Less You, More Profit | work smarter, increase productivity, passive ownership, delegate tasks, organize my business

About Less You, More Profit | work smarter, increase productivity, passive ownership, delegate tasks, organize my business

I help small business owners create simple solutions to work less through clear strategy, organized systems & core values. Are you passionate about your craft but close to burnout from the pace? Does trying to work ON your business seem to just cost you billable time and frustration? Have you tried to hire help but no one meets your expectations? Did you start your business for freedom but feel like you have less time and energy for the important things in life? In this podcast, you will find advice and strategies to transition from doing all the work IN your business so you can focus on what matters most. In this podcast, you will find simple solutions to transition from doing ALL the work in your business so you can focus on what matters most. My mission is to equip you to work less through clear strategy, organized systems & core values. If you’re ready to learn how to make small changes with big rewards, and spend more of your time, money, and energy where you choose, this is the place for you. Hey, I’m Shana, I tried to do everything myself for over 20-years. I thought I was being humble and frugal. I wasted hundreds of hours learning skills with low value, and it left me exhausted and cranky with my family when they didn’t appreciate it. I finally realized that even if I could learn how to do anything, it didn’t mean I should. I created a strategy to eliminate, consolidate, automate or delegate work so I could adopt a minimalist approach to business ownership and refocus my energy on what I value most: God, health, family, and community. If you are ready to find solutions you can come back to throughout the life your business... systems that take work off your plate without sacrificing profit, this podcast is for you! Tighten up your toolbelt and pop in your earbuds; it’s time to take the dirty out of your job.

Publisher

Shana Nussbaum - Business Strategist, Process, Systems and Management Coach

Category

business · education

Language

en

Explicit

No

First episode

8 Sept 2025

Latest episode

4 Aug 2026

Latest episodes

19 episodes in the feed.

1. 

   4 Aug 2026

   Ep19 - The Finishing Habit Pattern: Define What Done Looks Like Before You Start

   Almost done isn't done — and it's costing you more time, energy, and money than you think. In this first episode of a short series on the habits that quietly run your business, I get into finishing jobs completely. The whole idea comes down to one line: you have to define what "done" looks like before you start. I tell the story of the receipt scanner I gave my dad (and the desk drawer still stuffed with receipts), why "I did the dishes" isn't the same as a clean kitchen, and how to spot the natural finish line on everything from a client meeting to a networking event to your morning coffee. Miss that finish line and the task doesn't disappear — it just sits in your head as an open loop, draining energy you need elsewhere. Your challenge this week: pick one task you'd normally leave half-done, decide what completely finished looks like before you touch it, and actually get there. Next week: "Do It Now." Track your day in one place with Gatherd https://gatherd.me Find me on Instagram @gatherdmom or Facebook under Gatherd: Facebook

2. 

   27 Jul 2026

   Ep 18 - Supplement Overload: When your bathroom counter looks like a health food store

   You started with magnesium. Then vitamin D. Then someone mentioned ashwagandha. Now you have 15 supplements and no idea if any of them are actually working. In this episode, Shana shares how she ended up here, what she discovered when she finally logged all her supplements in Gatherd, and the system she's building to figure out what's worth keeping — and what's just an expensive habit. *Not medical advice. Just a small business owner trying to have enough energy to run her life.* WHAT YOU'LL LEARN IN THIS EPISODE - Why most of us accumulate supplements in silos — and why that's a problem - How scanning supplement labels into Gatherd revealed she was taking several at the wrong time of day (vitamin D in the morning before fat? Not great.) - Why iron and calcium compete, and why your multivitamin might be working against itself - How Function Health's baseline lab panel helped her actually know what she was low on before adding anything - Her framework for auditing what's working — and whether to stop everything at once or pull one at a time EPISODE HIGHLIGHTS **[00:00]** Intro — Why Shana is talking about supplements on a business podcast **[02:00]** The supplement accumulation problem: podcasts, friends, and a counter full of bottles **[05:00]** Using Gatherd to photo-scan labels instead of typing everything in — and what she discovered about overlapping ingredients **[09:30]** The timing revelation: fat-soluble vitamins, iron vs. calcium competition, and why she was basically wasting her morning stack **[14:00]** Function Health — getting baseline lab work before adding anything new (omega 3 and vitamin D were very low) **[18:00]** The "silo problem" — why every podcast gives you one tip but nobody knows what else you're already taking **[22:00]** Her current full stack (she shows them all) **[26:00]** The plan: audit, define a metric for each one, track daily in Gatherd, and decide one-at-a-time vs. full reset RESOURCES MENTIONED - **Gatherd** — Shana's whole-life logging app. Voice log, photo log, or type — it parses everything. Free beta at [gatherd.me](https://gatherd.me) - **Function Health** — Lab testing service, self-directed, no doctor visit required. Shana used it to baseline her omega 3 and vitamin D before starting supplements. [https://my.functionhealth.com/signup?code=SNUSSBAUM10&_saasquatch=SNUSSBAUM10&d=FHREF25) - **Dr. Josh Axe — "11 Supplements Every 40+ Adult Should Consider"** — Walks through the nutritional deficiencies most common in midlife and the supplements functional medicine experts recommend. On Apple Podcasts + Spotify: *The Dr. Josh Axe Show* (Feb 9, 2026) - **Dr. Josh Axe — Creatine episode** — Why creatine isn't just for bodybuilders: the research on cognition, energy, menopause, and bone density. Directly relevant if creatine is one you're already feeling results from. On Apple Podcasts + Spotify: *The Dr. Josh Axe Show* *(Links above are for informational purposes. Not affiliate links. Not endorsements. Always consult your doctor before changing your supplement protocol.)* es will include links to supplement episodes from other podcasters Shana mentioned — not affiliate links, not endorsements)* CONNECT + SHARE 💬 What's your supplement situation? Comment on Spotify, Apple Podcasts, or YouTube — Shana actually reads them. 📱 Follow Less You More Profit on Instagram, Facebook, Pinterest, and YouTube 📲 Try Gatherd free: **gatherd.me** 🎓 PRAISED course (streamlining for small business owners) — launching soon at lessyoumoreprofit.com SHANA'S CURRENT STACK (for reference — not a recommendation) Vitamin D serum · Selenium · Omega 3 (2x/day) · Quercetin combo · Organ meats · Berberine · Creatine · Hormone patch · Turmeric · Menopause combo · Multivitamin · Probiotics · Magnesium (night) · Psyllium husk · Collagen peptides · Organic gut powder *Not medical advice. Consult your doctor before changing any supplement protocol.*

3. 

   18 Jul 2026

   Ep 17 - From Desperation to One System: Building Gatherd with AI to Track Everything in One Place

   In January, I lost the consulting income I'd been counting on. I had two choices: walk away from a year of hard-won learning, or build something with it. This is the honest origin story of Gatherd — the daily operating system I built with AI to put everything I was trying to track in one place. Not because I had it all figured out (I was figuring it out as I go), but because I was desperate enough to stop juggling a dozen apps, notebooks, and open tabs and finally build the one thing I actually needed. I'll walk you through what pushed me to start, what Gatherd actually does, and the moment a friend — who quietly lost 20 pounds using an early version — made me realize this wasn't just for me. If you've ever felt like you're running your business and your life in fragments, this one's for you. Curious what I built? Come see it at gatherd.me. 🎧 Follow the show so you never miss an episode.⭐ Loved it? A quick rating or review helps another small business owner find us.📥 Free resources & past episodes: https://lessyoumoreprofit.com👋 Know a small business owner who needs this? Please share it. Gatherd Life tracking App: https://gatherd.me @gatherd_mom on instagram, @gatherdmom on tiktok, Gatherd on Facebook Join the Waiting List for a PRAISED simplify your business cohort https://www.lessyoumoreprofit.com/praised Request access to my entire library of downloadable .pdfs! https://forms.gle/s7GxzyVv4TypB5k26 Join me as a guest on the podcast: https://forms.gle/s7GxzyVv4TypB5k26

4. 

   30 Jun 2026

   Ep16 - Do you Need to start Using AI in your Small Business - are you getting left behind?

   Small business owners often feel pressured to adopt AI, but the key is to be strategic rather than overwhelmed. In this episode, I break down how you can actually use AI to save time and streamline your daily operations without losing the human touch that makes your business special. Join me to learn how to stop chasing the ”magic button” and start implementing incremental, practical changes that give you more clarity and control.

5. 

   24 Jun 2026

   Ep15 - I'm back and Feeling Unapologetically Multi-passionate

   I’m back! After a break, I’m excited to return to the podcast with a fresh perspective. I’ve decided to embrace a more authentic approach by adding video to our episodes. Moving forward, you can expect to see me in my natural element—whether that’s in the garden or geeking out over computer projects. I’m dropping the pretense and recording just as I am, and I hope you’ll join me for this new, unfiltered chapter. Watch as a video on YouTube: https://www.youtube.com/channel/UC7EOvEObytNCgeQEltmzmdAYouTube 🎧 Follow the show so you never miss an episode.⭐ Loved it? A quick rating or review helps another small business owner find us.📥 Free resources & past episodes: https://lessyoumoreprofit.com👋 Know a small business owner who needs this? Please share it. Gatherd Life tracking App: https://gatherd.me @gatherd_mom on instagram, @gatherdmom on tiktok, Gatherd on Facebook Request access to my entire library of downloadable .pdfs! https://forms.gle/s7GxzyVv4TypB5k26Join me as a guest on the podcast: https://forms.gle/s7GxzyVv4TypB5k26

6. 

   22 Jan 2026

   Multitasking is a Productivity Killer - How Single Tasking can Save your Sanity

   Are you constantly trying to do five things at once? Stop sabotaging your own success! In this episode, we're diving into why multi-tasking is actually destroying your productivity and how you can reclaim your focus. Is multi-tasking a myth? We dive into why "Multi-tasking is a Productivity Killer." Learn about context switching, the refractory period, and how rapidly switching between tasks can lead to a 40% drop in productivity and kill your focus and flow. Stop trying to do everything at once and start getting more done! Join the PRAISED Mastermind Beta Cohort here: https://lessyoumoreprofit.com/praised-beta Use this form to request access to my entire library of downloadable .pdfs! https://forms.gle/s7GxzyVv4TypB5k26 Are you a small business owner or do you advise small business owners?  Use this form to be a guest on the podcast: https://forms.gle/s7GxzyVv4TypB5k26

7. 

   19 Dec 2025

   Ep 13 - Small Business Owner Spotlight - How Emily's Homestead built a successful business focused on helping people feel better in their own skin

   Tired of itchy skin and harsh chemicals? Learn how Emily’s Homestead grew a hobby to help her own skin into a successful business while balancing homeschool and several moves.

8. 

   1 Dec 2025

   Ep12 - Every small business owner has a team, how to recognize who's on yours and show your gratitude for their support

   Do you only think you have a "team" if you have employees? In this episode, I explore the idea that every small business owner has a support network, a "team," even if it's not a formal staff. I will share insights on how to identify these key people—mentors, family, friends, or even supportive customers—and offer practical, heartfelt ways to express appreciation for their contributions. My goal is to help small business owners feel less alone and strengthen those crucial relationships, ultimately boosting morale and sustaining their success. Use this form to request access to my entire library of downloadable .pdfs! https://forms.gle/s7GxzyVv4TypB5k26 Are you a small business owner or do you advise small business owners?  Use this form to be a guest on the podcast: https://forms.gle/s7GxzyVv4TypB5k26

9. 

   24 Nov 2025

   Ep 11 - Do you KNOW you need to move more but don't have time? Try a simple, flexible exercise program designed to get you motivated 5-minutes at a time.

   Gamify your workouts using a simple dice system for variety, tracking progress with measurable metrics, and finding an accountability partner for motivation

10. 

    17 Nov 2025

    Ep 10 - No time for a dedicated workout? Simple ways to get more movement and exercise into your busy days

    If you're like me - eating clean just isn't cutting it anymore.  Exercise has got to come up!  In this episode I share ideas to integrate short, frequent exercise into a sedentary work life.  Learn about optimizing the work environment with equipment and strategically planning movement into meetings and other areas of your day.

11. 

    3 Nov 2025

    Ep 9 - Costs You Need to Budget for Even in a Micro-business; Don't get Surprised by Unplanned Expenses

    Is your side-hustle really enough to support you? Join me as I talk with Hillary, an experienced accountant who manages the books for small businesses and a large construction firm. Our goal is to help business owners understand which expenses to budget for and the common financial pitfalls to avoid. Use this form to request access to my entire library of downloadable .pdfs! https://forms.gle/s7GxzyVv4TypB5k26 Are you a small business owner or do you advise small business owners?  Use this form to be a guest on the podcast: https://forms.gle/s7GxzyVv4TypB5k26

12. 

    27 Oct 2025

    Ep 8 - Don't Waste another Minute in Inefficient Meetings; Tips for Making Sure your Meetings are Worth the Time Spent

    Do your meetings just seem to wander on topics, drag on forever, and often feel like a total waste of time?  We've all slipped into this at some point with the recurring meetings and getting behind. This episode focuses on tips for running effective and efficient meetings, aiming to help listeners avoid unproductive and time-consuming gatherings. It emphasizes defining clear objectives, choosing appropriate formats like Lean Coffee for specific needs, and leveraging available tools such as timers and parking lots for ideas. It also highlights the importance of thorough preparation, including pre-reads and inviting only key participants. Structuring the meeting with prioritized topics, assigning a note-taker, and dedicating time for action items are crucial steps. Finally, consistent follow-up with email templates and running notes for series meetings ensures accountability and continuity. Use this form to request access to my entire library of downloadable .pdfs! https://forms.gle/s7GxzyVv4TypB5k26 Are you a small business owner or do you advise small business owners?  Use this form to be a guest on the podcast: https://forms.gle/s7GxzyVv4TypB5k26

13. 

    20 Oct 2025

    Ep 7 - Growing your Focus Muscles so You Don't get Distracted and Get Stuff Done

    This episode aims to help listeners improve their mental focus and avoid distractions in an increasingly overstimulating world. It highlights the drastic decrease in human attention span over the years due to constant digital interruptions. The episode offers practical strategies like mindfulness meditation, structured attention drills, and deep work sessions to build focus stamina. It also emphasizes the importance of single-tasking and creating a distraction-free environment. Additionally, the episode suggests some ideas for natural supplements. Use this form to request access to my entire library of downloadable .pdfs! https://forms.gle/s7GxzyVv4TypB5k26 Are you a small business owner or do you advise small business owners?  Use this form to be a guest on the podcast: https://forms.gle/s7GxzyVv4TypB5k26 Stuff I’m loving or other mentions (some may be affiliate links)! Mensa Exercises: https://amzn.to/46YV1qT Four Sigmatic Mushroom Tea and Coffee: https://us.foursigmatic.com/ Function Health: https://my.functionhealth.com/signup?code=SNUSSBAUM10&_saasquatch=SNUSSBAUM10

14. 

    13 Oct 2025

    Ep6 - Getting distracted? Five Ways to regain your focus and get things done in the time planned.

    This episode offers practical techniques to combat distractions and brain fog, helping listeners complete tasks efficiently. It encourages avoiding technology for initial creative work, planning short focus blocks with rejuvenating breaks, and developing distraction awareness. The episode also emphasizes the importance of having a clear plan, including daily task reprioritization and managing digital clutter through tab groups. By implementing these strategies, listeners can improve their concentration, reduce the time spent on tasks, and ultimately achieve their goals more consistently. The host shares personal struggles and research-backed advice to help others regain control over their focus in a world full of interruptions. Use this form to request access to my entire library of downloadable .pdfs! https://forms.gle/s7GxzyVv4TypB5k26 Are you a small business owner or do you advise small business owners?  Use this form to be a guest on the podcast. https://forms.gle/K6fvaDC9TbJZ6JQh9 Stuff I’m loving or other mentions (some may be affiliate links)! Desk Timer - https://amzn.to/4mHxZKX

15. 

    6 Oct 2025

    Ep 5 - Micro Business Owners are a Unique and Wonderful Breed

    Identifies ways small businesses can collaboratively succeed. It resonates with resilient, passionate, and adaptable entrepreneurs, emphasizing that they are ”one of my people.”

16. 

    29 Sept 2025

    Ep 4 - Things you should consider before you even think about hiring someone

    Helps listeners determine if hiring will truly solve their problems and sets both the owner and new team member up for success. The episode covers key areas such as aligning values, understanding strategic growth, assessing return on investment, and evaluating affordability

17. 

    22 Sept 2025

    Ep3 - How to Protect Your Down Time to Avoid Overwhelm and Have Some Fun

    Practical steps to prevent burnout by protecting unstructured time. Emphasizes the importance of scheduling downtime and setting boundaries, sharing personal examples like limiting weekend commitments.

18. 

    15 Sept 2025

    Ep2 - How to choose small business software that will provide a return on your investment

    How small business owners can evaluate new software for a strong return on investment. Help users avoid time and money-wasting sales pitches.

19. 

    8 Sept 2025

    Ep1 - Powerful Habit Patterns for Small Business Owners

    Move beyond basic habit tracking to focus on ”habit patterns” that create a more significant impact on your business and life.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

6 ratings