About Kindly Gifted: The Business Of Influence and Personal Branding with Kate Terentieva
The biggest vote you cast isn’t at the ballot box — it’s at checkout.
Welcome to You’ve Been Sold, the hard-hitting podcast exposing the marketing machine shaping what you buy, believe, and fund. Hosted by advertising creative director Kate Terentieva, this show uncovers how big business, media, and politics manipulate consumer culture -- often without you realizing it.
From greenwashing to billion-dollar weight loss scams, Kate delivers exposés, expert interviews, and deep dives to reveal the true cost of what’s being sold to you. Rethink what you’re buying. Reclaim your influence.
202. Sweetgreen’s New Merch Collection Sparks Accusations of Plagiarism!!
We're diving into a heated controversy as Sweetgreen faces accusations of intellectual property theft from streetwear brand Market. Founder Mike Cherman claims Sweetgreen's latest merch collection mirrors designs his team pitched 12 MONTHS ago. Is this a case of blatant copying or just creative inspiration gone wrong? We’ll break down the evidence and discuss what this means for both brands moving forward. Grab your headphones — this tea is hot as kale 🥬
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EVERYTHING YOU NEED:
All Classes, Discounts & Resources: https://www.theleap.co/creator/katarina/ (https://www.theleap.co/creator/katarina/)
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo (https://anchor.fm/kindlygifted/message) OR type it anonymously here (https://docs.google.com/forms/d/e/1FAIpQLSeI0G3QHPYnJpbea3lNctTpw5nQB5g4Ceq7LI9n9mvAGHDoTQ/viewform)! 💬
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Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support (https://podcasters.spotify.com/pod/show/kindlygifted/support)
9 Nov 2024
201. Are We Being Played? Exposing The Hidden Links Between Politics, Propaganda & Marketing
Get ready to question everything you thought you knew about politics, advertising, and the media. We uncover the powerful connections between politics, marketing, and propaganda — and how they shape our everyday decisions. Discover the hidden history of propaganda, how it evolved into modern PR, and how brands and politicians alike use it to influence public opinion. This episode will leave you wondering: Are our beliefs really our own?
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EVERYTHING YOU NEED:
All Classes, Discounts & Resources: https://www.theleap.co/creator/katarina/ (https://www.theleap.co/creator/katarina/)
Get early access to Fide (use code KATE): https://join.fide.co/kate (https://join.fide.co/friendsofkate)
Monetize your knowledge on The Leap: https://join.theleap.co/7XzXwNSItM (http://bit.ly/3UnAVB2)
Catch up on TikTok + Instagram @katarinaterentieva
Share your thoughts/questions: Send me a voice memo (https://anchor.fm/kindlygifted/message) OR type it anonymously here (https://docs.google.com/forms/d/e/1FAIpQLSeI0G3QHPYnJpbea3lNctTpw5nQB5g4Ceq7LI9n9mvAGHDoTQ/viewform)! 💬
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Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support (https://podcasters.spotify.com/pod/show/kindlygifted/support)
1 Nov 2024
200. Unmasking Gucci: The Rise, Fall, and Rebirth of an Iconic Luxury Brand
Hello from Amsterdam! We'll explore Gucci's fascinating journey from its humble 1921 beginnings to becoming a global icon and now leading the sales decline of all Kering brands. With new creative director Sabato De Sarno at the helm, can Gucci adapt to changing consumer preferences? Or is it too late? Join me as we unravel the truth behind Gucci's brand story and what this means for the entire luxury landscape.
Don’t miss this eye-opening episode—hit play and discover why the luxury industry can no longer rely solely on their logos.
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EVERYTHING YOU NEED:
All Classes, Discounts & Resources: https://www.theleap.co/creator/katarina/ (https://www.theleap.co/creator/katarina/)
Get early access to Fide (use code KATE): https://join.fide.co/kate (https://join.fide.co/friendsofkate)
Spotlight Conf - where marketers go to learn: https://www.spotlightconf.com/ (https://www.spotlightconf.com/)
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo (https://anchor.fm/kindlygifted/message) OR type it anonymously here (https://docs.google.com/forms/d/e/1FAIpQLSeI0G3QHPYnJpbea3lNctTpw5nQB5g4Ceq7LI9n9mvAGHDoTQ/viewform)! 💬
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Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support (https://podcasters.spotify.com/pod/show/kindlygifted/support)
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
4.7 / 5
13 ratings
Spotify
4.9 / 5
28 ratings
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