizing processes within customer success teams. Takeaways Customer success is about understanding client needs. Prioritization is key to effective customer management. Diplomacy helps in delivering bad news to clients. Transparency builds trust during difficult conversations. Daily routines can vary greatly for CSMs. Data-driven decisions enhance customer success efforts. Formalizing processes improves collaboration between teams. Learning from failures is crucial for growth. Collaboration with sales is essential for client success. Engaging with the customer is vital for understanding their goals. Chapters 00:00 Introduction 01:12 About Quantiv and the OKR methodology 04:24 Collaboration with Account Executives 05:19 Number of customers and onboarding 07:44 Prioritization and the 80/20 rule 09:11 Diplomacy as a skill in customer success 11:20 Skills for success as a CSM 13:50 Approaching difficult conversations 15:48 Daily habits and calendar management 21:45 Working with Account Executives 30:15 Learning from failures 33:40 Recommendation for next guest 35:37 Closing remarks 35:37 Podcast Video Intro YT.mp4

4. 

   10 Oct 2024

   Ep #10 | Being curious & asking the right questions as a CSM

   Summary In this episode of the All Depends podcast, host Prash interviews Stino, the head of Customer Success at Wale. They discuss Stino's journey in customer success, the structure of customer success at Wale, and the importance of prioritizing high-impact actions. Stino shares insights on essential skills for CSMs, his daily habits, and the collaboration between customer success and sales. They also touch on the importance of learning from failures and Stino's upcoming projects. Takeaways Stino emphasizes the importance of being strategic in customer success roles. Prioritizing high-impact actions can lead to better outcomes for CSMs. Interpersonal skills are crucial for building relationships with customers. Curiosity and discovery are key traits for successful CSMs. Daily habits, such as planning and time management, enhance productivity. Collaboration with sales is essential for identifying growth opportunities. Learning from failures is a part of the growth process in customer success. Stino's experience in startups shapes his approach to customer success. Flexibility in OKRs allows for experimentation and innovation. Engaging in hobbies like Zumba helps maintain energy and focus. Chapters 00:00 Introduction and Background 02:33 Company Setup and Responsibilities 08:12 Prioritizing High Impact Actions 14:36 Key Skills for CSMs 25:29 Partnering with Sales for Growth Opportunities 27:56 Learning from Failed Strategies 32:24 Upcoming Projects and Recommendations 35:26 Podcast Video Intro YT.mp4

5. 

   31 Jul 2024

   Ep #9 | Finding the Good in Difficult Situations as a CSM

   Summary Noah Little, a successful CSM, shares insights on customer success management. He discusses the setup of customer success at Recharge Payments and his role in managing strategic accounts. Noah emphasizes the importance of proactive engagement and having a CEO mindset for your book of business. He highlights the need for a joint success plan that aligns with the customer's goals and business needs. Noah also emphasizes the importance of grit in handling the roller coaster of emotions and challenges that come with being a CSM. He encourages finding the good in difficult situations and learning from them. Noah emphasizes the power of writing things down and using a calendar to stay organized and execute tasks effectively. Noah Little emphasizes the importance of using tools like Google Calendar and Notion to stay organized and keep track of tasks and client progress. He also highlights the value of active listening during customer calls and taking handwritten notes to ensure understanding and engagement. Noah stresses the significance of taking care of one's health and well-being, including regular exercise and quality sleep. He emphasizes the importance of building strong partnerships with sales teams to achieve mutual success and maximize customer value. Noah shares a personal experience of a customer leaving due to finding a competitor with better features and pricing, highlighting the need to continuously provide value and nurture customer relationships. He also discusses the importance of creating exceptional customer experiences and applying lessons from real-world experiences to improve customer success strategies. Keywords customer success management, proactive engagement, CEO mindset, joint success plan, grit, challenges, organization, organization, tools, Google Calendar, Notion, active listening, handwritten notes, health, well-being, exercise, sleep, partnerships, sales, customer relationships, customer experiences Takeaways Customer success managers should have a proactive engagement approach and view themselves as the CEO of their book of business. A joint success plan that aligns with the customer's goals and business needs is crucial for success. Grit is an essential quality for CSMs to handle the challenges and roller coaster of emotions in the role. Finding the good in difficult situations and learning from them is important for personal and professional growth. Writing things down and using a calendar can help stay organized and effectively execute tasks. Use tools like Google Calendar and Notion to stay organized and track tasks and client progress. Practice active listening during customer calls and take handwritten notes to ensure understanding and engagement. Prioritize health and well-being by exercising regularly and getting quality sleep. Build strong partnerships with sales teams to achieve mutual success and maximize customer value. Continuously provide value and nurture customer relationships to prevent churn. Create exceptional customer experiences by applying lessons from real-world experiences. Chapters 00:00 Introduction and Background 01:28 Customer Success Setup at Recharge 03:17 Prioritizing Customer Calls 04:39 The 80-20 Rule in Customer Success 08:26 Creating an Agenda for Customer Calls 10:14 Using Joint Success Plans 12:57 Skills for Success as a CSM 15:45 The Importance of Grit in Customer Success 19:42 Organization Tools 23:36 Personal Habits 26:44 Collaboration with Sales 31:52 Learning from Failure 36:12 Guest Recommendation Noah's LinkedIn: https://www.linkedin.com/in/noah-little/ Prash's LinkedIn: https://www.linkedin.com/in/prashanthjothi/

6. 

   23 Jul 2024

   Ep #8 | Prioritizing & Planning in Customer Success

   Summary Diego shares his customer success journey, including his experiences in different industries and the lessons he learned along the way. He emphasizes the importance of account planning, success planning, building relationships, and researching as key priorities for a CSM. Diego also discusses the collaboration between CSMs and sales reps, highlighting the need for alignment and speaking the same language. He shares his personal habits, such as practicing Japanese and reading, and provides insights into effective time management and delegation. Diego concludes by recommending Jim Smits as the next guest for the podcast. Keywords customer success, journey, account planning, success planning, building relationships, researching, collaboration, sales, habits, time management, delegation Takeaways Account planning and success planning are crucial for prioritizing and managing customer relationships as a CSM. Building strong relationships, both internally and externally, is essential for success in customer success management. Researching and staying curious are key skills for CSMs to stay informed and provide value to customers. Effective time management, delegation, and speaking the same language as sales reps are important for collaboration and achieving goals. Personal habits, such as practicing a language and reading, can contribute to personal and professional growth as a CSM. Chapters 00:00 Introduction and Guest Introduction 01:14 Guest's Customer Success Experience 04:41 Identifying a Bad Fit in a Role 06:56 Prioritizing as a Customer Success Manager 07:56 Using Pareto's Principle for Prioritization 08:49 Account Planning and Success Planning 10:09 Building Relationships with Customers and Internal Stakeholders 11:03 The Importance of Research in Customer Success 16:15 Key Skills for Customer Success Managers 24:13 Collaboration between CSMs and Sales 28:04 Personal and Professional Habits 33:37 Learning from Failure 36:46 Recommendation for Next Guest 37:59 Conclusion and Resource Recommendation 39:29 Podcast Video Intro YT.mp4 Diego's LinkedIn: https://www.linkedin.com/in/dtjenatak/ Prash's LinkedIn: https://www.linkedin.com/in/prashanthjothi/

7. 

   21 May 2024

   Ep #7 | Avoiding Assumptions: The Importance of Clear Documentation & Communication

   Summary In this episode, Prash interviews Mohammed Alqaq, a customer success manager with extensive experience in the software industry. Mohammed works for a SaaS company specializing in data analytics for the industrial sector. He shares insights into the unique setup of his customer success organization, which involves early-stage onboarding and pre-contract engagement. Mohammed emphasizes the importance of clear communication and good planning in his role. He also discusses the flexibility he gives customers in determining the cadence of their interactions. Mohammed's approach to customer success focuses on delivering quantifiable value and building strong relationships with customers. In this conversation, Mohammed Alqaq shares his insights on the skills and habits that contribute to his success as a Customer Success Manager (CSM). He emphasizes the importance of communication, active listening, and planning in building strong customer relationships. Mohammed also highlights the value of teamwork and collaboration with sales and other departments. He cautions against making assumptions and stresses the need for clear documentation and communication with customers. Mohammed shares his daily habits, including staying busy and constantly learning. He also announces his plans to host the first customer success meetup in Jordan and expand it to other countries in the Middle East. Takeaways Customer success in the software industry involves early-stage onboarding and pre-contract engagement. Clear communication and good planning are essential for successful customer success management. Flexibility in determining the cadence of customer interactions can enhance customer engagement. Delivering quantifiable value is crucial for customer success and renewals. Building strong relationships with customers is key to long-term success. Effective communication, active listening, and planning are crucial skills for a successful CSM. Collaboration and teamwork with sales and other departments can lead to better customer outcomes. Avoid making assumptions and ensure clear documentation and communication with customers. Staying busy and constantly learning are important habits for personal and professional growth. Mohammed Alqaq plans to host the first customer success meetup in Jordan and expand it to other countries in the Middle East. Chapters 00:00 Introduction and Background 01:55 The Setup of Customer Success in the Software Industry 03:10 Passion for Data and Early-Stage Onboarding 07:20 Renewals as Events, Not Tasks 13:27 The Importance of Clear Communication and Good Planning 21:10 Delivering Quantifiable Value for Customer Success and Renewals 22:00 Building Strong Relationships with Customers 22:26 The Key Skills for Success as a CSM 25:01 The Power of Collaboration 27:32 Avoiding Assumptions 31:45 Habits for Success 38:42 Announcing the First Customer Success Meetup Alqaq's LinkedIn: https://www.linkedin.com/in/mohammedalqaq/ CSME on LinkedIn: https://www.linkedin.com/company/customer-success-middle-east/ (https://www.linkedin.com/company/customer-success-middle-east/) Customer Success Middle East (CSME): https://customer-success.me/ (https://customer-success.me/) Prash's LinkedIn: https://www.linkedin.com/in/prashanthjothi/

8. 

   19 Apr 2024

   Ep #6 | Putting Customers First: The Customer-Centric CSM

   Summary In this episode, Prash interviews Julie, a customer success manager at Dooly, a sales productivity tool. They discuss various aspects of the customer success role, including onboarding, contract renewals, and call cadence. Julie emphasizes the importance of prioritization, clear communication, and customer-centricity in her role. She also highlights the skills of prepping for calls, multi-threading in accounts, and reflecting on performance. Overall, the conversation provides valuable insights into the tactical and actionable strategies for customer success. In this conversation, Julie and Prash discuss habits and routines for success as a customer success manager (CSM). Julie shares her morning routine, which includes working out, eating a solid breakfast, and engaging in activities like reading, journaling, and prayer. She also emphasizes the importance of taking breaks and going for walks throughout the day to recharge. Prash shares his own habits, such as working out with kettlebells and starting his day with coffee. They also discuss the importance of building relationships with the sales team and the best practices for collaboration between CSMs and sales reps. Julie and Prash reflect on their own failures and learning experiences, highlighting the importance of a growth mindset and continuous improvement. They end the conversation by sharing their recommendations for CSMs to connect with and learn from others in the industry. Takeaways Prioritization is crucial in the customer success role to avoid being pulled in multiple directions. Clear communication, including framing emails with easily digestible information, is essential for effective customer engagement. Prepping for calls in advance, including gathering relevant information and formulating key questions, sets the stage for successful customer interactions. Multi-threading in accounts, involving key stakeholders early on, helps build relationships and ensures alignment throughout the customer journey. Reflecting on performance and seeking feedback from managers can lead to continuous improvement in the customer success role. Establishing a morning routine that includes exercise, a nutritious breakfast, and activities like reading and journaling can set the tone for a successful day as a CSM. Taking breaks and going for walks throughout the day can help recharge and prevent burnout. Building relationships with the sales team is crucial for effective collaboration and understanding customer needs and pain points. Learning from failures and adopting a growth mindset is essential for continuous improvement as a CSM. Connecting with and learning from other CSMs in the industry can provide valuable insights and support. Chapters 00:00 Introduction and Company Overview 08:13 Prioritization and 20% Input for 80% Output 14:15 Preparation for Calls and Effective Email Formatting 31:47 Building Relationships with Sales Teams 42:52 Improving Communication on Slack Julie's LinkedIn: https://www.linkedin.com/in/julieraeder/ Prash's LinkedIn: https://www.linkedin.com/in/prashanthjothi/

9. 

   20 Mar 2024

   Ep #5 | Thriving with One Mighty Customer

   Summary In this episode, Prashanth interviews John Johnson, a Principal Customer Success Manager at User Testing. John shares his background in music and how it has influenced his approach to customer success. He provides insights into the structure of the customer success team at User Testing and how they serve key accounts. John emphasizes the importance of building relationships and rapport with customers, aligning with key stakeholders, and using programs and events to drive behavior change. He also discusses the metrics and performance evaluation in his role as a CSM. In this conversation, Jon Johnson shares insights on multiplying effort and marketing strategies, collaboration and ownership of customer communication, personal habits, learning from failure, and recommended resources. Takeaways - Building relationships and rapport with customers is crucial in customer success. - Aligning with key stakeholders and understanding their goals is essential for success. - Using programs and events can drive behavior change and highlight the value of the product or service. - Metrics should focus on stability of revenue and alignment with customer outcomes. Multiplying effort involves focusing on specific topics, creating newsletters, and driving traffic and knowledge throughout the year. - Collaboration is crucial in managing customer communication and ensuring alignment among team members. - Personal habits, such as playing guitar and hyperfixation, can provide a meditative and learning experience. - Learning from failure involves reflecting on past experiences and understanding the importance of respect and effective communication. - Recommended resources include CS Insider for CS-related content and - Measure Over Method for casual newsletters. Chapters 00:00 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=0s) Introduction and Background 03:02 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=182s) John's Music Background 03:28 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=208s) Setting the Foundation: User Testing and Customer Success 05:39 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=339s) Customer Segments and Key Accounts 07:41 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=461s) Call Cadence and Relationship Building 10:38 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=638s) Metrics and Performance Evaluation 22:13 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=1333s) Building Rapport and Relationship over Calls 27:38 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=1658s) Skills and Performance 31:37 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=1897s) Multiplying Effort and Marketing Strategies 34:03 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=2043s) Collaboration and Ownership of Customer Communication 42:04 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=2524s) Habits: Playing Guitar and Hyperfixation 49:07 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=2947s) Learning from Failure 57:29 (https://www.youtube.com/watch?v=UqoO2KkNg9g&t=3449s) Recommended Resource: CS Insider and Measure Over Method Jon's LinkedIn: https://www.linkedin.com/in/jonwillia... (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbG52WVlMeVNIYzJaSUhWMGFCaVJYdHNXSVp2UXxBQ3Jtc0ttWDhDQy1sWUVSNlIyRTR3SEQteFJaWW9MWU1VOTZkaWlVb2kzRHluYWM1Z2hpVkxwNW51UV9FY1I0aUVTV3AxaHJTM3NFbzltUWkzYzRVcnNsZEJ2Y2ZJVlZ0c1liRHYwSWw2dURIbnl0RUt2QXpldw&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fjonwilliamjohnson%2F&v=UqoO2KkNg9g) Prash's LinkedIn: https://www.linkedin.com/in/prashanth... (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbmo5WTNjMTBadnpiWGoxUWxYSThDUjZxYm9XQXxBQ3Jtc0trUUpxZk9KVzdmdXBsTXlpVWhKSkdfTF9ZZHN5M2dDclRjcUlaZ2hPa0p5R2FLSTBIcVFKRmhGVllTVHFHT1lNbTNMenRmTFo0RXNoVWh1SVNQQmxWa0w1Unk2blRhY3J4WUJZQ0ZNT0J5SWM5OGliVQ&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fprashanthjothi%2F&v=UqoO2KkNg9g) CS Insider: https://www.csinsider.co/ (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqblo0QmhUYU5NcnJFRTBfQXhNSDhrOWQ5N25HQXxBQ3Jtc0tuR1FQYmxQUnhYalN5eWN4QTVuUmVsejlFWG1sNWpjMEFJRkNVZGs3dWwycjB5eWhHZVpNSUtWbGJQdnJZU29MU2pxQ0VRbGFyRTBjWE0yUEV5RE8yczluZ0htZk5tbnFEVWg2RF8yX0dfUGUwenlnaw&q=https%3A%2F%2Fwww.csinsider.co%2F&v=UqoO2KkNg9g) Unchurned Podcast: https://open.spotify.com/show/7trN4hM... (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa3lnc1JLb01kRXpzNGtWekNaRmNwZnJQWjZyQXxBQ3Jtc0ttOXRDV0FKMmFMX0I3bW95cGU4ZVctakFvVDFaZDRxOF9Kb1E4V3FyVzYzcWJaYkdvUDZQQXVZVU5lZEJSSjQ1RU1rcjBRamgzLXdWRzFGZlFxTzFfOGw4bXpyM2NuZXNTeUZrTE1LRENpdkpPVXdTVQ&q=https%3A%2F%2Fopen.spotify.com%2Fshow%2F7trN4hMpLdFrQDBzDKs7w2%3Fsi%3Ddf9ca74f63ad4c17&v=UqoO2KkNg9g)

10. 

    15 Nov 2023

    Ep #4 | Building Credibility & Trust as a CSM

    Join us for an engaging conversation with Jack Hilbrich from Drift as we explore the world of CSMing. Jack shares his proactive strategies for building trust and credibility, emphasizing the role of data-driven decision-making and cross-functional collaboration. Discover the importance of empathy and quick rapport-building in CSM, and how Jack maintains a balance between professionalism and an informal, enjoyable approach. Whether you're new to CSM or a seasoned professional, this episode offers valuable insights and actionable strategies to elevate your success as a Customer Success Manager. Check out Jack's LinkedIn (https://www.linkedin.com/in/jackhilbrich/) Check out Prash's LinkedIn (https://www.linkedin.com/in/prashanthjothi/)

11. 

    3 Nov 2023

    Ep #1 | Erika shares on how to up your game as a CSM

    In this power-packed and very first episode, I bring you valuable expertise from top-notch Customer Success Manager, Erika Villarreal. Join us as we dive deep into the world of CSMing and unlock tactics and skills to ensure unparalleled customer satisfaction & retention. Check out Erika's stuff: Onboard yourself guide (https://www.subscribepage.com/onboard-yourself-in-customer-success) Newsletter (https://www.erikavillarreal.co/) Linkedin (https://www.linkedin.com/in/erivillarreal/) Check out Prash's stuff: LinkedIn (https://www.linkedin.com/in/prashanthjothi/)

12. 

    2 Nov 2023

    Ep #3 | Valeriya shares her creative & tactical approach to CSMing

    In this 3rd episode, I sit down with Valeriya Titlinova, a seasoned Customer Success Manager at SAP. Valeriya is not your typical CSM; she's a maestro in the art of combining creativity with tactical precision when it comes to delighting her customers. Join us as we delve into Valeriya's unique journey, her unconventional strategies, and how she crafts customer experiences that leave a lasting impression. ⁠Check out Valeriya's LinkedIn⁠ (https://www.linkedin.com/in/valeriyatitlinova/) ⁠Check out Prash's LinkedIn (https://www.linkedin.com/in/prashanthjothi/)

13. 

    29 Sept 2023

    Ep #2 | Navigating Success in the World of Finance: A Nasdaq CSM's Insights

    In this 2nd episode, we bring to you Cinthia Silva, a seasoned Customer Success Manager at Nasdaq, one of the world's leading stock exchanges. She shares her expertise on how she helps clients thrive in the fast-paced world of finance, offering valuable insights into building and maintaining strong customer relationships. Discover the strategies and tips that can drive success in this dynamic industry. Check out Cinthia's LinkedIn (https://www.linkedin.com/in/cinsilva/) Check out Prash's LinkedIn (https://www.linkedin.com/in/prashanthjothi/)

14. 

    26 Jul 2023

    Trailer | Welcome to It all depends podcast

    🎙️ Welcome to It all depends podcast 🎧 Join experienced CSMs as we go beyond theory to provide actionable insights! Discover collaboration with Sales, daily habits, Inbox/calendar management, overcoming challenges, learning from failures, and more. Get ready to level up your CSM career! Tune in now! 🚀

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

2 ratings

Spotify

5.0 / 5

4 ratings

Contact It all depends

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.