Welcome to Launch Like a Creator - I’m your host Rachel Waring, I’m a sales and launch strategist and I help creative service providers, coaches, and experts launch like creators. This podcast is your permission slip to ditch the draining, overcomplicated, personality-free launch strategies and finally sell in a way that feels true to you. We don’t do boring launches here. We’re here for storytelling, creativity, connection, and sales that feel like self-expression. Your personal brand is your most powerful sales strategy - and it’s time to use it. SUBSCRIBE NOW and never miss an episode!

Launch Like a Creator
Claim This Podcastby Rachel Emma Waring
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Podcast Overview
Welcome to Launch Like a Creator - I’m your host Rachel Waring, I’m a sales and launch strategist and I help creative service providers, coaches, and experts launch like creators. This podcast is your permission slip to ditch the draining, overcomplicated, personality-free launch strategies and finally sell in a way that feels true to you. We don’t do boring launches here. We’re here for storytelling, creativity, connection, and sales that feel like self-expression. Your personal brand is your most powerful sales strategy - and it’s time to use it. SUBSCRIBE NOW and never miss an episode!
Language
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Publishing Since
5/12/2025
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Recent Episodes

May 27, 2026
How to create content that’s FELT (not just scrolled past)
<p>Every day you scroll past thousands of pieces of content that wash over you completely. And then there are a handful of people you always show up for. They pop up first on your stories, when their email lands you read it. When they post you stop scrolling, when they launch something you're first in the door.</p><p>This episode is about what's actually different about those people - and why most of the advice around "having a point of view" is missing a few key things.</p><p><strong>In this episode:</strong></p><ul><li>The science behind why people only have cognitive bandwidth for a tiny handful of trusted voices.</li><li>Why the rise of "hot take culture" has produced the most lukewarm content on the internet - and what it's done to the people who don't want to show up that way</li><li>The difference between a point of view that makes people feel shamed and one that makes them feel seen - and why only one of them builds an online world people want to stay in</li></ul><p><a href="https://www.rachelemmawaring.com/radiate" target="_blank" rel="noopener noreferer"><strong>Radiate doors close June 1st</strong></a> and the founding member price goes up after that. If you want to build the kind of online world that gets you into more people's handful of trusted voices - and keeps you there - this is your last few days!</p>

May 20, 2026
A year of the podcast - my four biggest business lessons from this year
<p>A whole YEAR of this podcast! Here are the four biggest lessons I’ve learned in that time, about my business, my content, my overall strategy and my goals. </p><p>It also happens to be the day my new offer Radiate opens - which feels very fitting! </p><p><strong>In this episode:</strong></p><ul><li><p>An honest look at where I was a year ago - pivot aftermath, rebuilding my email list, rebuilding my cashflow.</p></li><li><p>How the podcast changed things - including the specific moment in September where I felt it really started to work.</p></li><li><p>Why niching down was actually one of the hardest years I've had in business - and what landing on Creative Director of Online Worlds finally gave me</p></li><li><p>Why launch strategy needs an online world to sit inside - and what I've seen over and over with clients that made this undeniable</p></li></ul><p><strong>Today, Radiate opens.</strong> My new six month programme for established service providers, coaches and experts who want to build an industry-leading content world that pulls ideal clients into their orbit and turns them into raving fans of everything they do. </p><p>A reminder - the first ten founding members get an invite to an in-person day on June 11th, I expect these to go fairly quickly, so if you have any questions let me know!</p><p><br></p><p>Thank you so much for a whole year of listening. It genuinely means the WORLD - if you haven’t already, I’d love it if you could leave me a rating and review on Spotify / Apple Podcasts, it makes a huge difference to people finding the episodes. </p>

May 13, 2026
Behind the scenes of creating a new signature offer - ep 51
<p>This is a proper behind-the-scenes of how I've built and pre-launched a brand new signature offer - from the very first idea, through all the conversations, the content, the messy bits, what's worked and what hasn't</p><p>If you've got a new offer idea you've been sitting on and want to get moving, this one's for you.</p><p><strong>In this episode:</strong></p><ul><li>Why Radiate is the offer I was always meant to create - and what working with over a hundred business owners taught me about what was missing</li><li>The sprint that came first - why I tested the concept before building anything bigger, and what a 50%+ conversion rate told me</li><li>Why I had as many conversations as possible before building a single thing - and how building from the outside in changed everything</li><li>The content movement strategy that's had my podcast listens, email opens and click rates all going up at the same time</li><li>Why the curriculum is always the last thing I build - and why selling before you create makes for a better offer every single time</li></ul><p><strong>Radiate opens next week.</strong> It's my new six month programme for established service providers, coaches and experts who want to build an industry-leading content world that pulls ideal clients into their orbit and turns them into raving fans. </p><p>And if you want a first taste before it opens - come to Inner Circle, my free masterclass on May 20th at 1pm. <a href="https://www.rachelemmawaring.com/inner-circle" target="_blank" rel="noopener noreferer"><strong>Grab your spot here.</strong></a></p>
54 total episodes available
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Rachel Emma Waring
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- What is Launch Like a Creator?
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This podcast updates daily.
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This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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