
IT’S A PR THING
Claim This Podcastby Stephanie McFarland APR
Podcast Overview
<p>This is IT’S A PR THING, the show that helps you build relationships that build business. We’re bringing you a better understanding of what public relations is today, and how it can drive your business in ways you never knew it could.<br /><br />FeedSpot (feedspot.com) has named IT’S A PR THING as one of the top PR podcasts AGAIN in 2026 -- two years running.<br /><br /></p> <p><a href="https://its-a-pr-thing-products.myshopify.com/?country=US">Find out how you can join the movement </a>to change the conversation about public relations, and reclaim the definition of what we do that adds real value. </p>
Language
🇺🇲
Publishing Since
8/12/2020
1 verified phone number on file for IT’S A PR THING
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Recent Episodes

June 3, 2026
Episode 56 - PR Classroom vs. Real World - An Intern's Perspective
PR Classroom vs. Real World - An Intern's Perspective There's the classroom, and then there's the real world. PR student Faith Wheatley gives us a compare and contrast between classroom learning and her own recent internship experience — including five excellent tips for students looking to succeed in their first or next internship. Faith speaks from a serious, hands-on internship experience: planning and helping to execute a major event, and a multi-day trip to Washington D.C. for a women's leadership program. She shares what she learned, what did or did not translate from the classroom, and offers straight advice for students looking to up their prospects in the career game. Her words can teach all of us — students, instructors, and employers alike. JOIN THE MOVEMENT Struggle no more to tell your leadership what your value is to the organization. Join the movement to help change the conversation inside our organizations about public relations (a.k.a - communications, corporate comm, marcom, public-information office, etc.). We've heard you, seen your frustration on LinkedIn -- being disregarded, left out, treated like an afterthought. But we sometimes are creating our own headaches by how we talk about our profession. So we've designed some items we think you'll like -- and these "tools" will start the conversation for you. Check them out here! NEW RESOURCE PAGE (a.k.a FREE STUFF) Visit our new resource landing page to check out free downloads and tools to help you lead, manage and implement top-notch PR in your organization. Click here GOT TOPIC IDEAS? WE WANT TO HEAR THEM! Send topic ideas and mailbag questions for a future episode to podcast@prthing.com We would love to hear from you! HOST BIO (a.k.a. Who is this crazy woman who can't stop talking about PR?) https://www.audible.com/author/Stephanie-McFarland/B00YNFH16E

May 22, 2026
Episode 55 - Podcasting: Trust, Relationship and the Long Game
Podcasting: Trust, Relationship, and the Long Game Podcasting is a long game — and this episode makes the case for why that's actually a good thing. While most voices in the digital space are chasing the next algorithm, there's a quieter, more powerful force at work in the world of podcasting: trust. And trust, built over time, is the foundation for relationship. This episode explores what happens when a podcast stops being about reach and starts being about relationships — with listeners who span continents, career stages, and areas of expertise. From communications veterans and international professionals to eager students just entering the field, each one a testament to what long-form conversation can build over time. If you've ever wondered what sustains a podcast beyond downloads and metrics — or what it really means to play the long game — this one is worth your time. Tune in. JOIN THE MOVEMENT Struggle no more to tell your leadership what your value is to the organization. Join the movement to help change the conversation inside our organizations about public relations (a.k.a - communications, corporate comm, marcom, public-information office, etc.). We've heard you, seen your frustration on LinkedIn -- being disregarded, left out, treated like an afterthought. But we sometimes are creating our own headaches by how we talk about our profession. So we've designed some items we think you'll like -- and these "tools" will start the conversation for you. Check them out here! NEW RESOURCE PAGE (a.k.a FREE STUFF) Visit our new resource landing page to check out free downloads and tools to help you lead, manage and implement top-notch PR in your organization. Click here GOT TOPIC IDEAS? WE WANT TO HEAR THEM! Send topic ideas and mailbag questions for a future episode to podcast@prthing.com We would love to hear from you! HOST BIO (a.k.a. Who is this crazy woman who can't stop talking about PR?) https://www.audible.com/author/Stephanie-McFarland/B00YNFH16E

May 7, 2026
Episode 54 - AI Is Exposing PR's Real Problem — And It's Not What You Think
AI Is Exposing PR's Real Problem And It's Not What You ThinkIf you've been in a room full of PR professionals lately when AI comes up, you already know the conversation is charged. The discussion about AI and PR is full of fear, defensiveness, resistance, and honestly, a lot of misplaced angst. And that's because the real threat isn't what most people think it is. In this episode, we're getting into what AI actually exposes about the state of PR today, why it's driving the profession to a critical crossroads — and why the clock is ticking on a decades-old problem that the field can no longer afford to ignore. How we respond right now will either define us or defeat us. The AI storm is coming. Is your PR team ready? JOIN THE MOVEMENT Struggle no more to tell your leadership what your value is to the organization. Join the movement to help change the conversation inside our organizations about public relations (a.k.a - communications, corporate comm, marcom, public-information office, etc.). We've heard you, seen your frustration on LinkedIn -- being disregarded, left out, treated like an afterthought. But we sometimes are creating our own headaches by how we talk about our profession. So we've designed some items we think you'll like -- and these "tools" will start the conversation for you. Check them out here! NEW RESOURCE PAGE (a.k.a FREE STUFF) Visit our new resource landing page to check out free downloads and tools to help you lead, manage and implement top-notch PR in your organization. Click here GOT TOPIC IDEAS? WE WANT TO HEAR THEM! Send topic ideas and mailbag questions for a future episode to podcast@prthing.com We would love to hear from you! HOST BIO (a.k.a. Who is this crazy woman who can't stop talking about PR?) https://www.audible.com/author/Stephanie-McFarland/B00YNFH16E
64 total episodes available
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Frequently asked questions
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- What is IT’S A PR THING?
<p>This is IT’S A PR THING, the show that helps you build relationships that build business. We’re bringing you a better understanding of what public relations is today, and how it can drive your business in ways you never knew it could.<br /><br />FeedSpot (feedspot.com) has named IT’S A PR THING as one of the top PR podcasts AGAIN in 2026 -- two years running.<br /><br /></p> <p><a href="https://its-a-pr-thing-products.myshopify.com/?country=US">Find out how you can join the movement </a>to change the conversation about public relations, and reclaim the definition of what we do that adds real value. </p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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