Launch My Brand Today

About Launch My Brand Today

The Launch My Brand Today Podcast, hosted by Janis Sadoyama, is for founders, leaders, and multi-passionate professionals ready to build brands with clarity, authority, and longevity. With 16+ years of experience as a brand architect, Janis shares grounded strategy, behind-the-scenes insights, and thoughtful conversations on turning expertise into visibility, purpose into positioning, and experience into lasting impact. Tune in to refine your voice, elevate your presence, and build what lasts.

Publisher

Janis Sadoyama

Category

education

Language

en

Explicit

No

First episode

2 Jan 2024

Latest episode

25 Aug 2026

Latest episodes

51 episodes in the feed.

1. 

   25 Aug 2026

   The Reputation Lag: When Your Brand Hasn’t Caught Up to Who You’ve Become

   What happens when the version of you people remember is no longer the person you have become? In this episode of The Launch My Brand Today Podcast, I explore “reputation lag,” the space between who you have grown into and what the market still knows you for. Your skills may have expanded. Your perspective may have deepened. Your ambitions may have changed. Yet your personal brand can continue reinforcing an identity you have already outgrown. I know this tension personally. For years, I was known primarily as a graphic designer. Today, my work extends far beyond design. I help founders excavate their intellectual property, articulate their unique value, and turn years of experience into clear brand positioning, original thought leadership, and strategic opportunities. We’ll examine why good work rarely speaks for itself, how consistency can quietly become confinement, and what it takes to help your reputation catch up with your real capabilities. You’ll also learn how to identify the difference between what people currently know you for and what you have earned the right to be known for next. If you are an entrepreneur, consultant, creative, or invisible expert navigating a personal brand evolution, this conversation will help you reposition your expertise without abandoning the foundation that made you credible in the first place. Ready to uncover your natural brand advantage? Take the Personal Brand Archetype Quiz (https://personalbrandarchetype.scoreapp.com) Ready to go deeper? Grab The Brand Builder’s Companion (https://www.amazon.com/Brand-Builders-Companion-Journey-Authentic/dp/B0FSL2ZL79) on Amazon and begin excavating the ideas, experiences, and perspective only you can bring to the world.

2. 

   25 Jul 2026

   Nobody Knew

   One of the biggest companies on the planet just admitted it had been giving something valuable away for free, for years, and almost nobody knew. Not because they hid it, but because they never put it where anyone could see it. In this episode Janis unpacks Amazon's quiet move to fold its Luna games into Prime Video and reveals why that same failure is probably happening to your own work right now. It's a conversation about reach, positioning, and the brand you have already built without realizing it, and why the answer to being found is almost never to build more. What we get into: The one line in Amazon's announcement that has nothing to do with games and everything to do with your brand Why the value being "already there" is the most common problem the invisible expert never sees Relocation over creation, and why surfacing beats building nearly every time The positioning power of saying who you are not for The everything-app trap, and how to tell whether an expansion deepens your throughline or dilutes it Why the size gap makes all of this apply more to a personal brand, not less A line to sit with: The value was already there. The failure was never the product. It was the signal. Mentioned this episode: Amazon's integration of Luna cloud gaming into Prime Video, and the reporting around Bezos pushing an AI overhaul of the platform. Grab the book: The Brand Builder's Companion is available now on Amazon. If this episode named something you've been feeling, the book is your field guide for the excavation. https://www.amazon.com/Brand-Builders-Companion-Journey-Authentic/dp/B0FSL2ZL79 Connect: Subscribe to Launch My Brand Today so the next episode finds you, and if this one resonated, share it with the quietly brilliant expert in your life who needs to hear it.

3. 

   9 Jul 2026

   Living Your Legacy with Melissa Garcia

   Legacy by Choice with Melissa Garcia In this episode of The Launch Pad, I’m joined by Melissa Garcia, founder of Roots to Wings Collective, for a deeply moving conversation about legacy, grief, healing, and the brave choice to live with intention. Melissa shares what it felt like to lose both of her parents as an only child and suddenly become the keeper of their stories, their memories, their belongings, and their legacy. We talk about the pressure to carry everything forward, the grief that comes with letting go, and the powerful realization that legacy is not just something we inherit. It is something we get to choose. This conversation is tender, honest, and full of wisdom. Melissa opens up about how yoga became part of her healing journey, how she learned to put down what was too heavy to carry, and how she began creating space for her own life, her own joy, and her own impact. We also talk about the legacy her parents left behind: her mother’s celebration, nurture, and extra-mile magic, and her father’s humor, joy, and unconditional love. Through their stories, Melissa reminds us that true legacy is not found in the stuff, the money, or the milestones. It lives in how we show up, how we love, how present we are, and the way people feel when they are with us. This episode is an invitation to pause and ask yourself: What am I carrying that no longer belongs to me? What am I choosing to pass forward? And how do I want to live while I am still here to be part of the legacy I’m creating? Melissa’s message is simple and powerful: don’t let your legacy be an accident. Let it be intentional. In this episode, we talk about: • Legacy as something we live, not just something we leave behind • Grieving the loss of both parents • The weight of being the one left to carry the stories • Letting go of physical things without letting go of love • Yoga as a healing practice and life practice • Choosing presence, joy, humor, celebration, and intention • Building a life that honors the past without losing your future You are loved. You are valued. You will be missed. And your legacy matters. Connect with Melissa: Website: rootstowingscollective.comInstagram: @rootstowingscollectiveSign up for her newsletter to stay connected and be the first to hear about upcoming retreats, events, and offerings.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

10 ratings

Spotify

5.0 / 5

4 ratings

Podcast Authority Score: 47 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

47

Social presence

91

YouTube

0

Engagement

71

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Guest appearances

Does not typically book guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.