Build your sales skills and win more business with Killer Media Sales. Find out how to pitch more effectively, close more deals and become a master of your time management. This weekly podcast reveals how you can deliver the best client outcomes, win more business and maximise your sales.
We have all been there: Something bad has happened (personally or professionally) and you have to inform your boss or a friend about it. Two things come to your mind: 1) You don’t know how to say it and overthink it. Or, 2) You just spill it out without thinking about the consequences. But did you know there’s a third way to deliver bad news in a 'good' way?
In this episode of Killer Media Sales, Alex Whitlock and Russell Stephenson talk about the importance of knowing how to deliver information but more specifically how to deliver bad news. They mention that the importance of communicating the bad news is critical, as people's reactions will depend on this. The duo advise that one of the best things you can do is to manage the impact and acknowledge that something went wrong and the damage caused, but most importantly, to have a solution or solutions ready to go.
They also highlight that as a sales person you not only have to be prepared for bad things to happen but you also need to be ready to perform during a moment of crisis. An understanding that everyone takes bad news differently, will help you to develop your communication abilities and come up with more creative solutions.
Do you want to know what the two key factors are that will make you be better at delivering bad news? Listen till the end of this podcast to find out, you can’t miss this one!
11 Mar 2022
For anyone who wants to be a sales person
In this episode of Killer Media Sales, Alex Whitlock and Russell Stephenson talk to all of those who would like to change careers and become a sales person, or anyone that's always been interested in sales but doesn’t know if they have the skills needed to be good at it. The pair discuss communication skills, strong presentation, the way you carry yourself, and how you present information are just a few of the skills and qualities that make a good sales person.
They also mention that one of the core fundamentals in sales is that you have to be “fairly fearless” when it comes to talking about money. They mention that being likable is really important in sales but emphasise that “this is not enough” to be good at sales. They highlight that talking about money is key, and probably the most important thing in sales is you have to be able to close a deal and not only be pleasant with a client.
According to the duo, salespeople can lack certain qualities and skills and still be good at it, however they give one single and powerful piece of advice to anyone that is moving into sales or trying to get a job in sales that will help you discover if this career is for you. Do you want to know what it is? Don’t miss this amazing episode and find out! Tune in now!
4 Mar 2022
Back to the basics
The challenges that media sales people face in today’s environment are not the same as they were five, 10 or 20 years ago. So, as the media landscape evolves, so do the questions you make to your clients.
In this episode of Killer Media Sales Alex Whitlock and Russell Stephenson talk about the importance of always asking the right questions, but also they invite you to challenge your questions as a media sales person and refresh them constantly. The duo discuss how things go awry in sales. Sales people don’t just fall off a cliff, but gradually downward spiral, for example missing targets more frequently, which may trigger confidence and in turn make the situation worse. These things happen over time and are actually because you can get a bit rusty at what you’re doing, therefore it is important to know your client and the market but also change with them.
If you want to know how to stay up-to-date with the sales and the market environment, this is an episode you can’t miss, tune in now!
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