Reimagine Your Career. Redefine Your Next Move.
Getting laid off isn't the end of your career—it's the beginning of something bigger.
LaidOff.LifeOn! is the podcast for high-achieving professionals who are ready to take control of their job search and career trajectory with elite strategies, bold moves, and a competitive edge.
Hosted by Kelsey Waldrop, executive career coach and founder of Potential On Point, this podcast cuts through outdated career advice to bring you insider insights, cutting-edge job search tactics, and unconventional strategies that actually work.
🔹 Industry Experts & Thought Leaders – Learn from top career strategists, hiring decision-makers, and business leaders shaping the future of work.
🔹 Real Talk, No Fluff – Get honest conversations about what it really takes to stand out and secure opportunities in today's competitive job market.
🔹 Actionable Playbooks – Walk away with practical steps you can implement immediately to accelerate your job search, pivot strategically, and land your next big opportunity.
The game has changed—and so should your approach. Tune in and discover how to move from laid off to leveling up.
👉 Subscribe now and turn your layoff into your greatest career breakthrough.
You Are Who Google Says You Are: Differentiating in a Competitive Career Market
You Are Who Google Says You Are:
Differentiating in a Competitive Career Market
with Anouk Pappers, Brand Anthropologist & Author
Episode Summary (SEO-Optimized):
What does it really take to stand out in today’s competitive career market — especially at the executive or board level?
In this episode, brand anthropologist and global speaker Anouk Pappers shares how to build a powerful personal brand that reflects your leadership identity, positions you for high-level opportunities, and influences what people find when they Google your name.
Whether you're pursuing board roles, stepping into a new C-suite opportunity, or shifting toward a portfolio executive career, this conversation delivers practical strategies for elevating your brand — online and offline.
What You’ll Learn in This Episode:
Why your job title doesn't define your value — and what does
The critical mindset shift from self-promotion to strategic visibility
How to uncover your unique benefit points (UBPs) and communicate them with clarity
Why executive women often hesitate to share their story — and how to shift that narrative
How your Google search results shape perception — and how to control what shows up
A 3-part executive storytelling framework that works for interviews, networking, and visibility
How to use content strategy to establish credibility and thought leadership at the executive level
What to prioritize when rebuilding your brand after job loss or career transition
This Episode Is Perfect For:
✅ Senior leaders navigating a career transition
✅ Executives preparing for board readiness or high-visibility roles
✅ Professionals looking to elevate their LinkedIn presence or online brand
✅ Women in leadership who want to be seen, heard, and remembered — for the right reasons
Featured Guest:
📘 Anouk Pappers — Brand Anthropologist, Storytelling Strategist, and Author of You Are Who Google Says You Are
🔗 Connect with Anouk on LinkedIn (https://www.linkedin.com/in/anoukpappers)
📘 Get the Book on Amazon (https://a.co/d/cPMfRYo)
📅 Book a session with Anouk (#) (Insert link if available)
Connect with the Host – Kelsey Waldrop
🎙️ Host of the #LaidOffLifeOn Podcast
🌐 KelseyWaldrop.com (https://www.kelseywaldrop.com) — Executive Edge Career Strategies and Coaching
💼 Connect on LinkedIn
📝 Subscribe to the Substack: Potential On Point
Subscribe for more expert insights on:
Executive career strategy
Personal branding for leaders
LinkedIn thought leadership
Board readiness
Career reinvention and visibility
28 Mar 2025
Play to Win: Rethinking Networking for an Executive Edge
🔥 Episode Summary
Networking doesn’t have to feel awkward, transactional, or soul-sucking. In this solo episode, Kelsey Waldrop redefines networking as an authentic practice rooted in curiosity and mutual value—not outdated scripts, cold DMs, or performative asks. Drawing on two decades of strategic leadership and executive coaching, she shares the exact 10-step framework she uses with clients to build genuine connections that unlock career momentum.
This isn’t about building a "network." It’s about building real relationships—and connections that fuel career growth and acceleration.
💡 What You’ll Learn
Why traditional networking advice is broken—and what to do instead
The neuroscience behind why reframing your mindset matters
How to map, score, and prioritize your existing relationships
The “Curiosity Project” approach to connection
How to make strategic outreach that people actually respond to
What to say when someone asks, “How can I help?”
The one habit that will turn moments into momentum
✅ The 10 Simple Steps
Shift Your Mindset: Networking isn’t a necessary evil—it’s a curiosity project.
Identify People You Already Know: Start with your existing ecosystem.
Prioritize Strategically: Use Kelsey’s 3-part scoring system (likability, action bias, influence).
Manage Your Energy: Reach out to people who energize you.
Make New Friends, But Keep the Old: Leverage second-degree connections, Kevin Bacon-style.
Craft Clear Outreach: Be personal, specific, and easy to say yes to.
Focus on Relationships, Not Results: Don’t rush the favor. Build trust first.
Use the Jerry Maguire Effect: Help people help you with a simple reference tool.
Send a Thoughtful Thank You: Recap, reference, and reinforce the relationship.
Follow Up, Always: Track interactions and make connection a monthly habit.
📚 Mentioned Resources
Never Eat Alone by Keith Ferrazzi
Weakened Language by Andy Craig (Upcoming guest!)
How to Win Friends and Influence People by Dale Carnegie
🎁 Bonus Resources
Free Relationship Tracker
Download Kelsey’s personal spreadsheet for tracking and scoring your network.
→ Available on Relationship Power Map - Kelsey Waldrop
Executive Edge Cohort
Small-group coaching to apply these frameworks in real-time.
April cohorts are filling fast—apply now on the website.
→ Find More Information at www.Group Coaching - Kelsey Waldrop
❤️ Connect + Support
Love this episode? Leave a 5-star review and share it with a friend.
Follow Kelsey on LinkedIn for daily insights and behind-the-scenes updates.
Want support with your next big move? Request info on upcoming cohorts at KelseyWaldrop.com (https://kelseywaldrop.com).
12 Mar 2025
How to Use AI for a Competitive Edge in Your Career – with Noelle Russell
In this episode of Laid Off. Life On! host Kelsey Waldrop sits down with Noelle Russell, a globally recognized AI executive and founder of the AI Leadership Institute. Noelle shares how job seekers can use AI to gain a competitive edge in today’s challenging job market. They dive deep into the changing job search landscape, the role of AI in hiring, and how to leverage AI tools to accelerate your career growth.
🚀 About Noelle Russell:
Noelle is a multi-award-winning AI executive, a four-time Microsoft Responsible AI MVP, and the founder of the AI Leadership Institute. She’s led teams at NPR, Microsoft, IBM, AWS, and Amazon Alexa, and is a leading voice in responsible AI and data literacy.
🎯 Who This Episode Is For:
✔️ Job seekers looking to stand out in a competitive market.
✔️ Professionals aiming to integrate AI into their work.
✔️ Career changers seeking to differentiate themselves.
✔️ Executives looking to understand AI’s role in hiring and business strategy.
👉 Key Takeaways:
✅ Partnering with AI – How to use AI tools like ChatGPT and Claude to refine your job search strategy, improve your resume, and prepare for interviews.
✅ AI in Hiring – Why AI is reshaping how companies evaluate and select candidates—and how to align with what algorithms are looking for.
✅ Strategic Branding with AI – How to position yourself as an expert and create content that establishes your personal brand in your industry.
✅ Upskilling with AI – Why understanding AI tools and integrating them into your work will differentiate you from other candidates.
✅ Responsible AI – The importance of ethical AI practices and why businesses need leaders who understand how to apply AI responsibly.
📌 Mentioned in This Episode:
The AI Leadership Institute: Join the Free I Love AI Community (#)
Upcoming Live Lab: "How to Get a Job With and In AI" – Register Now (#)
Noelle’s Book – Responsible AI – Pre-Order Here (https://responsibleaibook.com)
💥 Follow & Subscribe:
Don’t miss future episodes! Follow Laid Off. Life On! on Spotify (#), Apple Podcasts, and Google Podcasts (#).
🎙️ Rate & Review:
If you enjoyed this episode, leave us a 5-star rating and review—it helps others discover the show!
Connect With Noelle
Follow Noelle Russell on LinkedIn: Noelle Russell (Microsoft MVP, AI) | LinkedIn
Pre-order "Responsible AI": Scaling Responsible AI: From Enthusiasm to Execution
Participate in "I Love AI" challenge: I ❤️ AI Community (https://www.skool.com/iheartai/about)
Maven Course: "Landing AI Jobs" (Feb 13)
https://maven.com/the-future-solving-company/how-to-get-into-ai?promoCode=NOELLE
Join AI Leadership Institute: https://www.aileadershipinstitute.com
Connect With Kelsey
Follow Kelsey Waldrop on LinkedIn: www.linkedin.com/in/kelseywaldrop
Apply For the Executive Edge April Cohort Group Coaching - Kelsey Waldrop
Subscribe to our New You Tube Channel: Kelsey Waldrop - YouTube (https://www.youtube.com/@PotentialOnPointCareers)
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
318
Score snapshot 15 Sept 2025
Apple Podcasts (US)
4.8 / 5
28 ratings
Spotify
4.8 / 5
6 ratings
Podcast Authority Score: 68 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
82
Social presence
0
YouTube
64
Engagement
71
Contact Laid Off. Life On!
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