
It's not real!
Claim This Podcastby Hosted by Dr Paul Harrison from Deakin University
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Podcast Overview
<p><b>It’s Not Real</b> is the podcast that takes a scalpel to the stories we tell ourselves. Hosted by Dr Paul Harrison, consumer psychologist, academic, and media commentator, each episode unpacks the real evidence behind why we do what we do, how the world actually works, and the myths we cling to in order to make life a little easier. From marketing spin to social norms, from economic fictions to psychological blind spots, It’s Not Real cuts through the noise with sharp analysis, candid conversations, and a healthy dose of skepticism. Because sometimes, the things we believe… just aren’t real.</p>
Language
🇺🇲
Publishing Since
3/15/2019
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Recent Episodes

May 22, 2025
32: Be Afraid, Be Very Afraid (Talking Shop Reboot)
Dr. Paul Harrison and Kirsten Drysdale examine how marketers leverage fear to influence consumer behavior, revealing the psychological tactics behind anxiety-driven purchasing in this interview.

May 1, 2025
31: You Are Not In Control (Talking Shop Reboot)
Kirsten Drysdale and the host reveal how retail environments use psychological tactics, such as lighting and music, to subtly influence consumer purchasing decisions in this episode.

April 10, 2025
30: In the Lap of Luxury (Talking Shop Reboot/Repeat)
Kirsten Drysdale and the host delve into the allure of luxury goods, examining the psychology behind our desire for status symbols in this interview episode.
32 total episodes available
Recent guests on It's not real!
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Kirsten Drysdale
Guest
Josh Newton
Guest
Uppma Virdi
Guest
Gordon Renouf
Guest
Dr Ali Tamaddoni
Guest
Professor Mark Rose
Guest
Tom Mo
Guest
Alice Zaslavsky
Guest
Moreen Kamau
Guest
Dr Michaela Jackson
Guest
Andre Bonfrer
Guest
Deep-dive analytics for It's not real!
Frequently asked questions
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- What is It's not real!?
<p><b>It’s Not Real</b> is the podcast that takes a scalpel to the stories we tell ourselves. Hosted by Dr Paul Harrison, consumer psychologist, academic, and media commentator, each episode unpacks the real evidence behind why we do what we do, how the world actually works, and the myths we cling to in order to make life a little easier. From marketing spin to social norms, from economic fictions to psychological blind spots, It’s Not Real cuts through the noise with sharp analysis, candid conversations, and a healthy dose of skepticism. Because sometimes, the things we believe… just aren’t real.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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