Let’s talk ABM

About Let’s talk ABM

Declan Mulkeen, CMO of Account-based Marketing Agency, strategicabm, talks to leading ABM practitioners and thought leaders. The interviewees share their experiences of designing and running ABM strategies with invaluable insights and learning for B2B Marketers looking to start or enhance their ABM programs.

Publisher

strategicabm

Category

business

Language

en

Explicit

No

First episode

24 Mar 2020

Latest episode

14 Nov 2025

Latest episodes

85 episodes in the feed.

1. 

   14 Nov 2025

   85. From PLG to ABM: How Datadog Built an Account-Based Growth Engine

   Kevin Driscoll, Head of Global ABM & Campaigns at Datadog, shares how the company built an account-based growth engine by evolving from PLG and leveraging AI for personalized engagement.

2. 

   14 Nov 2025

   84. ABM: The Language of Relationships

   Marta, EMEA ABM Strategy Lead at Ping Identity, shares how building long-term relationships drives ABM success and aligns sales and marketing for revenue growth in this interview.

3. 

   14 Nov 2025

   83. ABM: Beyond the Campaign

   Nancy Carlyle Harlan, award-winning ABM and B2B marketing consultant, shares how to grow top accounts and leverage ABM for revenue resilience in this interview.

Who has been a guest on Let’s talk ABM

Names identified in recent episode analyses. Showing up to five guests.

• Kevin Driscoll
• Marta
• Nancy Carlyle Harlan
• Amanda
• Andrew Reed

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

3 ratings

Spotify

5.0 / 5

8 ratings

Podcast Authority Score: 47 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

61

Social presence

0

YouTube

0

Engagement

82