
Lead Balloon - Public Relations, Marketing and Strategic Communications Stories
Hosted by Dusty · Dusty Weis
5.0from 26 ratings
- 81
- Episodes
- 21
- Transcribed
- 26
- Ratings
- Daily
- Cadence
- 2020
- First episode
About Lead Balloon - Public Relations, Marketing and Strategic Communications Stories
Compelling tales from the world of public relations, marketing and branding, told by the well-meaning communications professionals who lived them. Lead Balloon is like Freakonomics for communicators and media consumers. It's a show where we tell stories from communications industry leaders, brands that everyone knows and loves (or hates), and spectacular PR disasters. With immersive storytelling and a wry sense of humor, host Dusty Weis (nominated for "Best Indie Podcast Host" at the 2026 Podcast Academy awards) revisits epic PR disasters, intense communications scenarios, professional inflection points and notable campaigns we all remember, and usually finds a reason to chuckle. Because sometimes, there are important lessons to be learned from someone else's worst day. And sometimes, it's just more convenient than group therapy. Lead Balloon is an award-winning program, named by Adweek as "Marketing Podcast of the Year," nominated for a Webby award and nominated twice for "Best Business Podcast" in the Podcast Academy awards. Tune in monthly for new episodes. Visit podcampmedia.com/leadballoon to learn more.
- Publisher
- Dusty Weis
- Category
- business · news · society & culture
- Language
- en
- Explicit
- No
- First episode
- 1 Jan 2020
- Latest episode
- 29 Sept 2026
Latest episodes
21 of 81 episodes have a transcript.

29 Sept 2026TRANSCRIPT
73. AI Podcasts Scrapped: Inception Point CEO Jeanine Wright Explains Pivot, Rebrand as Liquid Studios

25 Aug 2026TRANSCRIPT
72. Bald as a Brand: What is Baldmaxxing and Why Should Marketers Pay Attention? w/ Harry James and Brennan Johnson

29 Jul 2026TRANSCRIPT
71. America's Brand: Reclaiming Patriotism for Regular Americans, with Joe Trahan (APR Fellow PRSA)
Inside a recent episode

73. AI Podcasts Scrapped: Inception Point CEO Jeanine Wright Explains Pivot, Rebrand as Liquid Studios
Published 29 Sept 2026 · Transcript excerpt
[…] In the year that you know me, I was last year was like, I don't really use an AI like that. This year, I don't use it to create anything. But in terms of I was making a spreadsheet. And I'm like, I want the spreadsheet to be a little bit more efficient. Definitely use AI to make my spreadsheet more efficient. Heck yeah. Two thumbs up. Yes. Help my one sheet look better. It's not putting the creator out of business. It's actually allowing me to expand beyond just making writing and putting it out. […]
Read the full transcript with a Pod Engine plan.
See plansWho has been a guest on Lead Balloon - Public Relations, Marketing and Strategic Communications Stories
Names identified in recent episode analyses. Showing up to five guests.
- Jeanine Wright
- Ronald Young Jr
- Jeremy Morris
- Harry James
- Brennan Nevada Johnson
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 5.0 / 5
- 26 ratings
Podcast Authority Score: 51 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 82
- Social presence
- 0
- YouTube
- 0
- Engagement
- 51
Contact Lead Balloon - Public Relations, Marketing and Strategic Communications Stories
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Lead Balloon - Public Relations, Marketing and Strategic Communications Stories
Who hosts Lead Balloon - Public Relations, Marketing and Strategic Communications Stories?
Dusty host the show. Published by Dusty Weis.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does Lead Balloon - Public Relations, Marketing and Strategic Communications Stories take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
21 of 81 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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