

Lash Sociètè - Your no BS Lash and Business Podcast
5.0from 7 ratings
- 8
- Episodes
- 7
- Ratings
- 2023
- First episode
About Lash Sociètè - Your no BS Lash and Business Podcast
Join Deanna Campese as the owner of ILM as she discusses various topics about being in the lash industry, lash education and their journeys. Deanna is the owner of Melbourne based lash brand, Lash'd Eyelashes and International Lash Masters, a networking and educational business to support lash artists. Deanna shares a passion for providing behind the scenes content in what it takes to start a small business, encouraging and motivating those who seek guidance and support from fellow lash artists. Lash Sociètè will also feature some extraordinary entrepreneurs and prolific lash bosses to get to know the bosses behind the brands and how they got to where they are. Deanna's Lash Business Lash'd Eyelashes: www.lashdeyelashes.com
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 2 May 2023
- Latest episode
- 1 Jan 2024
Latest episodes
8 episodes in the feed.

1 Jan 2024
Episode Eight: How much is too much to be charging as a lash artist?
In this episode Shaniya finds a comment in a facebook group talking about how a lash artist was charging over $300 for a full set of eyelash extensions. We discuss whether we would pay for it and what considerations are taken into account when a lash artist is charging a high price for lashes and why we think it's completely reasonable. We'd love to hear your thoughts . . . . check out our instagram for the reels and sneak peaks. Shaniya owns Melbourne Lash and Co providing premium lash services, training and products and is based in the western suburbs. Shaniya has also MC'ed the International Lash Masters conferences in Melbourne and Sydney and is passionate about raising the standards and inclusivity of lash artists within the lash community. Shaniya's new lash brand Lashology is also now available online with high end lash products for artists across the globe Lashology: www.lashology.com Deanna started Lash'd Eyelashes in 2010 servicing over 2000 clients up until the 2019 when she pivoted her business to provide opulent and high quality lash products using her vast lashing experience to develop products that meet the standards of lash artists worldwide. She launched the International Lash Masters to create a positive and inclusive community in the lash industry to not only educate artists, but to create networking events for those wants to be grow and develop their skills and business within the industry. Lash'd Eyelashes: www.lashdeyelashes.com Deanna also created the Online Lash Educator Course providing assistance to lash artists wanting to become lash educators and create their own lash course with comprehensiveness to ensure new students are supported and enter the industry with courses that are created with the right content and structure. Become a Lash Educator Here: https://www.lashdeyelashes.com/produ...

14 Oct 2023
Episode Seven: Shaniya talks about rebranding her business Lashology + we also discuss Trademarking in Australia
Trademarking and checking as to whether you are infringing someone elses trademark is vital to business health and legitimacy. If you are interested in growing your lash business, or any business at all into a well known brand, it is important to check whether your Business Name is available for trademarking. This is different to registering your business name with ASIC. When trademarking, you need to also ensure that if you are exporting internationally, that you obtain a trademark within the countries you are present in as someone else overseas could share the same name. We discuss the process of trademarking and our experiences with registering trademarks. Shaniya has also re branded her business from Melbourne Lash and Co to Lashology - she discusses the journey of reproducing all her products, branding and how its affected not only her business but herself on her journey in establishing her lash brand. Shaniya owns Melbourne Lash and Co providing premium lash services, training and products and is based in the western suburbs. Shaniya has also MC'ed the International Lash Masters conferences in Melbourne and Sydney and is passionate about raising the standards and inclusivity of lash artists within the lash community. Shaniya's new lash brand Lashology is also now available online with high end lash products for artists across the globe Lashology: www.lashology.com Deanna started Lash'd Eyelashes in 2010 servicing over 2000 clients up until the 2019 when she pivoted her business to provide opulent and high quality lash products using her vast lashing experience to develop products that meet the standards of lash artists worldwide. She launched the International Lash Masters to create a positive and inclusive community in the lash industry to not only educate artists, but to create networking events for those wants to be grow and develop their skills and business within the industry. Lash'd Eyelashes: www.lashdeyelashes.com Deanna also created the Online Lash Educator Course providing assistance to lash artists wanting to become lash educators and create their own lash course with comprehensiveness to ensure new students are supported and enter the industry with courses that are created with the right content and structure. Become a Lash Educator Here: https://www.lashdeyelashes.com/produ...

9 Aug 2023
Episode Six: Lauren Lappin shares her business growth advice and experience
We welcome good friend and beauty boss extraordinaire Lauren Lappin to Lash Societe to discuss how she grew her 7 figure salon - Allure Lash and Beauty Lounge in Albury as well as juggling motherhood with being a female business owner. We made her special favourite, margarita cocktail before sitting down and talking all things business, her thoughts on business mentors, family obstacles and listen to her advice on growing your beauty business. For more content and education, head to www.instagram.com/internationallashmasters or visit www.lashdeyelashes.com for access to our online lash educator course and start your own lash training academy. Shaniya owns Melbourne Lash and Co providing premium lash services, training and products and is based in the western suburbs. Shaniya has also MC'ed the International Lash Masters conferences in Melbourne and Sydney and is passionate about raising the standards and inclusivity of lash artists within the lash community. Shaniya's new lash brand Lashology is also now available online with high end lash products for artists across the globe Lashology: www.lashology.com Deanna started Lash'd Eyelashes in 2010 servicing over 2000 clients up until the 2019 when she pivoted her business to provide opulent and high quality lash products using her vast lashing experience to develop products that meet the standards of lash artists worldwide. She launched the International Lash Masters to create a positive and inclusive community in the lash industry to not only educate artists, but to create networking events for those wants to be grow and develop their skills and business within the industry. Lash'd Eyelashes: www.lashdeyelashes.com Deanna also created the Online Lash Educator Course providing assistance to lash artists wanting to become lash educators and create their own lash course with comprehensiveness to ensure new students are supported and enter the industry with courses that are created with the right content and structure. Become a Lash Educator Here: https://www.lashdeyelashes.com/produ...

10 Jul 2023
Episode Five: Lash Conference Recap and current concerns with recent business coaching
Join us as we recap our annual Sydney Lash Conference with speakers such as Elena Asher from Lash Makers, Jodi Harrison from Prolong Lash, Derik Hayes from Lockslash, Otto Mitter from Elleebana, Keilah Sauni from Fame + Feisty and more - who spoke on various topics on business and all things lashes. We talk about the importance of networking and attending educational events for your lash business and touch on a serious concern which emerged from speaking to attendees whilst in Sydney. Join us for our Gold Coast Conference on 10 March 2024. Tickets available at https://www.lashdeyelashes.com Shaniya owns Melbourne Lash and Co providing premium lash services, training and products and is based in the western suburbs. Shaniya has also MC'ed the International Lash Masters conferences in Melbourne and Sydney and is passionate about raising the standards and inclusivity of lash artists within the lash community. Shaniya's new lash brand Lashology is also now available online with high end lash products for artists across the globe Lashology: www.lashology.com Deanna started Lash'd Eyelashes in 2010 servicing over 2000 clients up until the 2019 when she pivoted her business to provide opulent and high quality lash products using her vast lashing experience to develop products that meet the standards of lash artists worldwide. She launched the International Lash Masters to create a positive and inclusive community in the lash industry to not only educate artists, but to create networking events for those wants to be grow and develop their skills and business within the industry. Lash'd Eyelashes: www.lashdeyelashes.com Deanna also created the Online Lash Educator Course providing assistance to lash artists wanting to become lash educators and create their own lash course with comprehensiveness to ensure new students are supported and enter the industry with courses that are created with the right content and structure. Become a Lash Educator Here: https://www.lashdeyelashes.com/produ...

5 Jun 2023
Episode Four: Brigette Doherty from LBLA Australia
We are proud to announce our first guest on Lash Sociètè - Brigette Doherty, Director of Lash Box LA Australia. Brigette discusses how she made the decision to work as the official distributor and trainer of LashBox LA and the importance of fostering relationships within the lash community and attending networking events. Shaniya owns Melbourne Lash and Co providing premium lash services, training and products and is based in the western suburbs. Shaniya has also MC'ed the International Lash Masters conferences in Melbourne and Sydney and is passionate about raising the standards and inclusivity of lash artists within the lash community. Shaniya's new lash brand Lashology is also now available online with high end lash products for artists across the globe Lashology: www.lashology.com Deanna started Lash'd Eyelashes in 2010 servicing over 2000 clients up until the 2019 when she pivoted her business to provide opulent and high quality lash products using her vast lashing experience to develop products that meet the standards of lash artists worldwide. She launched the International Lash Masters to create a positive and inclusive community in the lash industry to not only educate artists, but to create networking events for those wants to be grow and develop their skills and business within the industry. Lash'd Eyelashes: www.lashdeyelashes.com Deanna also created the Online Lash Educator Course providing assistance to lash artists wanting to become lash educators and create their own lash course with comprehensiveness to ensure new students are supported and enter the industry with courses that are created with the right content and structure. Become a Lash Educator Here: https://www.lashdeyelashes.com/produ...

16 May 2023
Episode Three: How to Handle Situations with Your Lash clients
Running a lash business involves putting in place certain boundaries and policies with your clients and customers to ensure that your business runs smoothly. Giving in to customers when things go wrong can leave you with burn out, running late and missed opportunities for income. We discuss the most brought up issues we hear from lash artists within the industry. LASH PRODUCTS: www.lasheyelashes.com www.melbournelashandco.com BECOME A LASH EDUCATOR: https://www.lashdeyelashes.com/products/educator 2024 GOLD COAST LASH CONFERENCE TICKETS https://www.lashdeyelashes.com/products/2024gc Shaniya owns Melbourne Lash and Co providing premium lash services, training and products and is based in the western suburbs. Shaniya has also MC'ed the International Lash Masters conferences in Melbourne and Sydney and is passionate about raising the standards and inclusivity of lash artists within the lash community. Shaniya's new lash brand Lashology is also now available online with high end lash products for artists across the globe Lashology: www.lashology.com Deanna started Lash'd Eyelashes in 2010 servicing over 2000 clients up until the 2019 when she pivoted her business to provide opulent and high quality lash products using her vast lashing experience to develop products that meet the standards of lash artists worldwide. She launched the International Lash Masters to create a positive and inclusive community in the lash industry to not only educate artists, but to create networking events for those wants to be grow and develop their skills and business within the industry. Lash'd Eyelashes: www.lashdeyelashes.com Deanna also created the Online Lash Educator Course providing assistance to lash artists wanting to become lash educators and create their own lash course with comprehensiveness to ensure new students are supported and enter the industry with courses that are created with the right content and structure. Become a Lash Educator Here: https://www.lashdeyelashes.com/produ...

2 May 2023
Episode Two: Handmade Volume vs. Pre Made Volume Application. Is using Pre mades cheating?
Shaniya and Deanna talk about the age old debate between handmade volume lash extension application and pre made volume application. Both have received some interesting comments on their social media accounts about this issue and recently asked a number of industry leaders where they think the industry is going in regards to pre made and pro made lash application. Shaniya owns Melbourne Lash and Co providing premium lash services, training and products and is based in the western suburbs. Shaniya has also MC'ed the International Lash Masters conferences in Melbourne and Sydney and is passionate about raising the standards and inclusivity of lash artists within the lash community. Shaniya's new lash brand Lashology is also now available online with high end lash products for artists across the globe Lashology: www.lashology.com Deanna started Lash'd Eyelashes in 2010 servicing over 2000 clients up until the 2019 when she pivoted her business to provide opulent and high quality lash products using her vast lashing experience to develop products that meet the standards of lash artists worldwide. She launched the International Lash Masters to create a positive and inclusive community in the lash industry to not only educate artists, but to create networking events for those wants to be grow and develop their skills and business within the industry. Lash'd Eyelashes: www.lashdeyelashes.com Deanna also created the Online Lash Educator Course providing assistance to lash artists wanting to become lash educators and create their own lash course with comprehensiveness to ensure new students are supported and enter the industry with courses that are created with the right content and structure. Become a Lash Educator Here: https://www.lashdeyelashes.com/produ...

2 May 2023
Episode One: Welcome to Lash Sociètè
In our first episode today Deanna and Shaniya talk about how they entered the lash industry, what they do to keep themselves motivated and a few of their life experiences and mistakes. Join us both on a journey where we discuss freely about our thoughts on various aspects of the lash industry and get to know some of our lash friends, mentors and business owners along the way. Shaniya owns Melbourne Lash and Co providing premium lash services, training and products and is based in the western suburbs. Shaniya has also MC'ed the International Lash Masters conferences in Melbourne and Sydney and is passionate about raising the standards and inclusivity of lash artists within the lash community. Shaniya's new lash brand Lashology is also now available online with high end lash products for artists across the globe Lashology: www.lashology.com Deanna started Lash'd Eyelashes in 2010 servicing over 2000 clients up until the 2019 when she pivoted her business to provide opulent and high quality lash products using her vast lashing experience to develop products that meet the standards of lash artists worldwide. She launched the International Lash Masters to create a positive and inclusive community in the lash industry to not only educate artists, but to create networking events for those wants to be grow and develop their skills and business within the industry. Lash'd Eyelashes: www.lashdeyelashes.com Deanna also created the Online Lash Educator Course providing assistance to lash artists wanting to become lash educators and create their own lash course with comprehensiveness to ensure new students are supported and enter the industry with courses that are created with the right content and structure. Become a Lash Educator Here: https://www.lashdeyelashes.com/produ...
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- 7 ratings
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