Kelly's Tech Lounge: The podcast for children's activity providers who want to simplify the tech, master their marketing and grow a business around family life.
I’m Kelly Reynolds, and every week I’ll be sharing simple, practical advice to help you grow your business without adding more hours to your day.
From social media and content creation to email marketing, tech, mindset and practical how-tos, each episode is packed with easy-to-follow tips you can put into action straight away. No jargon, no overwhelm, just realistic strategies designed for busy business owners juggling classes, customers and family life.
Whether you’re looking to fill more classes, simplify your systems, build your online presence or finally get to grips with the tech behind your business, you’ll find honest conversations and practical support to help you move forward with confidence.
So grab a cuppa, pop your headphones in and join me.
Episode 18: Class Business Live and the Class Business Awards: What I Took Away and My Journey to Becoming a Sponsor
This weekend I was at Class Business Live and the Class Business Awards, hosted by Krissy Monaghan at the NCC in Birmingham. It was an amazing day, with brilliant speakers, plenty to put into action straight away, and an energy in the room I’m still thinking about. In this episode, I share: What I took away from the day, and why so many people who could be seen as competitors ended up cheering each other onMy journey from presenting at a small strategy day last November to hosting...
6 Oct 2026
Episode 17: The Easy Way to Create a Welcome Email Sequence (Even If You're Not Techie)
If you've ever thought email marketing was too complicated, this episode is for you. A welcome email sequence is one of the easiest ways to start building trust and connection with your audience, even while you're running classes, replying to messages, or dashing between school runs. In this episode, I cover: •What a welcome email sequence actually is, and why it's simply your business saying "hi, lovely to meet you" without you lifting a finger •Why it matters so much, since interest is high...
29 Sept 2026
Episode 16 - Why I've Stopped Recommending ManyChat (And What to Try Instead)
This episode wasn't meant to happen. I'd planned a completely different one, all about ManyChat and how to automate comment-to-DM on Instagram, complete with my affiliate link. But after using it myself for over 12 months, and with several of my clients too, I've changed my mind, and I think it's only fair to tell you why. In this episode, I cover: •Why comment-to-DM automation works brilliantly for big accounts with thousands of followers, but often isn't worth it for smaller, class-based bu...
22 Sept 2026
Episode 15 - Choosing the Right Booking System as a Children's Activity Provider
Running a children's activity business as a busy parent is no small feat, and one of the biggest ways you can make life easier for yourself, and for the parents booking with you, is having the right booking system in place. I've used a range of different platforms myself over the years, and I work with clients across all sorts of systems too, so in this episode I'm sharing my honest take on what actually works. In this episode, I cover: •My top picks for events and one-off sessions (like holi...
15 Sept 2026
Episode 14 - How to create a weeks worth of content from one idea
Running a children's activity business is rewarding, but juggling sessions, families, bookings and social media all at once can feel relentless. The good news is you don't need a brand new idea every single day. With the right strategy, one piece of content can fill your whole week. In this episode, I walk you through: •Starting with one core piece of content, like a blog post, a class video clip, or a parent testimonial •Breaking it down into bite-sized posts, including quote posts, quick ti...
8 Sept 2026
Episode 13 - How To Create A Lead Magnet That Builds Trust
Following on from last week’s episode on funnels and freebies, this episode goes a bit deeper… how to actually create one that attracts your ideal customer and builds trust, rather than pushing people away. You’ve probably come across it yourself online… “take this free quiz” or “download this free checklist,” only to find the actual results or resource are locked behind a paywall. It feels frustrating, and for children’s activity providers, where trust is everything, it can do real damage. I...
1 Sept 2026
Episode 12: What’s a Funnel and a Lead Magnet (And Why Does Your Business Need Them?)
Funnels and lead magnets… you’ve probably heard everyone talking about them, but if you’ve got no idea what they actually mean, you’re not alone. The good news is they’re much simpler than they sound, and once you get your head round them, they can save you time, grow your audience and bring in customers without you ever feeling pushy. In this episode, Kelly breaks down: •What a lead magnet actually is (hint: it’s just a little gift in exchange for someone’s email address) •What a funnel is, ...
25 Aug 2026
Episode 11 - How to create a link in bio page
Ever wondered how influencers and big brands get that slick “link in bio” page that sends people exactly where they need to go? You don’t need a website (or any tech skills) to do the same thing for your activity business. In this episode, Kelly shares two completely free ways to set up a simple, professional link in bio page in under 30 minutes, so you can stop losing bookings to a website people can’t quickly navigate, and start directing people straight to your current offer, class, or wa...
18 Aug 2026
Episode 12 - What to actually put on your website when you’re starting out
If the thought of building your website has you drowning in Google searches about funnels, SEO and lead magnets, this episode is here to simplify it. You don’t need a 10-page site or fancy design to get started. You just need one simple page that gives people the confidence to book or get in touch, and in this episode I break down exactly what that page should include in 5 easy steps: 1. A clear statement of what you do and who you help 2. A simple about you section, so people can g...
10 Aug 2026
Episode 9 - Create a Month’s Worth of Content in 1 Hour
Feeling overwhelmed by content creation? In this episode I share a repeatable, time-saving workflow for busy small-business owners, especially parents running children’s activities that lets you plan a month of content in roughly one hour. Follow five practical steps: choose 3–5 content pillars, set a timer for a brain dump of ideas, place posts on a calendar with daily themes, repurpose each idea into reels/carousels/graphics, and batch-create visuals in Canva and scheduling ...
4 Aug 2026
Episode 8 - You Don’t Need to Do It All Yourself
Feeling overwhelmed running a children’s activity business alongside family life? In this episode I explain why outsourcing tech, admin, and content first frees your time and energy, how VAs and simple AI can help without losing your voice, and gives quick action steps to start delegating today. Key points • Outsource tasks you dread: tech (automations, booking), admin (inbox, invoices), and content (templates, repurposing). • Use VAs or AI as assistants - keep oversight ...
28 Jul 2026
Episode 7 - 5 Automations Every Children’s Activity Provider Needs
In this episode I outline five simple automations to save time and reduce overwhelm so you can enjoy more family time this summer. Key takeaways • Auto-replies (social & email): answer FAQs, share hours and booking links. • Welcome email sequence: 2–3 automated emails to introduce you and your services. • Booking confirmations: automatic details and welcome PDFs to avoid back-and-forth. • Content scheduling: batch posts with Meta Business Suite, Metricool, or Buff...
21 Jul 2026
Episode 6 - Setting up Canva templates
In this episode I walk you through a simple, practical four-step system for creating Canva templates that save time, reduce stress, and keep your content consistently on-brand. I explain why templates matter, how to choose content pillars, and how to design and organise reusable templates so you never start from scratch. I also covers batching strategies to stay consistent without burnout and gives tips for using Canva’s AI features to speed up design updates and idea gen...
14 Jul 2026
Episode 5 - How to Start Your Online Presence: 3 Key Steps for Children’s Activity Providers
In this episode Kelly share’s three no-nonsense steps to get your online presence working for you. If you’re launching a business (or running children’s activities) and feel overwhelmed by logos, platforms and marketing buzzwords, this episode is for you. I’ll walk you through how to: • Clarify exactly what you offer and who it helps • Show up consistently to build trust with your audience • Make it effortless for people to book and pay Packed with practi...
7 Jul 2026
Episode 4 - Is Canva Pro worth the upgrade?
In this episode of Kelly’s Tech Lounge, Kelly Reynolds explores the Pro features that can transform how you create content bulk create, brand kits, Canva AI, Magic Studio tools (like background remover), and a huge library of premium templates and assets. Learn how these tools speed up batch content creation, help keep client work consistent and on-brand, and solve common headaches like resizing AI-generated graphics. Kelly shares real-world examples, tips for using Canva AI w...
30 Jun 2026
Episode 3 - Why scheduling social media is essential
In this episode of Kelly’s Tech Lounge, Kelly Reynolds explains why scheduling your social media is essential not just a “nice to have” especially as the summer holidays approach. She shares real-world lessons from running classes, practical strategies to stay visible and fill autumn sessions, and time-saving tips to avoid last-minute panic. Kelly also walks through popular tools and systems (Meta Business Suite, Buffer, CRM options like Funnel Sketchers, and Metricool) and how ...
30 Jun 2026
Episode 2 - When everything changed
Episode 2 - When Everything Changed In this empowering Short, Kelly Reynolds shares the moment she stopped treating messy-play classes as a hobby and began owning the title “business owner.” Juggling nap times, bookings and finances solo, Kelly invested in marketing, became the face of her brand, and learned to set boundaries filling classes, increasing income, and reclaiming family time. Practical tips included: update your bios, use affirmations, and stop minimising what...
30 Jun 2026
Episode 1 - My Journey
Episode 1 - My Journey: In this debut episode of Between the School Run, Kelly Reynolds shares her personal story of switching from a long corporate career to running a Messy Play franchise, surviving lockdowns, and ultimately following her passion for digital marketing. Hear how early career choices, parenting priorities, and unexpected setbacks, like running into multiple lockdowns and a broken car, shaped her path to creating Kelly Reynolds Socials and becoming a children’s activitie...
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