Leadership Huddle is a resource for developmental leaders who value communicating clearly, helping others smash limiting beliefs, and drawing the best work from themselves and those they lead. Covering topics related to personal and developmental leadership, self-management, delegation, and healthy mindsets, Geoff Welch uses each episode to help leaders like you enrich their people and build winning teams.
At 20, Joey Barranco was offered the kind of job most people would call a no-brainer. He turned it down.Not because he was already winning, but because he believed in what he was building.That bet paid off.Joey is the owner of Mary’s Rose Creative Services, a documentary and brand film company he grew from a young guy with a camera into a studio serving some of Alaska’s most recognizable organizations.In this conversation, Joey and I talk about the influence of basketball, mentors who spotted his potential early, building relationships, learning to trust his instincts, and why the supposedly “safe” career path carries risks of its own.We also get into the difference between simply doing what a client asks and becoming the kind of trusted expert who helps them see a better solution.Joey’s story is a terrific example of what can happen when hard work, curiosity, relationships, and a willingness to bet on yourself collide.Connect with Joey:LinkedIn: https://www.linkedin.com/in/joey-barranco/Web: MarysRoseAK.comMy free PDF, “The 5 Secrets of Impossibly Effective Teams,” will show you the simple leadership moves that help teams unlock their full potential and deliver outsized results, without burning out. Grab your copy now at geoffwelch.com/secrets
4 Oct 2026
Leadership is Maintenance
When the snow started to melt in the spring I discovered a leak in my camper.To make matters worse, I couldn’t find the source of the leak.I examined the roof and other surface penetrations and applied copious amounts of sealant even though none of the seals seemed compromised.The leak persisted. I was exasperated.And then it dried up. An entire summer of sun and rain transpired and not a drop of water found its way inside.Months wandered by and the camper was dry.And then, on our last camper trip of the year, we were greeted with the same leak in the same location. Half a roll of duct tape later and I *think* I’ve identified the problem, but this is where my camper and your team share a major similarity: the maintenance is never really done.You can (and should!) relish the moments when everything is going well, but entropy (and all of recorded human history) indicate it won’t last unless you keep up the maintenance.In the same way that a thermostat doesn’t get your room to the proper temperature and then self-destruct because its job is done, you can’t expect your team to enjoy productivity, happiness, and collaboration without maintaining those things.Your thermostat is working against internal and external forces that are changing the temperature of the room and it has to always be at the ready to activate the necessary systems to get the room back to the desired state.Whether it’s the temperature of a room, the integrity of a camper roof, or the effectiveness of your team, the maintenance never ends.When you buy a camper, you had best enjoy tinkering with the camper as much as you enjoy taking it out into the woods.And when you’re a leader, you had best enjoy nurturing your people and the culture as much as you enjoy seeing the team win.The maintenance is only a problem when you don’t realize it’s a fundamental part of the gig.TRY THIS: What’s working right now? What needs to be true for that to keep working? What isn’t working right now? What needs to be true for it to start working again. Pick ONE thing and do a little maintenance. And remember: You don’t need to change the oil in your car every day. Maintaining your team isn’t about fixing what isn’t broken. It’s about keeping a watchful eye and paying attention to patterns to ensure some things never break…and other things don’t stay broken.My free PDF, “The 5 Secrets of Impossibly Effective Teams,” will show you the simple leadership moves that help teams unlock their full potential and deliver outsized results, without burning out. Grab your copy now at geoffwelch.com/secrets
27 Sept 2026
I think we should fall in love…
Now that I’m 50 I have lots of things I never thought I would have.Like a personal philosophy about mowing the lawn. I’ll save you the long version and just say that I set my mower as high as it goes even though it means cutting it a little more often.Years ago I cribbed this philosophy from a YouTube video in which a lawn enthusiast was extolling the benefits of this approach. Along the way he fielded a question from a frustrated viewer who didn’t like that this method would require more frequent cutting. His reply was something like, “Why is that a problem? Mowing my lawn is the most peaceful part of my week, so I don’t mind doing it a little more often.”In the same way that leaving my grass longer results in a better outcome for my lawn, but requires a little more attention…you likely aren’t enjoying the best outcomes with your team because you aren’t willing to invest the time and energy.You want a healthy, lush, lawn, but you don’t want to mow it a few extra times each summer.You want your people to win, for goals to be met, and for collaboration and trust to rule supreme, but you don’t want to have that difficult conversation, to invest time into training, or to offer more ownership to others.In the same way that there really isn’t a shortcut to a healthy lawn, there isn’t a shortcut to an impossibly effective team.You’re going to have to fall in love with nurturing your people.TRY THIS: Identify one conversation, coaching moment, or piece of feedback you’ve been putting off because it feels inconvenient. Do it THIS week. Bonus points for scheduling 5 minutes every Monday to consider how to nurture your people in the coming week. You don’t have to do it all at once, but you do have to make it something that happens over and over again.Consistency beats intensity.My free PDF, “The 5 Secrets of Impossibly Effective Teams,” will show you the simple leadership moves that help teams unlock their full potential and deliver outsized results, without burning out. Grab your copy now at geoffwelch.com/secrets
Who has been a guest on Leadership Huddle with Geoff Welch
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Amy Nordrum
Brock Anundson
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Charlie Leonelli
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