Key Conversations

About Key Conversations

Welcome to Key Conversations, hosted by CJ and Katy Norman. The founders of Norman Homes. We’re a husband-and-wife real estate team in the West Metro Twin Cities, and this show is built for real people making real home decisions. We cover the buying and selling process, how to think through inspections and negotiations, and what to do as a homeowner to protect and improve your investment. Sometimes we’ll bring in trusted local pros to give you the behind-the-scenes perspective. Wherever you’re at in your home journey, we’re here to help. Norman Homes is brokered by Pemberton Real Estate.

Publisher

CJ and Katy Norman | Norman Homes

Category

education

Language

en

Explicit

No

First episode

21 Jan 2026

Latest episode

16 Oct 2026

Latest episodes

34 episodes in the feed.

1. 

   16 Oct 2026

   Downsizing Without Regret with Caitlin Rogers | #36 | Key Conversations with CJ Norman & Katy Norman

   Downsizing a home without regret starts with separating sentimental value from market value, making one manageable decision at a time, and getting support before the process becomes overwhelming.In Episode 36, Mound and Lake Minnetonka Realtors CJ Norman and Katy Norman of Norman Homes talk with Caitlin Rogers, co-founder of Good Move Downsizing, about the emotional and practical work of decluttering, senior move management, and clearing a home after a major life transition.In this conversation:Why possessions can become a "museum of self"How to decide what to keep, donate, sell, or declineWhy inherited furniture and old valuables may not be worth what families expectHow small decisions create momentum when a home cleanout feels impossibleWhat compassionate downsizing support looks like during grief, change, and a moveFor homeowners considering downsizing in Mound, around Lake Minnetonka, or across the west suburbs of Minneapolis, this conversation offers a realistic way to prepare a home for sale without letting every object become its own project.Learn more about Caitlin and Good Move Downsizing: https://www.goodmovedownsizing.comWant to feel more confident navigating the local real estate market? Subscribe for weekly episodes of the Key Conversations Podcast with Mound and Lake Minnetonka Realtors CJ Norman and Katy Norman.👉 Subscribe to the channel: https://www.youtube.com/@normanhomes👉 Read our latest articles and insights: https://cjnorman.com👉 Visit our main home search website: https://norman-homes.comNorman Homes is a real estate team with Pemberton RE, helping lakefront buyers and sellers, move-up families, downsizers, and new construction clients across Mound, Lake Minnetonka, and the Twin Cities western suburbs.

2. 

   15 Oct 2026

   Home Seller Dilemmas: What Would You Do? | #35 | Key Conversations with CJ Norman & Katy Norman

   Selling a home often comes down to a series of decisions where timing, leverage, condition, and price all matter.In Episode 35, Mound and Lake Minnetonka Realtors CJ Norman and Katy Norman work through common seller scenarios: whether to reject or counter an offer, renovate before listing, respond to 30 days without showings, price a unique property with few comparable sales, handle a low appraisal, and replace worn carpet or offer the buyer a credit.Their answers show why there is rarely one universal rule. The right strategy depends on the home's condition, the seller's timeline, buyer feedback, local comparable sales, and how much negotiating leverage remains.This episode is for homeowners around Lake Minnetonka and the west suburbs of Minneapolis who want a clearer framework for preparing, pricing, and negotiating a home sale.how to price a house to sellWant to feel more confident navigating the local real estate market? Subscribe for weekly episodes of the Key Conversations Podcast with Mound and Lake Minnetonka Realtors CJ Norman and Katy Norman.👉 Subscribe to the channel: https://www.youtube.com/@normanhomes👉 Read our latest articles and insights: https://cjnorman.com👉 Visit our main home search website: https://norman-homes.comNorman Homes is a real estate team with Pemberton RE, helping lakefront buyers and sellers, move-up families, downsizers, and new construction clients across Mound, Lake Minnetonka, and the Twin Cities western suburbs.

3. 

   15 Oct 2026

   Running a 275-Agent Brokerage with Liz Rein | #33 | Key Conversations with CJ Norman & Katy Norman

   What does it actually take to keep a real estate brokerage with 275 agents and a staff of roughly 50 people running day to day?In this episode of Key Conversations with CJ and Katy, we sit down with Liz Rein, COO of Pemberton Real Estate.Liz’s career did not start on the operations side of a residential real estate brokerage.She began as a litigation attorney working in the commercial real estate world, and we talk about her career journey from practicing law to eventually stepping into her current role as COO.Today, Liz plays a major role in the systems, operations, and day-to-day infrastructure behind Pemberton Real Estate.With hundreds of agents and a large support staff, there are a lot of moving pieces that most buyers, sellers, and even agents never see.We talk about what her role actually looks like, how her legal background has influenced the way she approaches problems and decision-making, and what goes into creating systems that can support an organization of this size.We also get into her career path and how one opportunity led to another, eventually bringing her into a leadership role that looks very different from where she started.It is a behind-the-scenes conversation about real estate, leadership, operations, career changes, and all of the work happening in the background that keeps a brokerage moving.If you have ever wondered what goes on beyond the agents, listings, and transactions you see every day, this episode gives you a look at another side of the real estate business.Want to feel more confident navigating the local real estate market? Subscribe for weekly episodes of the Key Conversations Podcast with Mound and Lake Minnetonka Realtors CJ Norman and Katy Norman.👉 Subscribe to the channel: https://www.youtube.com/@normanhomes👉 Read our latest articles and insights: https://cjnorman.com👉 Visit our main home search website: https://norman-homes.comNorman Homes is a real estate team with Pemberton RE, helping lakefront buyers and sellers, move-up families, downsizers, and new construction clients across Mound, Lake Minnetonka, and the Twin Cities western suburbs.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

1 ratings

Spotify

5.0 / 5

1 ratings

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.