Leading with Insights is a podcast about insights' why, what, how, and future. Listen to global insights and brand leaders share their expert perspectives on driving more human-centered, strategic & sustainable business decisions. This podcast is produced and hosted by Monica, who is passionate about helping brands achieve meaningful and sustainable growth.
Many of us are familiar with the phrase ‘Death by PowerPoint.’ Research often shows little recall of content from statistics, slides, or business documents. However, if strategic information is put into context by using compelling and emotionally engaging stories, the ability of the audience to relate, recall, and act upon it is far higher. In this episode of Leading with Insights, we are joined by Dr. Deborah Ko, Senior Research Manager, APAC at Google, to discuss what makes storytelli...
28 Sept 2023
Consumer Obsession as a Driver of Business Impact
Why is being consumer-centric important for brands? How do you build a consumer-centric culture in an organization? Strategic goal alignment, democratizing insights, and staying focused on the short and long-term are excellent starting points. Hear more from Emma Jones, Head of Insights, Northern Europe at Kraft Heinz, on this episode of Leading with Insights.
15 Sept 2023
Combining the Art and Science of Insights to Stay Ahead of the Curve
What makes an insight strategic? How can insights be used to create compelling strategies? What is the role of insights in helping brands future-proof their strategy? Achieving all this requires understanding the art and science of insights and more. Hear more on this from Sunaina Mehta, Strategic Design Leader and Former Global Head of Insights at HP, on this episode of Leading with Insights.
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