Ever wonder how the top brands in manufacturing and technology market themselves?
What can others in the field glean from their success? What can their brand stories reveal to us?
Introducing Lean Marketing – a new podcast dedicated to manufacturing and technology marketing leaders with an exploration of their business, their rise to the top of their industry, and inside tips that you can use to bolster your own future success.
Join us every week as we spotlight a new marketing leader and talk about how they use digital marketing to generate leads and sales for their businesses.
Lean Marketing is available online at https://www.deltavdigital.com/resources/podcasts/ (https://www.deltavdigital.com/resources/podcasts/), and wherever good podcasts are found.
The State of B2B Marketing Today with Lindsay Duran
We speak with Lindsay Duran of Zilliant, a Texas-based company that specializes in B2B growth solutions to maximize customer lifetime value.
Lindsay also hosts the B2B Reimagined podcast with a rotating host of experts, each of whom brings decades of experience using data science to address industry-vertical specific challenges.
Connect with Lindsay and Zilliant:
https://www.linkedin.com/in/lindsayduran/ (https://www.linkedin.com/in/lindsayduran/)
https://www.zilliant.com/ (https://www.zilliant.com/)
B2B Reimagined:
https://b2breimagined.libsyn.com/ (https://b2breimagined.libsyn.com/)
Connect with host Brandon Kidd:
https://www.linkedin.com/in/brandonjkidd/ (https://www.linkedin.com/in/brandonjkidd/)
Catch more episodes of Lean Marketing:
https://pod.co/lean-marketing/ (https://pod.co/lean-marketing/)
15 Apr 2020
The Power of Influencer Marketing with Lyssandra Vila
This week, we're joined by Lyssandra Vila, Marketing Director at ConsolFreight, LLC. Lyssandra takes us through the definition and purpose of influencer marketing and how it can be used to generate great word-of-mouth advertising for your business.
Connect with Lyssandra:
https://www.linkedin.com/in/lyssandra-ma-vila-42521229/ (https://www.linkedin.com/in/lyssandra-ma-vila-42521229/)
8 Apr 2020
Simple and Effective Video Marketing with Dave Timpone
Dave Timpone knows that you don't need a huge budget or expensive equipment to produce effective video content. The key is to keep it simple.
Today, Dave shares what he's learned from growing the marketing division at his company, what you should – and should not – spend your time on, how to use what you know, and more on this episode of Lean Marketing.
Connect with Dave on LinkedIn:
https://www.linkedin.com/in/david-timpone/ (https://www.linkedin.com/in/david-timpone/)
Hear more great episodes:
https://leanmarketingpodcast.com/ (https://leanmarketingpodcast.com/)
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