The National Association for Sales Professionals podcast, Leads to Growth, provides in-depth interviews and discussions sharing the best sales training techniques, sales, and prospecting skills, as well as influence and communication skills to take your professional sales career to the next level! Join Chris McCoy as he creates engaging conversations with the sales industry's top talent.
The Art of Differentiation: Reclaiming the Human Touch in Sales with Patrick Kagan
Do you ever feel like sales has lost its human touch? Don't miss our enlightening conversation with internationally renowned podcast host, business coach, and author Patrick Kagan, who sheds light on this issue. We discuss his insights on how sales has become robotic and the importance of finding and maintaining our unique selling propositions to differentiate ourselves from the competition. Patrick also shares valuable information about the training offered by the National Association of Sal...
30 May 2023
From Boring to Hilarious: How to Add Laughter to Your Presentations
In this episode of the "Leads to Growth" podcast, host Chris McCoy speaks with Don Colliver, a teacher of public speaking courses and an expert in improv clown and sketch comedy. Don shares his experience and tips on how to add humor to presentations while maintaining professionalism and authenticity. He emphasizes the importance of authenticity and vulnerability in connecting with an audience and suggests using personal stories and engaging in activities to build rapport and increase ...
18 Jan 2023
The Power of Testimonials: Closing More Deals with Social Proof || Lorraine Ball
Welcome, to a fresh episode of the Leads to growth podcast, a podcast made for professional salespeople by professional Salespeople! Today we’ve Lorraine Ball, Marketing Strategist Host of More than a Few Words, with us and it was an eye-opening experience—how you can take advantage of user-generated content to close more and more deals… Show Notes… 🔥Why you close more deals using social proof 🔥How to encourage and enable your customers to generate content 🔥Content tips that engage your cu...
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