Podcast thumbnail for Las Vegas Web Design & Marketing Insights

Las Vegas Web Design & Marketing Insights

Claim This Podcast
15 episodes
Updated Inactive
Accepts GuestsHas SponsorsLocation 🇺🇸

Podcast Overview

Increase customer engagement, drive leads & empower employees with expert tips, training & impactful insights.

Language

🇺🇲

Publishing Since

3/19/2024

1 verified contact email on file for Las Vegas Web Design & Marketing Insights

Pitch yourself as a guest, propose sponsorships, or reach out directly to the host.

Recent Episodes

Episode thumbnail for Before You Hire an Agency for Your Company Website

March 20, 2024

Before You Hire an Agency for Your Company Website

<br /> <br /> I really feel for those clients that come to us as their second or even third source, after getting burned by hiring previous agencies or web developers. Those clients usually present us with a half finished, semi-functional website and want to know if we can pick up where their last hire left off. As much as we want to say, "YES!" sometimes we're forced to explain that they need to start over from scratch because their unfinished website is on lock down and therefore inaccessible. And this is AFTER they have invested money, only to realize they do not own their own website and they do not have access to change any content or make updates to their site. So, before you hire an agency for your company website, here's a checklist of some important terms that need to be set in stone:<br /> 1. You Own Your Content<br /> A reputable marketing agency will create a contract with you from the very beginning before any work is done protecting your rights to your deliverables. That way, once it's complete the way you want, you own ALL content and have 100% access to it. Plus, you don't ever have to worry about that agency going out of business because you can take your website anywhere and give them the log in credentials so they can make changes to it.<br /> <br /> This is so important because your company's website is your store front online. It represents your company and therefore you should be the one making changes and updates to reflect your business. If someone else owns the content, you will be paying each and every time you need to contact them to make a change. You're also relying on them to do it promptly, and you probably won't rank high on their priority list. So it's best to outline who owns the content and accessibility to it from the beginning.<br /> <br /> <br /> 2. Use Open Source Software<br /> Want to know a dirty little secret? A lot of web developers create job security for themselves by programming your small business website in their own custom coding, meaning they are the only ones who can make changes to it. You hate the idea of starting over and paying to hire a new agency to create a brand new website for you, so you keep coming back. But the truth is, a good agency will code your website using open source software that anyone can make changes to like WordPress (our favorite!), Joomla, Drupal, and Magento. If your developer isn't willing to program in open source, that should be a red flag that you are being trapped into working solely with them with no option of moving your website to another agency if you become unhappy.<br /> 3. Budget for Growth<br /> A <a title="How Much Does a Website Cost?" href="https://www.vegaswebsitedesigns.com/how-much-does-a-website-cost/">$500 website</a> can be tempting, especially after all the costs you have already invested in your company. But a lot of people don't understand the difference in website costs and often get trapped into a low level cost that ends up costing more money in the long run to fix. For example, often times the upfront cost of a site is cheap because the developer offers no custom programming. You get whatever the preset theme is capable of, nothing more. Then unfortunately, when your company grows and you need to make changes and updates to your site, you can't. Suddenly need blogging ability? Too bad. Need your company site to sell your products online? Oh well. You get what you pay for. Don't let your website limit your company's growth. Try and budget for an agency that can expand your company's online marketing capabilities as you need them.<br /> 4. You Own Your Domain Name &amp; Web Hosting<br /> Do not allow any company to put themselves as owners of your domain name. This means you cannot take it with you and you cannot control it. It's perfectly acceptable to pay the agency to acquire and set up the domain name for you, but be sure you are listed as the owner.<br /> <br /> Likewise,

Episode thumbnail for Top 2015 Web Design Trends

March 20, 2024

Top 2015 Web Design Trends

2014 introduced a lot of new technology and evolution in the web world, much of which will become a staple in this year's marketing and design. We at Vegas Website Designs pride ourselves on delivering the latest user experience and want to keep you informed of the top web design trends for 2015. Resolved to improving your online presence this new year? Take a look below to gain some insight as to what to budget for when <a title="Revamping your website" href="https://www.vegaswebsitedesigns.com/website-repair-cleanup/" rel="noopener">revamping your website</a>.<br /> Responsive Design<br /> I've said it before, I'll say it again: for those companies still lacking a website that functions on mobile devices, you are missing an entire world of opportunity! There will be 2 billion smartphone users by 2015. The concept of responsive design was pushed at us back in 2012 as mobile users multiplied, but if you don't implement this web design trend in the coming year, there is a real probability you could start to see a decline in profits.<br /> <br /> This design trend isn't going anywhere. In fact, it's growing. A shocking stat from ONE shares that more people have access to a mobile phone than a toilet! What's more is that 3/4 of those mobile users in the U.S. admit to taking their devices with them in the bathroom. So if you want unlimited access to your customers, taking advantage of responsive design will certainly get you there.<br /> The Rise of Video<br /> <a href="http://herzo.adidas-group.com/" target="_blank" rel="noopener noreferrer"></a><br /> Make friends with this valuable content tool this year by incorporating video into your business website. With customers wanting to spend less time making a decision, implementing video tutorials and how-to's certainly speed up that process. Another great way to make the most of video content is to use it to tell your story. Visual content is one of the highest effective methods when it comes to customer engagement, so creating a video about your company that shows off its standards, processes, or kick-ass office space is an excellent way for customers to relate to you.<br /> <br /> Another fascinating way this web design trend is being used in 2015 is through HTML5 video. Instead of having a static background image on your site's main page, an embedded video runs in the background, grabbing your customer's interest from the start. And the longer a customer stays on your site, the more invested they become. Plus, it gives your business a modern, high tech vibe that gives you a leg up over your competitor.<br /> Infinite Scrolling<br /> Users like to scroll. And it's easier for customers to get all their information on one page than to click around trying to find it. We're already familiar with this concept because of social media pages like Twitter and Facebook, so users have come to expect it. And with more and more websites opting for a one page design, fear of poor SEO ranking is dying.<br /> Typography<br /> <br /> Large, unique typography has become standard. With the endless possibilities of typography design out there, there is no reason a business can't be personally branded. When coupled with a large size, your unique typography will make a statement that can't be missed. So make sure the most important information is captured using this technique.<br /> Simplification<br /> <br /> Everything you need, nothing you don't. That's the design mantra websites are taking on this year, mainly driven by the small screen sizes of mobile devices. There is no longer room for fancy bells and whistles if you're trying to convey what's most important on a handheld screen. Removing non-essential design elements will give your website a cleaner, more functional look that will certainly be favored in 2015. And because smartphones aren't going extinct any time soon, it's a good idea to slim down your company's website now and opt for simplicity.<br /> <br />

Episode thumbnail for Could You Give Up 10%? A Challenge for Businesses to Tithe

March 20, 2024

Could You Give Up 10%? A Challenge for Businesses to Tithe

"If you really want to wound a man, hit him in the pocketbook!"<br /> The term "tithing" has a way of making a lot of people uncomfortable. Just talking about finances is considered tacky. It's either shrugged off as a practice reserved for the religious or it can make someone feel judged. But as business owners having gone through the process of giving away zilch to faithfully committing 10% of all our gross income, we have experienced the gambit of emotions that accompany parting ways with our hard-earned profits.<br /> <br /> I remember when we first began attending church regularly and before each sermon there would be a call to tithe, that is to give 10% of your income to the church. For a long while, we felt this didn't apply to us and we would be satisfied donating $5 or $10 into the offering basket, having accomplished our good deed of giving. But the more we attended, the more we began hearing sermons on the importance of tithing, which began peaking my curiosity. I was under the impression that practice was done away with and reserved for the Old Testament as an old law. How relevant was it today, anyway? And certainly God would not expect us to just give away hundreds of dollars of our income each month; how could we live?!<br /> <br /> God is so patient. He tells us in Malachi to test Him in our giving:<br /> <br /> "'Bring the whole tithe into the storehouse, that there may be food in my house. Test me in this,' says the Lord Almighty, 'and see if I will not throw open the floodgates of heaven and pour out so much blessing that you will not have room enough for it.'" -Malachi 3:10<br /> <br /> <br /> <br /> So in part faith and part curiosity, we started to write larger tithe checks made out to our local church. They were not 10% of our income, and they were not regular. But the funny thing is that we always seemed to have just enough at the end of each pay, when before we usually fell short before Friday. This did not go unnoticed. In larger (and more dangerous) faith, we gave more and worked our way up to regular giving of 10% of our net income. It's a scary place to be when you first begin to release those funds and are forced to trust God at His word. It takes a few wins under your belt to start believing He will supply everything you need, especially when the numbers don't add up. Even still I sometimes struggle with letting go of that much money, but I do it anyway because I don't want money to rule me. I do not put my trust in money, my trust lies with God. When something dictates your actions, it has become your master. How sad it is to live one's life chasing after more and never being content? So I let it go and that keeps my hope on God, not in my ability to manage finances. If you aren't watchful of your heart, man-made cotton paper can become an idol that cannot preserve your life.<br /> <br /> "Command those who are rich in this present world not to be arrogant nor to put their hope in wealth, which is so uncertain, but to put their hope in God, who richly provides us with everything for our enjoyment. Command them to do good, to be rich in good deeds, and to be generous and willing to share. In this way they will lay up treasure for themselves as a firm foundation for the coming age, so that they may take hold of the life that is truly life." -1 Timothy 6:17-19.<br /> <br /> I used to think this verse applied to wealthy celebrities until I heard my pastor state that if you make over $50k/year, you are in the top 1% of income earners in the world! Convicted. I guess my family is "those who are rich in this present world" the Bible was referring to.<br /> <br /> "Whoever loves money never has money enough; whoever loves wealth is never satisfied with his income." -Ecclesiastes 5:10<br /> <br /> "No one can serve two masters. Either he will hate the one and love the other, or he will be devoted to the one and despise the other. You cannot serve both God and Money.

15 total episodes available

Deep-dive analytics for Las Vegas Web Design & Marketing Insights

Frequently asked questions

Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.

What is Las Vegas Web Design & Marketing Insights?

Increase customer engagement, drive leads & empower employees with expert tips, training & impactful insights.

How often does this podcast release new episodes?

This podcast updates inactive.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

Legal Disclaimer

Pod Engine is not affiliated with, endorsed by, or officially connected with any of the podcasts displayed on this platform. We operate independently as a podcast discovery and analytics service.

All podcast artwork, thumbnails, and content displayed on this page are the property of their respective owners and are protected by applicable copyright laws. This includes, but is not limited to, podcast cover art, episode artwork, show descriptions, episode titles, transcripts, audio snippets, and any other content originating from the podcast creators or their licensors.

We display this content under fair use principles and/or implied license for the purpose of podcast discovery, information, and commentary. We make no claim of ownership over any podcast content, artwork, or related materials shown on this platform. All trademarks, service marks, and trade names are the property of their respective owners.

While we strive to ensure all content usage is properly authorized, if you are a rights holder and believe your content is being used inappropriately or without proper authorization, please contact us immediately at hey@podengine.ai for prompt review and appropriate action, which may include content removal or proper attribution.

By accessing and using this platform, you acknowledge and agree to respect all applicable copyright laws and intellectual property rights of content owners. Any unauthorized reproduction, distribution, or commercial use of the content displayed on this platform is strictly prohibited.