Get on point analysis of the local media marketplace with BIA’s Leading Local Insights Podcast. Each week, BIA shares its current insights on major topics including OTT, digital, broadcast, print, media ad platforms, advertising revenue estimates, financial valuations and more. Want BIA to cover a particular topic? Email us at podcast@bia.com.
Leading Local Insights
Claim This Podcastby BIA Advisory Services
4.8(5 reviews)
111 episodes
Updated Bi-weekly
Accepts GuestsHas SponsorsLocation 🇺🇸
36
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality49
Social0
YouTube0
Engagement60
Podcast Overview
Get on point analysis of the local media marketplace with BIA’s Leading Local Insights Podcast. Each week, BIA shares its current insights on major topics including OTT, digital, broadcast, print, media ad platforms, advertising revenue estimates, financial valuations and more. Want BIA to cover a particular topic? Email us at podcast@bia.com.
Language
🇺🇲
Publishing Since
3/15/2021
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36
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality49
Social0
YouTube0
Engagement60
6
Excellent Areas
1
Good Performance
12
Growth Opportunities
excellent
Episode Length
8 minutes
Performing excellently!
good
Show Notes Quality
3.0/5
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needs improvement
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Every 16 days
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Recent Episodes
June 18, 2026
The Connected Car: Advertising's Next Frontier
What happens when your car becomes a media platform? As vehicles become increasingly connected, personalized, and AI-enabled, automakers are creating new opportunities to engage consumers long after they leave the dealership. In this episode of BIA's Leading Local Insights Podcast, Rick Ducey sits down with connected vehicle expert Roger Lanctot, chairman and founder of Strategia Now Consulting, to explore how connected cars are evolving into media ecosystems. They discuss AI assistants, pers...
June 11, 2026
What Google I/O 2026 Means for Search, Shopping, and Local Media
In the third installment of BIA’s AI podcast series, BIA’s Celine Matthiessen and media analyst Mike Boland unpack the biggest announcements from Google I/O 2026 and what they signal about the future of search, shopping, and discovery. As Google continues to reinvent search around AI, the conversation explores how intelligent agents, AI-powered shopping, and conversational experiences could reshape the way consumers find information and make decisions. Building on BIA’s recent discussio...
May 28, 2026
How Conversational AI Is Changing Discovery for Brands and Media
This episode of BIA’s Leading Local Insights Podcast explores how conversational AI is reshaping search, discovery, and online visibility for brands, broadcasters, and media companies. BIA’s Celine Matthiessen and media analyst Mike Boland discuss the shift from traditional keyword search to AI-driven discovery, where consumers increasingly ask detailed questions and receive synthesized answers instead of scrolling through search results. Following BIA’s recent podcast on AI advertising insid...
111 total episodes available
Recent guests on Leading Local Insights
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Jay Loeffler
Guest
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Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is Leading Local Insights?
- How often does this podcast release new episodes?
This podcast updates bi-weekly.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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