You don't need to be technical. You need fifteen minutes a week and someone who explains AI like a friend, not a manual.
Just Jam is the solo show from Robyn "Jam" Anderson, the Anthropic-certified AI trainer who has taught over 7,500 business owners to actually use AI in their businesses. Every week, one short episode, one idea you can use the same day: how to hand real work to AI, market your business without burning out, and build systems that give you your time back. No guests, no jargon, no hype. Just Jam.
If you have ever said "I'm just not a tech person," this show was made for you.
New episodes every Wednesday.
Ready to learn AI with people cheering you on? Join Club Jam and start your 7-day free trial: https://www.skool.com/jamoutai/about
This is every button in Claude that matters for your business, and permission to ignore the rest.
In 8 minutes I walk through the chat box, Projects (so you never re-explain your business again), file uploads, artifacts,
and voice mode, each one with a real marketing task so you see what it is actually for. Then I show you the 3% you can
skip: the developer settings, the API, the stuff that sounds scary and does not apply to you.
By the end you will have a Project called "My Marketing
"
a single PDF.
with your brand brief inside it, and an About page written from
I am not a developer. I do not write code. I built my entire website exactly this way, and that is coming in a later video.
CHAPTERS
0:00 Every button that matters
--:-- The chat box (80% of it)
--:-- Projects: it remembers your business
--:-- File uploads
--:-- Artifacts: it builds things
--:-- Voice mode
--:-- The 3% you can skip
WANT TO DO THIS WITH ME?
Club Jam on Skool is where I run live training every week for business owners who want AI to actually do the marketing.
Try it free for 7 days, and if it is not for you, leave:
https://jamout.ai/freetrial (https://jamout.ai/freetrial)
MORE
Free Prompt Shelf: https://jamout.ai/claude-skills (https://jamout.ai/claude-skills)
Podcast: https://jamout.ai/podcast (https://jamout.ai/podcast)
Instagram: https://instagram.com/jam (https://instagram.com/jam)
out
ai
_
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TikTok: https://tiktok.com/@jamout.ai (https://tiktok.com/@jamout.ai)
LinkedIn: https://linkedin.com/in/robynhansen (https://linkedin.com/in/robynhansen)
Which feature did you not know existed? Tell me in the comments. 🧡
10 Aug 2026
Don't Slap 20% Off Something In November
My Black Friday offer and campaign are almost done, and it's the first week of August. That's not me being an overachiever, that's me giving you permission to start yours now. Because a Black Friday campaign is a LOT more than a discount code. It's the offer, the payment links, the landing page, six emails, and the ads. In this episode I walk you through five ways to build an irresistible offer out of stuff you already sell, the full nuts-and-bolts checklist of what has to exist before anyone can hand you money, and the exact prompts to give Claude so you're not building it alone. Works whether you're a cleaner, a consultant, a bookkeeper, a med spa, a software founder, or you sell actual things in actual boxes. 🧡
5 Aug 2026
Google Search, Jerks & Your own AI path
I use Claude all day, every day. But there are things I know to do for my business that AI would never think to tell me, because I put in the reps first.
About a month ago I had a conversation with a college valedictorian who chose not to use AI through his entire college career. Not because he was scared of it. Because he wanted to actually know the material before he applied AI to it. He wanted the reps first. That stopped me in my tracks, because the same thing is true in business.
So in this episode I am sharing three ways to grow your brand that have nothing to do with AI.
1. Google Search Console is still a powerhouse, and it just got better. It is one of the most powerful free tracking tools out there, and the new update lets you connect your Instagram, TikTok, and YouTube. Search is changing. People find businesses through video, social, and AI assistants now, and this gives you a bird's eye view of where your business is actually coming from. Free tool, ten minutes to set up.
2. Do not be a jerk about cancellations. I saw a whole Reddit thread about how to make subscriptions hard to cancel. Hide the button, add extra steps, make them email support and wait. No. The number one retention strategy is being a good human, and I will tell you exactly what I did this week when a member emailed me to cancel for financial reasons.
3. Think through your options before you commit to a path. I spent 59 minutes with a VIP building a beautiful landing page, and then we realized she did not use that platform anymore and could not launch it. There is no one right way. Review the map before you pick the path, and customize it for YOUR business instead of copying someone else's.
The thread tying all three together: they came from reps. From setting up the tools, answering the emails, sitting on the calls. AI can multiply what you know. It cannot replace knowing it.
Put in the reps. Then hand the busywork to the robots.
You are more ready for this than you think. 🧡
PUT IN THE REPS WITH US
Club Jam on Skool: https://www.skool.com/jamoutai/about (https://www.skool.com/jamoutai/about)
MORE HELP
Zero to Claude AI training: https://www.skool.com/jamoutai/about (https://www.skool.com/jamoutai/about)
AI Marketing Machine: https://www.skool.com/jamoutai/about (https://www.skool.com/jamoutai/about)
Build an AI Agent in 60 Minutes: https://www.skool.com/jamoutai/about (https://www.skool.com/jamoutai/about)
Have me automate your workday: https://jamout.ai/automation-blueprint (https://jamout.ai/automation-blueprint)
AI Gym: https://aigym.jamout.ai/ (https://aigym.jamout.ai/)
Google Search Console: https://search.google.com/ (https://search.google.com/)
CONNECT
Instagram: https://www.instagram.com/jam_out_ai (https://www.instagram.com/jam_out_ai)
TikTok: https://www.tiktok.com/@jamout.ai (https://www.tiktok.com/@jamout.ai)
YouTube: https://www.youtube.com/@justjamAI (https://www.youtube.com/@justjamAI)
I am Robyn "Jam" Anderson, an Official Claude Partner and Anthropic-certified AI trainer. I have taught over 7,500 business owners to actually use AI in their businesses. New episodes of Just Jam every week.
#AIforBusiness #SmallBusinessMarketing #BrandGrowth
22 Jul 2026
The 15-Minute Rule
You don't need a weekend course. You need fifteen minutes a day, one real task, and two weeks. In this episode, Jam breaks down the 15-Minute Rule, the exact system she teaches busy business owners who swear they have no time to learn AI: why marathon learning evaporates by Friday, how to pick your anchor task, the ridiculous math of what fifteen minutes a day buys back, and the landscaper who now wins jobs from her truck in a Dunkin' parking lot.
In this episode:
Why the weekend course fails by Monday (it's not you, it's the system)
The 15-Minute Rule: fifteen minutes, one real task, two weeks
How to choose your anchor task (weekly, wordy, mildly annoying)
The math: 90 hours in, 150+ hours back, from one task
The two ways people break the rule, and your assignment
More from Jam:
Join Club Jam and start your 7-day free trial: https://www.skool.com/jamoutai/about (https://www.skool.com/jamoutai/about)
Free download, 24 Claude Power Prompts: https://jamout.ai/claude-skills (https://jamout.ai/claude-skills)
Website: https://jamout.ai (https://jamout.ai)
TikTok: @jamout.ai (http://jamout.ai) · Instagram: @jam_out_ai
15 Jul 2026
Stop Collecting Prompts
That folder of saved prompts isn't helping you learn AI. It's the thing keeping you bad at it. In this episode, Jam breaks down the Recipe Problem (why a prompt is a recipe for someone else's kitchen), why copy-paste skips the exact rep that builds the skill, and the three things people who are great at AI do instead. Then we hold a funeral for your prompt folder. Wear something nice.
In this episode:
Why we collect prompts instead of using AI (and who profits from that)
The Recipe Problem: someone else's business, someone else's voice, your blank stares
Why the back-and-forth conversation IS the technique
Jobs not scripts, finish the conversation, and the one page actually worth keeping
The Prompt Folder Funeral: your 15-minute assignment
More from Jam:
Join Club Jam and start your 7-day free trial: https://www.skool.com/jamoutai/about (https://www.skool.com/jamoutai/about)
Free download, 24 Claude Power Prompts (training wheels, not a leash): https://jamout.ai/claude-skills (https://jamout.ai/claude-skills)
Website: https://jamout.ai (https://jamout.ai)
TikTok: @jamout.ai (http://jamout.ai) · Instagram: @jam_out_ai
8 Jul 2026
You Don't Need To Be Technical
Welcome to the very first episode of Just Jam: AI & Marketing Made Easy. You don't need to be technical to use AI. You need to be specific. In this episode, Jam breaks down why the "I'm not a tech person" belief is left over from thirty years of computers that made YOU learn THEIR language, and why AI flipped that forever. You'll learn the New Hire Test, the four sentences that turn beige AI answers into work that sounds like you, and you'll get a fifteen minute homework assignment to try this week.
In this episode:
Why "am I technical?" is the wrong question (and the right one)
Specificity beats syntax: the same request, two very different results
The New Hire Test: who you are, what you want, who it's for, what good looks like
The cleaning business owner who found out she was good at AI all along
Your 15-minute assignment for this week
More from Jam:
Join Club Jam and start your 7-day free trial: https://www.skool.com/jamoutai/about (https://www.skool.com/jamoutai/about)
Free download, 24 Claude Power Prompts: https://jamout.ai/claude-skills (https://jamout.ai/claude-skills)
Website: https://jamout.ai (https://jamout.ai)
TikTok: @jamout.ai (http://jamout.ai) · Instagram: @jam_out_ai
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